Martech

JANUARY 8, 2024

Google is giving websites the opportunity to request additional time to transition away from third-party cookie dependencies. Eligible websites can enable third-party cookie deprecation trials by using JavaScript to provide unique access tokens in Chrome. What Google is saying. Click here to take the survey Eligibility.

Advertising 110

Advertising Advertisers Marketing Strategy Marketing 110

Search Engine Land

MARCH 6, 2023

Some even consider their link-in-bio page as a website replacement. Surprisingly, many popular social media influencers opt for these simplistic link pages when they can afford to have custom, standalone websites built to do whatever they wish. Some may be JavaScript content delivery only. Formerly contactin.bio. Yes 7,820 hoo.be

SEO 98

SEO User-Generated Branding Analytics 98

Jeff Bullas

FEBRUARY 23, 2023

The best writers on Fiverr easily make more than $100 per article, so if that’s what you’re after, it’s a great place to start. The best writers on Fiverr easily make more than $100 per article, so if that’s what you’re after, it’s a great place to start.

Finance 360

Finance Copywriting Health User-Generated 360

Search Engine Land

DECEMBER 9, 2022

Bucko described a test they did showing significant delays by Googlebot following links in JavaScript-reliant pages compared to links in plain-text HTML. I have seen and supported many websites relying too much on JavaScript (JS) to function properly. What text?! I expect I’m not alone in that respect.

SEO 87

SEO Food Education Search Marketers 87

Search Engine Land

NOVEMBER 21, 2022

Website security is often overlooked. WordPress is the most popular content management system (CMS), powering millions of websites. . What’s most relevant to SEO is how attackers are using WordPress websites to steal traffic for their own nefarious means. Why security matters for SEO. Malware injection. See terms.

SEO 128

SEO Management Communications Digital Marketing 128

Search Engine Land

MARCH 26, 2024

A fast-loading website provides a good user experience and helps increase conversion rates. Ready to make your website fast? Analyze a network request waterfall for your website A request waterfall visualization can tell you exactly what happens when opening your website. For example: What resources are downloaded?

User-Generated 111

User-Generated SEO 111

Neil Patel

JANUARY 7, 2022

SEO is one of the most-used (and most important) website optimization strategies. However, great content , backlinks, and meta descriptions won’t help much if you don’t optimize your website performance. That’s why improving your website performance is crucial. What Is Website Performance?

Customer loyalty 130

Customer loyalty SEO eCommerce Digital Marketing 130

Martech

SEPTEMBER 8, 2023

This technology allows websites to serve ads based on your browser history — unless you manually turn it off. Instead of tracking your interests through cookies and the websites you visit, websites can directly ask Chrome what you’re interested in using its Topics JavaScript API. Why we care. Get MarTech!

Law 121

Law Branding Advertising Advertisers 121

Hubspot Marketing

APRIL 2, 2024

It's exactly what you were looking for, you nerd. But here's the thing: The content on the website is loading as if you're looking at the site on the desktop. What's a Viewport? A website's viewport controls the width of a webpage for the device a user is viewing it on. What does that look like?

User-Generated 89

User-Generated SEO Place 89

Sachs Marketing Group

JUNE 26, 2023

Improving website performance involves optimizing images and media files, minifying HTML, CSS, and JavaScript code, and reducing HTTP requests. In an era of instant gratification, the performance of your website plays a vital role in the success of your online presence. What is Website Performance?

SEO 52

SEO Management Customer Marketing 52

Sachs Marketing Group

AUGUST 6, 2023

You can improve website speed by optimizing images, reducing the number of HTTP requests, leveraging browser caching, and minifying CSS and JavaScript files. A slow website can have a detrimental effect on your website’s visibility and ability to attract traffic and customers from search engines.

User-Generated 52

User-Generated SEO Analytics Advertising 52

Search Engine Land

MARCH 29, 2024

How schema markup benefits Google and website owners Google faces escalating costs with the rapid growth of spam and the impending adoption of generative AI in SERPs. One approach to reducing costs I’ve observed is a more stringent policy for what gets included in Google’s index. In some cases, JavaScript is the culprit.

User-Generated 113

User-Generated SEO Management Search Marketers 113

Search Engine Land

MARCH 5, 2024

Google’s Core Web Vitals have been a ranking signal since 2021 when Google introduced three metrics to measure the quality of user experiences on a website. Real user monitoring data can tell you how well you do on Core Web Vitals and what you can do to improve them. Lab data is collected in a controlled test environment.

User-Generated 116

User-Generated Analytics SEO 116

Search Engine Land

MAY 29, 2023

Microsoft Ads will start collecting more website data through its Universal Event Tracking Tag to power UET Insights, a new dashboard for advertisers to launch in June. Here’s a preview of what the UET Insights dashboard looks like: New data signals. JavaScript browser errors. The dashboard. Popular pages. Opting out.

Advertising 102

Advertising Advertisers Analytics 102

Search Engine Land

JANUARY 17, 2023

What are the Core Web Vitals, and what do they mean for rankings? Use priority hints to speed up your website. Last April, Chrome released Priority Hints , a new HTML feature that gives website owners a way to mark the most important resources on a page. First Input Delay : how quickly does the site respond to user input?

New Technology 95

New Technology SEO 95

SMA Marketing

OCTOBER 26, 2023

For a long time, most businesses only needed a simple website to prove their company existed. In this post, my goal is to shed some light on what SEO is and make the argument that search engine optimization is essential to any business looking to grow by increasing its online visibility and website traffic from organic search results.

SEO 98

SEO User-Generated Digital Marketing Social Media Marketing 98

Calvyn Lee Blog

SEPTEMBER 26, 2023

Creating a topical map for your website in the web hosting industry is an excellent strategy to establish your site as an authority in this niche. This will help you understand what users are searching for. Case Study Example: Consider a web hosting website that follows this topical map strategy.

Price 130

Price SEO Management Analytics 130

Search Engine Land

JULY 3, 2023

But when optimizing JavaScript-based enterprise websites for site speed, you need more than “best practice.” Here’s why standard solutions don’t always apply to enterprise sites and what you can do instead. Thousands of man-hours to refactor, QA and review accessibility for the entire website. They ask you, “Why?”

SEO 73

SEO Finance Management Communications 73

Hubspot Marketing

OCTOBER 12, 2022

Nobody wants to sit there pinching, poking, and squinting at their phone just to view your website. But how can you be sure that your website is mobile friendly? But what about the hundreds of other kinds of phones and tablets that your visitors are using? But first… what even is a mobile friendliness test? Cost: Free.

SEO 125

SEO Place Marketing Marketers 125

Neil Patel

JUNE 8, 2021

When it comes to your website, speed matters. What is AMP? What Are Accelerated Mobile Pages (AMP)? If JavaScript is included in your mobile pages, the script won’t be rendered for your Accelerated Mobile Pages. You are only permitted to use the JavaScript library that AMP provides. Is it still relevant?

Marketing 143

Marketing Marketers Analytics SEO 143

Search Engine Land

JULY 27, 2023

Additional website performance signals captured by the UET Tag will include: Page latencies (speed and load times). JavaScript browser errors. Microsoft Ads is trialling a new dashboard for advertisers called UET Insights. The dashboard. Data will be available in near real-time and won’t be sampled on the new dashboard. Why we care.

Advertising 86

Advertising Advertisers User-Generated Search Marketers 86

Adobe Experience Cloud Blog

JANUARY 9, 2020

What is Voice Search? What does this have to do with voice search? For example, let’s look at the question: “What is the best recipe for apple pie?” As previously discussed, Google spent the past two years indexing websites to be mobile-first optimized. What does this mean? Why is it Important? Why is that?

SEO 174

SEO User-Generated Thought Leadership Digital Marketing 174

Search Engine Land

APRIL 1, 2024

Linking to a page from other places on a website gives Google the signal that you feel the page is relevant to users. If there are no ways to access the page from within the website, that would suggest the page isn’t important. For this, you’ll need data, industry context and a methodical approach. This is key.

Energy 128

Energy SEO Education Place 128

Search Engine Land

APRIL 5, 2024

Why we must do SEO audits Before we dive into the problems with SEO audits and what you can do about them, I would like to provide three arguments for why we need them. Especially if no SEO team has a deep understanding of what you are dealing with, an SEO audit will help you to get up to speed. There are enough of those already.

SEO 106

SEO Place Communications Education 106

Search Engine Land

FEBRUARY 3, 2023

Since I left that path and started working on websites, I’ve worked on many websites for international businesses in my SEO career. I am fairly proficient in two languages other than English, but I know my limitations and would not publish translated text for a website in either one.

SEO 128

SEO Health Price Digital Marketing 128

Hubspot Marketing

FEBRUARY 24, 2023

Pro tip: Create a website designed to convert using HubSpot's free CMS tools. Let’s quickly cover what each means. what your page is about, including image alt text, keyword usage, meta descriptions, H1 tags, URL naming, and internal linking. These aspects of SEO might not be the sexiest, but they are incredibly important.

SEO 127

SEO User-Generated Place Product 127

Hubspot Marketing

JULY 6, 2022

You've started a website for your local business, but with so much competition out there, you may be struggling to make your website more visible online. But before you can start implementing local business schema, you need to first learn what it is and how it works. What is local business schema? Image source.

Food 113

Food User-Generated SEO Management 113

Search Engine Land

MARCH 15, 2023

It is not a one-and-done approach where you only need to add some code to your website. Getting results from schema markup entails deploying and maintaining it correctly amid constant website and content changes. Large websites have all kinds of content discovery, indexing, and crawling problems because of wrong SEO directives.

SEO 92

SEO eCommerce Analytics Product 92

Neil Patel

APRIL 12, 2021

What works on Google may not work on Baidu, however, so we’ve created this guide to teach you how to earn a position in Baidu’s search engine results for users that are in the U.S. What Is Baidu? They are often tall, full of links, and even contain interactive JavaScript apps on the SERP. million editors.

SEO 103

SEO Law Advertising Advertisers 103

Rock Content

NOVEMBER 22, 2020

WordPress plugins and themes are part of what makes the CMS so popular, as they allow the customization and optimization of the websites hosted on the platform. But do you know what jQuery is? It is a JavaScript library created by John Resig in 2006. Don’t know how to use this feature? Don’t worry. hideable').on('click',

eBook 136

eBook Communications Place Customer 136

Hubspot Marketing

SEPTEMBER 18, 2023

AI in Data Collection One way AI typically works in data collection is web scraping, which involves using automated bots or scripts to extract data from websites. AI data collection also helps deliver a more personalized user experience on a website. This process is prevalent and helpful to e-commerce websites.

User-Generated 94

User-Generated CRM Analytics Management 94

Duct Tape Marketing

OCTOBER 26, 2023

Questions I ask Julian [00:54] What are the differences between Google Analytics and the new Google’s platform? [04:41] 04:41] About this new platform, what does it do differently, and what does it do better? [07:08] 09:11] What’s the relationship between Google Analytics and Google Tag Manager? [14:12]

Analytics 79

Analytics Law Management Digital Marketing 79

Hubspot Marketing

APRIL 12, 2021

Today's internet users expect an instant response, with 93% of people leaving a website because it didn't load properly. But if you learn what metrics to hit and start to improve your pages, Google will reward you with better rankings — and you'll create a more enjoyable experience for potential customers. JavaScript.

User-Generated 139

User-Generated SEO Customer 139

Search Engine Land

AUGUST 16, 2023

What is an XML sitemap? In a nutshell, an XML sitemap is a protocol in XML format that tells search engines about the URLs on a website available to crawl. How important it is in relation to other URLs across your website. XML sitemaps allow search engines to crawl your website more efficiently if certain URLs are isolated.

SEO 94

SEO eCommerce Product 94

Hubspot Marketing

APRIL 26, 2023

In this post, you’ll learn about the different types of social media aggregators and what they can do for your team. What is a social media aggregator? You can embed the collection on your website to highlight posts about your brand, including user-generated content. Creating and managing content is more challenging than ever.

User-Generated 113

User-Generated Price Analytics Place 113

Search Engine Land

SEPTEMBER 8, 2023

It’s all about diving deep into the company, product, customer persona, websites and other team processes. These skills are invaluable when juggling multiple websites and stakeholders. I may not be a JavaScript whiz or well-versed in React or Node.js. But what made me even prouder was how I handled it afterward.

SEO 142

SEO Transform User-Generated Education 142

Hubspot Marketing

JANUARY 22, 2019

He had visions for more sophisticated games and projects he wanted to develop, so, at the age of 13, he decided to teach himself as many programming languages as possible, like HTML, Javascript, Java, and Python, among others. JavaScript. JavaScript. 5 of the Best Programming Languages to Learn.

Advertising 123

Advertising Advertisers Marketing Marketers 123