Search Engine Land

DECEMBER 21, 2023

The prevalence of mass-produced, AI-generated content is making it harder for Google to detect spam. AI-generated content has also made judging what is quality content difficult for Google. I’m certain Google’s focus-on-quality statement made it into many internal SEO decks pitching an AI-generated content strategy.

User-Generated 135

User-Generated SEO Branding Management 135

Search Engine Land

FEBRUARY 19, 2023

Advertisers can now view Google mobile speed scores for more landing pages 2019: Google Ads tweaked its mobile speed score algorithm to reduce the number of ad clicks needed to generate a result. Viacom To Sign With Joost Over Google’s YouTube 2007: Joost was like YouTube but they specialized in commercial video.

Search Marketers 92

Search Marketers Marketing Marketers User-Generated 92

Hubspot Marketing

APRIL 2, 2024

If your pricing page isn't well-designed and user-friendly, you risk losing people before they click the “Buy Now” button. You'll notice the best pricing pages have clean layouts, use simple language that speaks to the customer, and aim to inspire trust between the business and the user.

Price 97

Price User-Generated Shipping CRM 97

Search Engine Land

NOVEMBER 9, 2023

However, I’ve had the opportunity to meet several of these individuals at SEO conferences, such as SMX, which I attended three times in 2011, 2013, and 2015. Instead of fixating on algorithmic updates, SEO professionals should concentrate on what makes the web a better place.

SEO 115

SEO Health User-Generated Education 115

Search Engine Land

FEBRUARY 2, 2023

Google Issues Its 2014 “Bad Ads” Report: Disabled More Than Half A Billion Ads 2015: More than 43 million ads were disabled for using “Trick to Click” ploys. Google’s Recent Bugs: SMS Spam, Safe Filter Stuck, News Fonts & Google Docs Spam 2009: Many users complained that they were unable to change the safe search filter.

Search Marketers 94

Search Marketers Real Estate SEO Marketing 94

Hubspot Marketing

OCTOBER 11, 2023

1978 - The Bulletin Board System (BBS) is introduced, allowing users to upload and download software and data, read news online, and exchange messages with people in online communities. 1985 - America Online (AOL) is founded, and it lets users communicate online via email and messaging. billion monthly active users.

Gen Z 122

Gen Z User-Generated Transform Social Media Marketing 122

Jeff Bullas

DECEMBER 19, 2022

Lynda (now re-branded as LinkedIn Learning ) was an online course platform that was sold to LinkedIn in 2015 for $1.5 But it provides the following features (which are limited but a good place to start). 10% transaction fees on sales Admin users Courses Coaching Digital downloads Unlimited students Integrated website and builder. #3

Transform 226

Transform Education Price User-Generated 226

Search Engine Land

MARCH 23, 2023

Google told us so in 2015. Twitter adds keyword search to Direct Messages 2022: Twitter announced it was giving users a long-requested feature – the ability to search the direct messages (DM) inbox by keyword. RankBrain was the third most important ranking factor. As for the other two? It is content. Microsoft Advertising blocks 1.6

Search Marketers 84

Search Marketers Marketing Marketers User-Generated 84

Search Engine Land

FEBRUARY 12, 2023

Google AMP stories launch In 2018, Google launched a new, visually rich mobile content format designed to generate more engagement from users. Google enables ‘join waitlist’ for restaurants 2019: Clicking on the join waitlist button opened a screen that identifies the current wait time and enabled users to input their party size.

Search Marketers 90

Search Marketers SEO Marketing Marketers 90

Search Engine Land

JANUARY 21, 2023

This declutters the results & helps users locate relevant information more easily. New Google Search Console may be rolling out for everyone now 2018: Most users were able to see their properties in the new Search Console beta. Featured snippets count as one of the ten web page listings we show.

Search Marketers 90

Search Marketers SEO Marketing Marketers 90

Hubspot Marketing

JANUARY 24, 2023

However, the sudden popularity of the software has raised concerns about its ethicality in the creative community — questioning if its use should even be encouraged in the first place. Some of the funniest image results from AI image generators I've seen have been about how bad they are at generating hands. Image Source 3.

Price 127

Price User-Generated Law Marketing 127

Search Engine Land

DECEMBER 28, 2023

One of the most significant revelations from the 10-week trial occurred when Jerry Dischler, the head of Google Ads, testified that the search engine secretly raises ad prices to achieve targets by as much as 10%, using techniques such as RGSP (Google’s Randomized Generalized Second-Price ad auctions). Goodbye, Universal Analytics!

User-Generated 124

User-Generated Retail Non-Profit Advertising 124

Jeff Bullas

FEBRUARY 19, 2023

Guide mobile users accurately 5. This code is normally generated by the service you are using to measure website traffic. Search engines are web-based services that look for and identify items on the Internet – usually, web pages, images or videos – that best correspond to queries typed by the user.

SEO 246

SEO User-Generated Non-Profit Promotion 246

Buffer Marketing

NOVEMBER 30, 2023

It was 2015, and I was in my first year of college when I learned about LinkedIn.   Source 💡 Create generic content but focus on content that will help you grow.  When newsletters were new, and people knew that they were just for a handful of users, they got curious and wanted to subscribe.

Copywriting 122

Copywriting User-Generated Promotion Advertising 122

Martech

FEBRUARY 22, 2023

Since its launch in 2016, the platform has multiplied and boasts over one billion monthly active users worldwide. With an engaged and diverse user base, it’s no wonder marketers are looking for ways to leverage TikTok to reach their target audiences. About 60% of TikTok users in the U.S. Google knows this. are 50 and up.

Gen Z 113

Gen Z Millennials User-Generated Marketing 113

Hubspot Marketing

MAY 6, 2024

Whatever the reason, I was disappointed like many other users. Some changes did happen, but there weren't many improvements for regular users. Some users backed Elon Musk and were willing to pay more for a subscription because they believed in the platform. At the time, there were about 300 million monthly active users.

Advertising 85

Advertising Advertisers User-Generated Marketing 85

Businesses Grow

APRIL 17, 2023

While Discord is a mystery for many right now, it’s becoming the de facto meeting place for a generation. Discord was introduced in 2015 as a chat application people could use to communicate with one another while playing online games. It currently has about 196 million active monthly users.

Gen Z 87

Gen Z Social Media Marketing User-Generated Education 87

Hootsuite

OCTOBER 25, 2021

Over 2 hours a day , in fact, which is 30% more time than in 2015. For starters, the number of social media users worldwide grew by 13.2% 44% of all internet users regularly look up brands on social media networks. There’s a place for every business on social media, but it’s not everywhere. Gather user-generated content?

Promotion 142

Promotion Gen Z Social Media Marketing Fashion 142

Hubspot Marketing

FEBRUARY 5, 2024

According to Nilan Peiris , Chief Product Officer at Wise, the company aimed to build a product that “blows user’s socks off.” That intended feat has come to fruition because a whopping 70% of Wise’s user growth comes through word-of-mouth marketing (WOMM). Below are three steps Wise took to build a product that won users.

Marketing 97

Marketing Marketers User-Generated Influencer Marketing 97

SMA Marketing

SEPTEMBER 7, 2023

Lead generation is vital for any business taking its growth seriously. SEO is a powerful long-term strategy that serves both the website user and the search engines. It’s even more critical to realize internet users are more intelligent than ever and want the answers to their search right now!

SEO 52

SEO User-Generated eBook Customer Journey 52

Search Engine Land

FEBRUARY 13, 2023

Google also revealed that Webmaster Central had more than a million users. Eventually, Google Webmaster Tools would be rebranded as Google Search Console , on May 20, 2015. So if a user clicked on the URL link that counted as a click or if a user clicked to play the video that also counted as a click.

Search Marketers 88

Search Marketers User-Generated Marketing Marketers 88

Neil Patel

JANUARY 7, 2023

Google has been using it more and more to provide better search results for its users. Semantic search is a type of search that understands the user’s intent and the relationship between concepts. It uses data from a variety of sources to provide users with information about people, places, and things.

SEO 95

SEO User-Generated New Technology Price 95

Neil Patel

SEPTEMBER 21, 2020

Launched in 2015, Google Local Guides—also known as Google Guides—took over where Google Cities left off. Google Guides allows users to add reviews and other content in exchange for various perks ranging from storage space to clothing. It uses user-generated content (UGC) to enrich the information available on Google Maps.

User-Generated 145

User-Generated Shoppers SEO Place 145

Marketing Insider Group

OCTOBER 21, 2021

The second bug trend is AI-generated content. You may not know this but publications like the Washington Post and others have been using AI to generate templated content (think sports scores and highlights, or crime reports) for more than 2 years. We will begin to realize the opportunity of an AI-driven content marketing strategy.

Digital Marketing 144

Digital Marketing Influencer Marketing Marketing Marketers 144

Buffer Marketing

AUGUST 16, 2023

to do great work together, it’s remarkable to see the impact a week in the same place has on our team. We hope to introduce an employee buyback program in the next 12 to 18 months once we return to a place of profitability. Marketing Our Marketing budget includes costs for advertising (i.e.,

Price 80

Price Finance User-Generated Health 80

Adobe Experience Cloud Blog

SEPTEMBER 5, 2018

In 2015, more than 35% of web pages were served to a mobile phone. 3) User-Generated Content. User-generated content is a great way to let your customers share their story and promote your products at the same time. Consider launching a contest with user-generated content for your next event.

User-Generated 126

User-Generated Food Thought Leadership Retail 126

Hubspot Marketing

APRIL 9, 2024

Image Source Influencer Content Example: How a Tarte trip to Bora Bora took over TikTok Tarte, as a brand, has worked closely with influencers since 2015, with budgets for the trip getting larger over the years. If you’re marketing a new product this year, think outside the box and really consider your user experience.

Advertising 73

Advertising Advertisers PR Millennials 73

Buffer Marketing

FEBRUARY 21, 2023

In 2015, when I relaunched Diversability after graduating, I struggled to gain visibility for this side hustle while working my full-time corporate development job. Could you host an event or an Instagram Live where you chat with a thought leader your users would care about?

Gen Z 97

Gen Z Branding PR Marketing 97

Hootsuite

DECEMBER 15, 2021

Once a trend starts to gain traction, users “hop on” it by recreating a trending TikTok video or theme. Any trend is fair game for any user of the app, and often businesses and entrepreneurs successfully adapt trends made by creators. Glow-ups also work great for generating positive engagement. In short, no.

Gen Z 142

Gen Z User-Generated Fashion Transform 142

Hubspot Marketing

JULY 28, 2022

If you’re considering spending any amount of money on ads to reach your target audience, you’d better spend it in the right place. It's no secret that these days, the stronger and more focused your paid campaigns are, the more clicks you generate — leading to a greater probability of obtaining new customers. Somewhere like Google.

Advertising 145

Advertising Advertisers User-Generated CRM 145

Duct Tape Marketing

APRIL 17, 2024

Prior to starting MarketMuse in 2015, Jeff was a marketing consultant in Atlanta and led the Traffic, Search and Engagement team for seven years at TechTarget, a leader in B2B technology publishing and lead generation. 23:07] Is there some place you’d invite people to connect with you? You can tweak all of that.

User-Generated 72

User-Generated Real Estate Transform Place 72

Neil Patel

NOVEMBER 23, 2020

That way, other social media users don’t suffer from spam because they can’t see it. If you’re trying to sell a product or service and are posting too much, other users might block your content, causing a shadowban on your account. Up until 2015, Reddit openly shadowbanned users who broke the site’s rules by hiding their posts.

User-Generated 145

User-Generated Promotion Place Product 145

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Similarly, positive ROI statistics for video content have been booming for years – from 33 percent in 2015 to 87 percent in 2021.

Video Marketing 145

Video Marketing Marketing Marketers Education 145

SMA Marketing

DECEMBER 22, 2022

T o optimize your site to generate targeted local traffic, follow these action items. Adding a located base text to your URL lets the se archer know they are in the right place. This helps maximize your potential to be found where users are likely searching for your business the most. Respond to all types of user reviews.

SEO 52

SEO User-Generated Promotion Place 52

Hootsuite

FEBRUARY 24, 2020

A post shared by Doe Deere (@doedeere) on May 17, 2015 at 9:05am PDT. Many brands repost user-generated content on sites like Instagram. The hashtag promotes your brand and makes it easier to find user-generated content —but it does not count as permission. No, I'm not gonna go after him.

Social Media Marketing 145

Social Media Marketing Law Non-Profit User-Generated 145

Neil Patel

MAY 14, 2019

They look at factors like page speed, brand queries, and hundreds of other factors that it may have not been placing much emphasis on in the past. Now let’s look at 2014 versus 2019: And 2015 versus 2019: The big trend is that the organic search results have been drastically pushed down below the fold. But that’s only half the story.

SEO 112

SEO User-Generated Advertising Advertisers 112

Search Engine Land

FEBRUARY 23, 2023

It was among the first algorithm tweaks meant to take user intent into account. The example below shows a Google search for [us elections] in January 2023: When you click the “Overview” button on top, you will get another results page with even more current results covering primarily the latest election that will take place next.

SEO 93

SEO User-Generated Place Search Marketers 93