Calvyn Lee Blog

DECEMBER 3, 2023

We were able to accomplish all of this through content marketing. For me, effective content marketing means extracting the knowledge, expertise and experience from the minds of your team. Why Content Marketing Works for B2B Firms So why is content marketing so well suited to B2B?

Content Marketing 130

Content Marketing Thought Leadership Marketing Marketers 130

Marketing Insider Group

APRIL 11, 2023

Before you succumb to the hype and hire a social media intern or go all out with paid search ads, you need to consider digital marketing services. There’s no better way to optimize your website than to work with digital marketing experts. Why Spend Your Budget on Digital Marketing Services?

Digital Marketing 128

Digital Marketing Whitepaper Copywriting Real Estate 128

Aspiration Marketing

MARCH 13, 2023

The title of this entry poses an interesting question: Are there, in fact, companies that shouldn't be using content marketing or that simply won't benefit from a content marketing strategy?

Content Marketing 130

Content Marketing Marketing Marketers Marketing Strategy 130

Kuno Creative

MARCH 7, 2024

But even the best content won’t get read if it can’t be found. That’s why the right combination of content marketing and SEO services is so much more than just telling a compelling story. Truth is, you need a balanced SEO and content strategy where both components work in tandem to boost engagement and drive conversions.

Content Marketing 93

Content Marketing SEO Marketing Marketers 93

Scoop.it!

APRIL 11, 2024

Below are the benefits of a webinar and why it’s necessary for your brand’s content curation strategy. For example, localized keywords like “ buy domain hk ” work excellently for web hosting service providers in Hong Kong. It’s a big part of why they have a strong online community of 500,000 marketers.

Content Marketing 85

Content Marketing Branding Marketing Marketers 85

Hubspot Marketing

FEBRUARY 5, 2024

FLAMING HOT TAKE ALERT: Marketing can drive business goals, but it can’t save a bad product. One financial company that understands this well is Wise , an international money transfer service I use. That intended feat has come to fruition because a whopping 70% of Wise’s user growth comes through word-of-mouth marketing (WOMM).

Marketing 93

Marketing Marketers User-Generated Influencer Marketing 93

Kuno Creative

FEBRUARY 8, 2024

When you think of content marketing, what comes to mind? But there’s another side that’s often overlooked – the role that content strategy services play in the age of media. If emails, blogs, e-books, pillar pages, web copy and other written materials are on your list, you’re not wrong.

Content Marketing 83

Content Marketing Branding Marketing Marketers 83

SMA Marketing

APRIL 20, 2023

Content marketing is a broad term that encompasses the words and images used to promote a product or service. In today's online world, excellent content marketing cuts through the noise of unhelpful information to attract the right customers with the businesses and services they want to find.

Content Marketing 98

Content Marketing Whitepaper Marketing Marketers 98

Marketing Insider Group

MARCH 4, 2019

As a business, you’re always looking for ways to sell your products or services. Content marketing is a great way to do so: When you generate informative, useful, and interesting content for your audience, you can also directly or indirectly sell your products or services to them.

Content Marketing 93

Content Marketing Marketing Marketers Product 93

Hubspot Marketing

MAY 11, 2023

That’s why many companies choose to outsource their SEO to an SEO agency/service. Table of Contents What do SEO services do? The Benefits of SEO Services How SEO Services Structure Their Prices Basic SEO Plan Pricing Enterprising SEO Plan Pricing How can you tell if an SEO service is worth it? Let’s dive in.

Price 115

Price SEO eBook Succession Management 115

Marketing Insider Group

NOVEMBER 23, 2023

What does a good content marketing strategy look like? Why is content marketing king? Whether you are new to the riveting world of content or are a self-ascribed expert (i.e. content addict), there is always more to learn. You may have noticed that we’re talking about more than a marketing tactic.

Content Marketing 88

Content Marketing Marketing Marketers Transform 88

Neil Patel

MARCH 1, 2021

One solution to this problem may be productized services. The productized services model allows agency owners, freelancers, and consultants to break out of billing by the hour or per project and instead invoice by sets of services rendered. What Are Productized Services For?

Product 141

Product Price Copywriting B2C 141

Exposure Ninja

AUGUST 8, 2023

Marketing a service-based business is a tad different from marketing a product-based one. This article is full of examples from various service-based businesses, from law firms to healthcare providers. Unaware Consumers These are people who don’t know they need your service. But don’t worry.

Law 98

Law Price Finance Marketing 98

Kuno Creative

MARCH 28, 2024

Our initial findings are the result of a team of experts looking for how we can best identify both quick wins to help them align their sales and marketing efforts with the buyer’s journey, and more long-term plays for how to set these brands up for sustainable and durable success.

SEO 59

SEO Digital Marketing Marketing Strategy Branding 59

Martech

JUNE 8, 2023

These advances in recent months build on years of AI development that customer service and experience company NICE has put into their experience software. Using AI for customer service calls helps agents serve customers more efficiently. The company unveiled generative AI use cases at this week’s NICE Interactions event in New York.

Customer 95

Customer Customer Journey CRM Communications 95

CopyBlogger

JANUARY 26, 2023

I get excited when I hear someone wants to start a service business. Continue Reading The post Service Business 101: Impress and Score Your Next Client appeared first on Copyblogger. I love when people: But I don’t.

Content Marketing 130

Content Marketing Marketing Marketers 130

Search Engine Land

OCTOBER 24, 2023

Dig deeper: Top AI tips and prompts to supercharge your content marketing Resonating content One of the biggest challenges for startups is creating content that resonates. Enter AI-driven tools that can suggest content ideas based on current trends, search patterns and competitor analysis. The result?

Content Marketing 124

Content Marketing User-Generated Marketing Marketers 124

Scoop.it!

DECEMBER 28, 2023

Content marketing is, without a doubt, one of the best ways to achieve this goal. So, how do you use content marketing to boost conversions? And, sure — well-written, curated content works wonderfully in this regard. It provides consumers with value without compromising it with sales pitches.

eCommerce 107

eCommerce Content Marketing Customer loyalty Marketing 107

Rock Content

APRIL 25, 2024

It takes time, effort, and finesse to convert a consumer from being casually curious about your products and services to being fully invested in your brand. A successful content marketing strategy demands a well-developed content marketing funnel. What Is a Content Marketing Funnel? “Do

Content Marketing 67

Content Marketing Customer eBook Education 67

Practical eCommerce - Marketing

JANUARY 17, 2023

The post 15 Press Release Distribution Services appeared first on Practical Ecommerce. Spreading the word on product launches, updates, and collaborations can be difficult. Press releases can help, especially when distributed to targeted media outlets.

eCommerce 98

eCommerce Product Content Marketing Marketing 98

Sachs Marketing Group

JANUARY 19, 2024

Ongoing SEO services are crucial in today’s dynamic digital landscape. They ensure your website stays relevant, competitive, and visible in search engine results, adapting to ever-changing algorithms and market trends. In this article, we’re exploring the benefits of ongoing SEO services. What Are Ongoing SEO Services?

SEO 52

SEO Transform Analytics Digital Marketing 52

Rock Content

APRIL 15, 2024

Although content marketing is a key part of any successful ongoing marketing strategy, making sure your content really hits the mark is especially important when it comes to SaaS marketing. SaaS products and related services are often complex, tech-heavy, and crucial for future customer productivity.

Marketing Strategy 52

Marketing Strategy Content Marketing Thought Leadership Key Performance Indicator 52

Martech

APRIL 3, 2023

The challenge in writing about content marketing experts is they’ve likely already written it and written it better. They write and produce content, they talk about it at conferences and they know where it’s going and why. If you want your content to connect, these are the people who can tell you how. followers) A.

Content Marketing 109

Content Marketing Transform CMO Marketing 109

Rock Content

APRIL 3, 2023

White-label blog content is a service that enables you to outsource content tasks to a third-party such as a freelancer or agency. With white-label blog content services, you own whatever written content the third party creates. Why Outsource Content Creation?

Price 86

Price SEO Social Media Marketing Content Marketing 86

Scoop.it!

FEBRUARY 22, 2024

That’s where strategic content marketing comes in. Consistently creating and distributing quality, relevant content allows you to promote your employer brand to prospective and current employees authentically. This post will explore seven content marketing tips and examples for HR audiences and leaders.

Content Marketing 78

Content Marketing Whitepaper Thought Leadership eBook 78

Search Engine Land

DECEMBER 19, 2022

Not only that, is your business on Facebook and using a content marketing strategy? You need to publish the right type of content at the right time. Let’s look at how to set up your Facebook content marketing. How Facebook can contribute to your brand’s overarching content marketing strategy.

Content Marketing 106

Content Marketing Marketing Marketers Health 106

Rock Content

AUGUST 21, 2023

We’ve previously shared here at Rock Content how we’ve chosen to keep our in-house team focused on strategic tasks while outsourcing content production to freelancers (and we’ve explained how we execute this in practice). What is a freelance writing and content services marketplace?

User-Generated 83

User-Generated Management eBook SEO 83

Hubspot Marketing

JULY 26, 2022

Maybe it was a funny YouTube video or a super informative blog post — both of which are content marketing examples. Content marketing examples include media like newsletters, podcasts, social media posts, and videos. Spotify Wrapped is one of the music streaming app's most successful content marketing campaigns.

Content Marketing 145

Content Marketing Marketing Marketers User-Generated 145

Content Marketing Institute

OCTOBER 28, 2021

That means the future of sales-enablement and demand gen content lies in self-service. Try these ideas from Ardath Albee and Marcus Sheridan to develop truly buyer-led content experiences.

Content Marketing 135

Content Marketing Marketing Marketers 135

Scoop.it!

MAY 11, 2023

When we narrow our viewpoint down to content marketing specifically, there are numerous processes you can automate nowadays – but you have to be careful. This is why today we’ll be taking you through the steps you need to take to automate content marketing efficiently and effectively. Here’s what you need to do.

Content Marketing 81

Content Marketing Marketing Marketers Analytics 81

Rock Content

JANUARY 6, 2024

What is Multilingual Content Marketing? Luckily, multilanguage content marketing can help you change this. Social media content for international audiences. Hiring customer service agents for local customers. Dubbing video content in multiple languages. It would be rather confusing, right?

Content Marketing 85

Content Marketing Marketing Marketers Global Marketing 85

Sachs Marketing Group

AUGUST 17, 2023

A data-driven content marketing strategy refers to the process of utilizing quantitative and qualitative data to guide content creation, distribution, and evaluation. It helps in aligning content with audience needs, trends, and organizational goals, making marketing efforts more effective and measurable.

Marketing Strategy 82

Marketing Strategy Content Marketing User-Generated Marketing 82

Marketing Insider Group

MARCH 6, 2023

In this post, we’re taking a look at how to create video content that will benefit both you and your audience. According to a recent report, 83% of professional marketers believe that creating video content is more important now than ever. But what exactly qualifies as video content? But why such a rise in popularity?

Content Marketing 117

Content Marketing Education Key Performance Indicator Marketing 117

Martech

MAY 18, 2023

So, how can you ensure your content marketing makes the right impact? Dig into the following information to discover the benefit of promoting engagement over pushing sales in your written content. Key takeaways: Promoting customer engagement is a better long-term content marketing strategy but requires patience and consistency.

Content Marketing 129

Content Marketing Health Inbound Marketing Marketing 129

Marketing Insider Group

FEBRUARY 19, 2024

Standing at the content marketing crossroads? With 73% of hiring managers looking to ramp up their freelance talent, the big question looms: content marketing freelancers or a full-scale content marketing agency ? A robust content marketing strategy is like a good stew – it needs time to simmer and develop.

Content Marketing 69

Content Marketing Marketing Marketers Communications 69

Content Marketing Institute

AUGUST 31, 2023

Technological disruption is par for the course in content marketing. What’s the best way to put AI’s content capabilities in play? We asked some experts presenting at Content Marketing World for their top AI tips and recommendations. and you’ll see exactly what points your content needs to address.

Content Marketing 121

Content Marketing PR Law CMO 121

Search Engine Land

JUNE 13, 2023

Understanding creator-led content marketing Creator culture, influencers and content creators are terms that are probably not new to anyone reading this article. You guessed it, content creators. More importantly, it has provided this huge opportunity for brands who want to deliver exciting content.

Gen Z 123

Gen Z Content Marketing PR Entertainment 123