60 social media statistics marketers need to know in 2025
Hootsuite
APRIL 9, 2025
teens ages 13-17 use TikTok The most popular social platforms among U.S Snapchat and Instagram showed large gains in usage among this age group from 2014 to 2024, while usage steeply declined for others. In 2014, 71% of teens used Facebook, but only 32% do today. Source: Pew Research 10. 63% of U.S. Source: Pew Research 11.
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