Hubspot Marketing

OCTOBER 24, 2022

Every marketer faces different challenges. Or perhaps your team is finding it difficult to pivot your marketing strategy due to major global events. Today, marketing is so fast-paced that it can be difficult to identify which areas you'll want to focus on to facilitate stronger growth in 2023 and beyond. What Can You Do?

Law 100

Law CRM Market Trends Marketing Strategy 100

Sachs Marketing Group

DECEMBER 13, 2023

Not sure how to write content for a website? Writing content for a website involves understanding your audience, using a conversational tone, and making the content skimmable and SEO-friendly. It’s about balancing the art of engaging storytelling with the science of digital marketing strategies.

Health 93

Health Transform Digital Marketing SEO 93

Hubspot Marketing

OCTOBER 24, 2023

Machine learning, a subset of AI, is a powerful tool that's rapidly transforming marketing. Around 35% of marketers are using AI to simplify their jobs and automate tedious tasks, according to HubSpot’s latest research. In today‘s post, you’ll learn how machine learning can supercharge your marketing team.

User-Generated 108

User-Generated Price Retail Marketing 108

Sachs Marketing Group

JANUARY 8, 2024

While organic social media marketing strategies still play an essential role in building brand awareness and loyalty, paid advertising offers a fast track to amplifying your voice, visibility, and audience growth. Instagram : Visually-driven, great for younger audiences and influencer collaborations. What Are Social Media Ads?

Advertising 84

Advertising Advertisers Gen Z Social Media Marketing 84

Search Engine Land

OCTOBER 12, 2023

To stand out in SEO and digital marketing, the key is to niche down and pinpoint your unique selling proposition (USP). Niching down refers to the strategic process of focusing on a narrower or more specific market or industry segment. Get the daily newsletter search marketers rely on. SEO professionals also need to step up.

SEO 118

SEO Transform Market Segmentation Price 118

Sprout Social

DECEMBER 7, 2020

Once you’ve started a social content strategy, you need to know how well your content performs and what’s working best. Read on for tips that can help take your reporting to the next level. There are a lot of different terms, reports and metrics to know about when it comes to social media marketing.

Analytics 121

Analytics Social Media Marketing Customer Journey Traditional Marketing 121

Sprout Social

SEPTEMBER 2, 2022

As social media has become more advanced and more important, so too has the demand on marketing and social media team. According to the Sprout Social Index™ , in the next two years 88% of marketers expect to hire a new team member. Org-wide social media marketing training. Free social media marketing training and resources.

Social Media Marketing 115

Social Media Marketing Price Marketing Marketers 115

SMA Marketing

JULY 27, 2023

Emerging new technologies and dynamic online consumer behavior have redefined the rules of engagement, making digital marketing an indispensable pillar of success. Below we guide you on how to partner with a digital marketing agency and the potential of this symbiotic relationship. What is Digital Marketing Partner?

Digital Marketing 52

Digital Marketing Transform Marketing Marketers 52

Search Engine Land

NOVEMBER 20, 2023

Maybe you are already an SEO pro looking to improve your content generation efficiency. But with much AI-powered content, why are collaborative articles so successful? Instead, they test new strategies and tactics to find the best one that works for them. You are in the right place.

SEO 129

SEO User-Generated Affiliate Marketing Finance 129

Hubspot Marketing

DECEMBER 28, 2023

91% of people want to see more video marketing efforts from brands — but knowing where to start can be intimidating. We’re sharing 22 video marketing examples and advertisements from the past two years to help inspire you. You won’t believe a marketing team created some of these. Go grab some popcorn. Heinz: Heinz A.I.

Video Marketing 105

Video Marketing Advertising Advertisers Entertainment 105

Rock Content

SEPTEMBER 29, 2020

That means, for example, establishing authority in your market and enhancing your brand value — things that we know come along with better sales results. Well, one of the first things to do is to put data to work in your favor — which is precisely what you will learn here. So, let’s start with the foundation of any good strategy!

Succession Planning 75

Succession Planning Digital Marketing Advertising Advertisers 75

Sprout Social

MARCH 12, 2020

By now you know that social media is a marketing powerhouse. Social ROI often comes down to the data you collect and how you use it. Social ROI often comes down to the data you collect and how you use it. Check out the articles and advice below to harness the power of social data and put it into action. Getting started .

Social Media Marketing 99

Social Media Marketing Analytics Retail Management 99

Marketing Insider Group

NOVEMBER 15, 2021

Being a content marketing influencer is no joke. In a world where the amount of stuff online continues to grow exponentially each day, developing content and a marketing strategy that makes your stuff stand out is something to be proud of. Why You Need to Understand Marketing Influencers. Image Source.

Content Marketing 91

Content Marketing Marketing Marketers Thought Leadership 91

Sprout Social

MAY 10, 2022

Similar to the sports world , brand marketing is a highly competitive arena. With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Thanks to social media, the goals of brand marketers are within reach. What is brand marketing?

Gen Z 116

Gen Z Branding Law Transform 116

Sprout Social

OCTOBER 24, 2022

When it’s time to hire a social media manager , a solid job description and asking the right questions can help you hire a qualified professional who will take your social strategy to the next level. Social media content and strategy. Data analysis ? Retweet for more content. email marketer. Goal setting.

Management 86

Management Communications Analytics Copywriting 86

Buffer Marketing

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. They use the platform as a content distribution system, not a resume builder. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives.

Thought Leadership 128

Thought Leadership Transform Communications Branding 128

Sprout Social

NOVEMBER 17, 2022

Instagram has been leaning more into its video strategy over the past few years. And it’s the most engaging type of in-feed social content, so short-form is definitely a crowd favorite. Here are 20 broken down by industry to help you get inspired and improve your video strategy. more engaging than long-form videos.

Branding 116

Branding Health Thought Leadership Fashion 116

Content Marketing Institute

AUGUST 21, 2018

Gone are the days of counting coupons to see how well people engaged with your brand’s marketing promotion. In a digital world, you no longer have to make educated guesses about which marketing tactics resulted in a brand success (or failure). Data from your customers and prospects is almost limitless. CMWorld Click To Tweet.

Analytics 98

Analytics Copywriting B2C Education 98

Hootsuite

MAY 16, 2022

It depends on what industry you’re in, who your competitors are, the time of year, the time of day, how you target your audience, your ad content… and so on. The biggest thing you can do to lower your Facebook advertising cost is within your control: Measuring your performance and tweaking your campaigns with data-driven decisions.

Advertising 94

Advertising Advertisers User-Generated Price 94

Duct Tape Marketing

MAY 25, 2022

Transforming Marketing With Artificial Intelligence written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Paul Roetzer. In this episode of the Duct Tape Marketing Podcast , I interview Paul Roetzer. 5:18] How will AI impact the marketing profession? [7:21]

Transform 90

Transform Marketing Marketers Non-Profit 90

Marketing Insider Group

OCTOBER 14, 2019

Through 2022, CMOs are projected to increase their spend on automation, data, and tools by up to 11%. Under pressure to prove ROI at every turn, CMOs are sacrificing creativity for a more trackable but potentially less effective strategy. . Over that timeframe, they’re expected to boost their agency services spend by 2.4%.

Branding 67

Branding Copywriting CMO Health 67

Duct Tape Marketing

APRIL 5, 2023

The Rise of AI in Advertising written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mike Rhodes In this episode of the Duct Tape Marketing Podcast , I interview Mike Rhodes. AI plays a big role in advertising, particularly in messaging and content creation. Like this show?

Advertising 83

Advertising Advertisers Copywriting Digital Marketing 83

Content Marketing Institute

OCTOBER 15, 2017

How do you identify an effective space in the content arena for your brand? We developed the audience journey as a tool for content marketers. Its sole purpose is to align your brand’s content with the needs of your audience. It focuses on “help” content. Take a journey with your audience. Step 2: Know the trigger.

Food 110

Food Customer Journey Analytics Content Marketing 110

Backlinko

JANUARY 25, 2024

Enhanced Visibility Data has shown that the average business receives 1,260 monthly views via GBP. This helps users access info that isn’t easily available and allows for the creation of user-generated content. Here you can see an example of user-generated content. It also provides you with plenty of data about these terms.

Food 85

Food User-Generated Management Product 85

Buffer Marketing

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. They use the platform as a content distribution system, not a resume builder. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives.

Thought Leadership 52

Thought Leadership Transform Communications Branding 52

Exposure Ninja

AUGUST 18, 2022

“Email marketing is dead! On average, email has an ROI of $36 for every $1 spent , and email marketing is estimated to reach a revenue of almost $11 billion by the end of 2023. Email marketing is a fantastic tool for any business, and email automation takes it to a whole new level. Why you need email marketing.

eBook 64

eBook eCommerce Email Marketing User-Generated 64

Adobe Experience Cloud Blog

JUNE 1, 2012

Growth Fusion is a boutique integrated marketing agency with a strong focus on ROI-driven Customer Acquisition and Demand Generation. Social Media has quickly switched from a way for individuals to keep in touch, to a key strategy of business success. This trend is also true in the B2B market.

Key Performance Indicator 126

Key Performance Indicator Customer Acquisition Social Media Marketing Marketing Automation Platform 126

Sprout Social

OCTOBER 8, 2018

It takes a mix of constant posting endurance, flexible strategy and tenacity to reach new heights in the fitness world. This powerhouse fitness clothing brand brings a multi-pronged approach to their social media and digital marketing efforts. This isn’t surprising considering the data around how brands taking a stand pays off.

Branding 92

Branding Promotion Place Food 92

Sprout Social

NOVEMBER 15, 2016

Departments like sales, human resources, product development and market research are launching successful campaigns. Before you get too discouraged and throw in the towel, take a look at six of the most common social media challenges and our tips on how to solve them. Developing a Social Media Strategy.

Transform 95

Transform Entertainment User-Generated Whitepaper 95

Duct Tape Marketing

AUGUST 23, 2023

The Impact of Community written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Lloyed Lobo In this episode of the Duct Tape Marketing Podcast , I interview Lloyed Lobo. He is also the co-founder of Traction, a community empowering over 100k innovators through connections, content, and capital.

Energy 54

Energy Whitepaper Health Transform 54

Backlinko

JUNE 2, 2023

The dawn of AI has many content creators fearing the worst—and you may be one of them. I’m going to show you how AI content generators will actually make your life a lot easier. My pick of the bunch is Jasper, but which will you choose to 10x your content production? Generating long-form content is also straightforward.

Price 67

Price User-Generated Copywriting SEO 67

Calvyn Lee Blog

JANUARY 10, 2024

Creating a topical map for digital marketing niches, or for your Digital Marketing agency’s website is a strategic approach to organize content, improve user experience, and enhance search engine visibility. Define Your Niche and Audience: Clearly define the niche within digital marketing that your website will focus on.

Digital Marketing 130

Digital Marketing Marketing Marketers Transform 130

Hubspot Marketing

DECEMBER 11, 2023

It’s no secret that embracing AI can come with a wide range of benefits for your marketing team — things like task automation, time and cost savings, increased productivity, and more. Despite these evident benefits, there is a lingering reluctance among many marketers to incorporate AI into their strategies. We think so.

User-Generated 92

User-Generated Marketing Marketers Copywriting 92

Hubspot Marketing

FEBRUARY 21, 2023

In 2022, the marketing world continued to evolve. As we move into another unique year, marketers might wonder if and how other companies in their industry are keeping up with everything going on. To help marketers like you keep a pulse on how other brands are doing, HubSpot analyzed data from 150,000+ companies.

Marketing 101

Marketing Marketers B2C Health 101

Unbounce

APRIL 19, 2024

It makes sense: Building on the knowledge, techniques, and strategies of folks who’ve already been there and done that is a great way to get results. When it comes to your online marketing game, high conversion rates are key to making those sales. TABLE OF CONTENTS What is CRO and how can it improve your sales and marketing?

User-Generated 52

User-Generated Transform eBook Non-Profit 52

Sprout Social

OCTOBER 24, 2022

It’s no surprise, considering there are 2 billion monthly active Instagram users looking for unique, engaging content on the app. Thankfully, it’s possible if you follow some proven tips and best practices. In this article, we’ll walk you through 11 tips for how to go viral on Instagram. Know your audience.

Branding 86

Branding Analytics Entertainment Promotion 86

Hootsuite

MAY 25, 2023

Let’s all welcome our robot overlords, as AI has proven to be an unstoppable force in digital marketing. With our beloved robots here to stay, it’s high time you kitted out your marketing toolbox with the best AI tools for social media! This blog post will cover 15 of the best tools AI social media marketing offers. Stockimg.ai

Price 116

Price eCommerce User-Generated Advertising 116