Sprout Social

FEBRUARY 16, 2022

2012: Watch time. In 2012, YouTube announced a new metric “ Time Watched ” to use in their search and Suggested Video algorithm. Although demonetization was in effect since 2012 , the platform did not start notifying content creators about their violations of content guidelines until 2016. Do what works for you. Notifications.

Analytics 142

Analytics SEO Education Promotion 142

Search Engine Land

JULY 14, 2023

Marketers have criticized Google Analytics 4 since it was released in late 2020. This also happened in 2012, when users were forced to change from the original Google Analytics (GA2) to Universal Analytics (GA3, AKA UA). Back in 2012, there wasn’t an option either to port old data into the new measurement logic of UA.

Analytics 91

Analytics Key Performance Indicator User-Generated Management 91

Backlinko

FEBRUARY 27, 2025

This is where you can add specialized tools for needs like local SEO and social media management. mo, its Semrushs cheapest plan, and is ideal for freelance SEOs, bloggers, and small business owners. In terms of technical SEO , Pro plan users can crawl up to 100,000 pages with Site Audit. Pro Plan ($139.95/month): At $139.95/mo,

Price 63

Price eCommerce SEO User-Generated 63

Orbit Media Studios

MARCH 23, 2022

It is affected by PR and off-site SEO. It is affected by copywriting and on-page SEO. Setting those aside, let’s explore user signals for SEO. We have access to 500+ Google Analytics accounts and the patterns are obvious and consistent. This is known as pogo-sticking and many SEOs believe it’s bad for your rankings.

SEO 107

SEO Copywriting Analytics PR 107

Adobe Experience Cloud Blog

OCTOBER 22, 2012

One of the the areas where content marketing is making it’s biggest impact is in SEO. We wanted to ask some leading experts in both the UK and US for their thoughts on how the evolution of content marketing is affecting the type of SEO strategies they implement for clients. Our Experts. Our Experts. The Questions.

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Content Marketing SEO Marketing Marketers 111

Search Engine Land

JANUARY 17, 2023

In 2012, when you visited Google, you saw this: That’s how Google voiced its opposition to two bills being discussed in Congress – the Protect IP Act (PIPA) and the Stop Online Piracy Act (SOPA ). What about the SEO impact? Google had previously shared some SEO blackout advice. Yoast SEO launches on Shopify.

Search Marketers 100

Search Marketers Marketing Marketers SEO 100

Hootsuite

AUGUST 18, 2020

But here’s the long answer, too: 2005-2012: View count (a.k.a. 2012: Watch time (a.k.a. In 2012, the platform announced an update to the discovery system designed to identify the videos people actually want to watch. First, it ranks videos by assigning them a score based on performance analytics data. view duration).

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Whitepaper Advertising Advertisers Analytics 145

Orbit Media Studios

MARCH 8, 2022

But no, the biggest SEO trends don’t affect your rankings. Here is a simple, visual analysis of this SEO trend. We use Analytics to track the traffic. Ranking algorithm updates are real, but they aren’t the big change to search and SEO. Videos have appeared in search results, as rich snippets, since 2012.

SEO 107

SEO B2C Transform User-Generated 107

Moz

FEBRUARY 4, 2020

Posted by Suganthan-Mohanadasan Without a doubt, it is our job as SEOs to keep an eye on the future and anticipate what Google is planning, testing, or looking to drop on our doorsteps. Over the past half-decade, artificial intelligence has become a pioneering force in the evolution of SEO. But what does this mean for SEOs?

SEO 93

SEO Transform User-Generated Analytics 93

Search Engine Land

MARCH 25, 2023

SEOs show mixed results following Google March 2019 core update 2019: The data was not conclusive on any specific tactic or type of site impacted by the algorithm change. 2012: BuildMyRank.com confirmed Google had deindexed an “overwhelming majority” of their network as of March 19, 2012.

Search Marketers 90

Search Marketers SEO Marketing Marketers 90

Neil Patel

JULY 17, 2021

This update, introduced in 2012, directly combated “black hat” SEO tactics such as link directories and spammy backlinks. However, it’s crucial you track core updates, so you can adapt your SEO strategy accordingly. Thirdly, you can use Google Analytics to help you spot changes to the algorithm. Google Penguin.

SEO 141

SEO User-Generated Analytics Education 141

Search Engine Land

JANUARY 11, 2023

Yoast SEO 17.9 2012: Google effectively launched a “who to follow” search engine, a way to show people and companies with social accounts that searchers might be interested in. 2012: Google was “softening its tone” and “renewing its push” into China. 2012: The new update makes it easier and faster for searchers to use.

Search Marketers 106

Search Marketers Health Law Marketing 106

Search Engine Land

JANUARY 4, 2023

2012: Google confirmed it had expanded the trial of the lead generation format to additional advertisers. 2012: Google revealed its latest overview of 30 search tweaks that happened in December 2011. 2012: Google revealed its latest overview of 30 search tweaks that happened in December 2011. by Jacob Baadsgaard. by Eric Enge.

Search Marketers 96

Search Marketers SEO User-Generated Marketing 96

Search Engine Land

MARCH 15, 2023

Google Univeral Analytics: The beginning of the end In 2022, Google announced its plan to deprecate Universal Analytics on July 1, 2023. Previously processed data in Universal Analytics will be stored for at least six months after the deprecation date. Why was Google making the switch to Google Analytics 4? Too Much SEO?

Search Marketers 85

Search Marketers Marketing Marketers SEO 85

Search Engine Land

JANUARY 28, 2023

Video: Lisa Barone on the early days of SEO blogging 2020: In this installment of Barry Schwartz’s vlog series, he chatted with Barone about the older days of SEO and then moved on to how her career has changed over the years. million in 2012. The plaintiffs were also seeking ongoing royalties, which the court awarded.

Search Marketers 115

Search Marketers Marketing Marketers Retail 115

Marketing Insider Group

JUNE 3, 2024

Penguin Update (2012): Targeted webspam and manipulative link practices. Sites using black-hat SEO techniques experienced sharp declines in visibility. Improve Site Speed Page speed is crucial for user satisfaction and SEO. Follow SEO News SEO is constantly evolving.

SEO 119

SEO Analytics Content Marketing Marketing 119

Search Engine Land

MARCH 26, 2023

Google research: PPC ads drive 50% incremental clicks In 2012, Google released a study, Impact Of Ranking Of Organic Search Results On The Incrementality Of Search Ads. Google Search Analytics bug drops some image search traffic from reports 2017: Google was working on a fix. Yep launched in 2022.)

Search Marketers 90

Search Marketers SEO Marketing Marketers 90

Buffer Marketing

FEBRUARY 5, 2024

In this article, we’ll dive into why dark social matters, exploring its impact on analytics and its value for everyone who creates on the Internet. Madrigal in a 2012 article for The Atlantic , refers to the social sharing of content that occurs outside of what can be measured by web analytics.  What is dark social?

Analytics 119

Analytics Digital Marketing User-Generated Communications 119

Search Engine Land

JANUARY 22, 2023

Searchmetrics wins important victory in patent infringement lawsuit 2018: A federal judge invalidated five patents SEO platform provider BrightEdge claimed in lawsuit against competitor Searchmetrics. Projecting 2012 Google Mobile Revenues: $4 or $6 Billion? In the US the figure would probably be just over half the number.

Search Marketers 83

Search Marketers Health Marketing Marketers 83

Search Engine Land

MARCH 5, 2023

Matt Cutts confirms Vince, calls it a ‘minor change’ In 2009, Google’s Matt Cutts created a video to answer many questions about a recent “brand push” in the search results that SEOs and webmasters had noticed, starting in late February. There were some manual control options.

Search Marketers 84

Search Marketers SEO Marketing Marketers 84

Scoop.it!

APRIL 13, 2023

1) Make Sure You Understand YouTube Algorithms In 2012, view count was the only metric that mattered for popularity on YouTube. Subtitles and closed captions are your advanced options to boost YouTube SEO. Here go five steps to optimizing your content strategy at YouTube. No one likes click baits, you know.

Promotion 122

Promotion Analytics Entertainment SEO 122

Search Engine Land

MARCH 1, 2023

New content analytics coming soon to LinkedIn 2022: LinkedIn would soon give creators more details on the people who read and engage with their content. iPad-apalooza: Yandex Looks At iPad Search & 30 Percent Of North Americans Want iPad3 2012: iPad users accounted for about 1% of all internet users in Russia.

Search Marketers 79

Search Marketers SEO Marketing Marketers 79

Neil Patel

MARCH 5, 2021

Ninja Popups was released in 2012 and has been regularly updated with features and capabilities, including new popup templates and integrations with the most popular current mailing systems. It also provides analytics of popup views and conversion, so you can test, refine, and test your popups again. Extended licenses are $105.

Price 140

Price Analytics CRM SEO 140

Neil Patel

JULY 12, 2021

Supercharge Your Marketing Analytics Automatically With Pardot. Their Plus plan is $2,500 per month and includes all standard features plus advanced email analytics, email-rendering preview, and spam analysis. Automate Inbound Call Analytics with Dialog Tech (Invoca). Automatically Nurture Leads With Marketo.

CRM 145

CRM Price Marketing Marketers 145

Search Engine Land

JANUARY 12, 2023

2020: Agencies, SEOs, and resellers were not eligible for this program. 2020: In this installment of Barry Schwartz’s vlog series, he chats with Álvarez about why structured data will be important in the future and his passion for mentoring SEOs. SEOs Confused, Puzzled After Google’s Mystery Update.

Search Marketers 87

Search Marketers Marketing Marketers SEO 87

Search Engine Land

FEBRUARY 6, 2023

Noogler: SEO is spam, ads help you rank In 2012, a Googler made headlines when he said “SEO isn’t good for users or the Internet at large,” and “It’s a bug that you could rank highly in Google without buying ads, and Google is trying to fix the bug.” Google didn’t view SEO as spam.

Search Marketers 77

Search Marketers SEO Marketing Marketers 77

SocialPilot

APRIL 23, 2025

Apart from scheduling Youtube videos and shorts, SocialPilot has a long list of features, including a social inbox, content library, inbuilt analytics, etc., And yes, Dont forget to optimize your video title and description with keywords to spruce up your YouTube SEO. for all the major social media platforms. Sounds like a good deal?

User-Generated 96

User-Generated Management Law Entertainment 96

Search Engine Land

JANUARY 29, 2023

Analytics firm Jumpshot shuts down In 2020, following critical articles about its data collection and sales practices, analytics firm Jumpshot was shut down by its parent company Avast. Read all about it in With Jumpshot shuttered, where will SEOs get their ‘zero-click’ fix now? of desktop, 17.3% A Roundup Of New U.S.

Search Marketers 78

Search Marketers Real Estate Transform Marketing 78

Search Engine Land

MARCH 20, 2023

All the while, Google continued to recommend using it, so SEOs, publishers and developers invested resources into implementing and maintaining the markup – all for no benefit. New Ad Status Info Added To AdWords 2012: Google gave AdWords users a new way to figure out whether their ads are approved, or not, and why.

Search Marketers 86

Search Marketers Finance Marketing Marketers 86

Search Engine Land

APRIL 4, 2024

The contributing factors behind SEO performance are numerous, interconnected and often complex. After over 15 years of playing an SEO private investigator – in-house and as a consultant – I’m sharing 13 questions that have helped me close even the most curious cases. Where do you even start? Is this a brand problem? The search begins!

SEO 111

SEO Analytics PR Branding 111

Marketing Insider Group

APRIL 24, 2023

From an SEO perspective, Ecosia offers a few opportunities for businesses focused on sustainability and environmental responsibility. This alternative search engine was launched back in 2012, and is our preferred choice for analyzing content and monitoring social media. Buzzsumo Image Source: Buzzsumo We love Buzzsumo.

Non-Profit 120

Non-Profit User-Generated Advertisers Advertising 120

Search Engine Land

JANUARY 15, 2023

2015: Google was sticking with the figure it gave in 2012 but stressed it’s “over” that amount. Local SEOs Sound Off On Google+ Local Hijackings. 2014: Local SEOs and people familiar with Google+ Local theorized about on how this happened and shared suggestions o how to guard against future hijackings.

Search Marketers 78

Search Marketers Real Estate SEO Marketing 78

Neil Patel

JANUARY 21, 2021

I’m going back to basics with on-page SEO to help you understand the new SEO rules, learn how to optimize for both humans and search algorithm crawlers, and to master on-page and off-page SEO. I could jump right into some actionable SEO strategies to use on your site right now. I learned this the hard way.

SEO 145

SEO User-Generated Analytics Health 145

Hubspot Marketing

MAY 26, 2017

It also includes a deep analysis on the four most critical elements of website performance and design, from average load time and website securityww to mobile friendliness and SEO. Ebook: How to Increase Your Website SEO Traffic in 30 Days. Google also offers training and certifications on analytics with their online Analytics Academy.

Inbound Marketing 145

Inbound Marketing eBook COS Marketers 145

Adobe Experience Cloud Blog

FEBRUARY 22, 2012

According to the MarketingSherpa 2012 B2B Benchmark Report, 73% of B2B leads are not sales-ready when they first come in. These analytics should be powered by a time-series data mart to provide stable data and more importantly insights into trends over time. For more, see my book The Definitive Guide to Marketing Metrics and ROI.).

Inbound Marketing 124

Inbound Marketing CMO Outbound Marketing Whitepaper 124

Hubspot Marketing

AUGUST 21, 2017

SEO isn't limited to blogging -- it turns out, you can also optimize your profile to get discovered by people searching LinkedIn for key terms you want to get found for. Ever since the big LinkedIn/Twitter breakup of 2012 , you can no longer automatically sync your tweets to publish on LinkedIn. 9) Get endorsed for your skills.

User-Generated 145

User-Generated Marketing Marketers Promotion 145

Search Engine Land

MARCH 21, 2023

Merchant Center can now be linked to Google Analytics 4 2022: Plus, you could now “see your conversions from free product listings by connecting your Merchant Center and Google Analytics property.” Zero-click Google searches rose to nearly 65% in 2020 2021: Study found that on desktop, 46.5% on mobile devices.

Search Marketers 81

Search Marketers SEO Marketing Marketers 81