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5 Ways to Turn 2014 Marketing Challenges Into 2015 Success

Adobe Experience Cloud Blog

Author: Yoav Vilner All of this talk of New Years Resolutions, and what I’m going to do differently for 2015 has got me thinking about improvement. How can I work toward overcoming the biggest online marketing challenges? There is good news about your 2014 challenges; they can turn into your 2015 successes.

Transform 134
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7 High-Performing Ecommerce Marketing Strategies for 2022

CXL

Since 2015, clothing brand ASOS has grown revenue by an average of 22% year over year. Not for lack of competition, but as the result of a carefully designed ecommerce marketing strategy. This is what drives growth for online stores like ASOS, despite existing in a saturated market.

eCommerce 107
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New Study Quantifies Dramatic Growth From Revenue Performance Management

Adobe Experience Cloud Blog

by Phil Fernandez On this blog I have consistently made the point that in today’s radically altered buyer/seller environment, companies need to make equally radical changes in their sales and marketing strategies to continue to grow and prosper. 15 percent reduction in customer acquisition costs. What’s Your RPM “Score”?

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5 Best Content Marketing Videos of All Time

Marketing Insider Group

Being a Content Marketing Animal is his widely known talk from Online Marketing Rockstars 2015. In it, he discusses the lopsided emphasis marketers put on data analytics without looking closely at true value or the real customer connection. Content Marketing Strategy 2030. How were you marketing?

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How a smart email strategy helped Apple Rose Beauty thrive during the pandemic

Martech

She founded her cosmetics company in 2015, naming it after the women to honor them and highlight a larger mission — to help stop human trafficking. Using email to build strong customer relationships. When started the company, Alexander knew she needed a strong email marketing strategy. Image provided by Apple Rose Beauty.

Transform 101
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How Content Can Ring Up a Better Retail Experience

Content Marketing Institute

That’s just one of the many retail marketing takeaways to learn from the success of one of retail’s most powerful forces of nature: Amazon. The so-called “everything store” launched its members-only one-day shopping extravaganza, Prime Day, in 2015 and has continually chipped away at the post-Thanksgiving Black Friday’s sales supremacy.

Retail 105
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Inbound vs. Outbound Marketing

Duct Tape Marketing

Outbound Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing, and today’s guest post is from Jolynn Oblak – Enjoy! Leveraging inbound marketing strategies can help small business grow their customer base and save money.