Exposure Ninja

JUNE 23, 2022

Digital marketing is becoming a core part of many business’ marketing strategy. If you’re starting to add more digital elements to your marketing strategy, it can feel like a lot to take in. There’s plenty of data in support of adding digital marketing to your existing strategy.

Digital Marketing

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. Curious about where things are heading?

Digital Marketing

Hubspot Marketing

JUNE 7, 2022

If you're hiring for a mid-level content marketer, for example, consider words like "strategist," "specialist," or even "manager." Is the content you produce part of a much larger digital marketing operation? might describe the benefits of working as their newest content marketing specialist: Example.

eBook

Marketing Insider Group

FEBRUARY 17, 2021

The average click through rate on this fun little marketing curse is 0.06%. No wonder most marketers are miserable ! Digital Ads Might Be the Next Financial Bubble to Burst. As of 2021, eMarketer estimates worldwide digital ad spending sits at $389.29 Sounds promising for the digital ad industry!

eBook

Bannerflow

APRIL 19, 2022

The Coronavirus pandemic accelerated digital adoption across the working world. As a result, organisations across many industries now recognise the importance of a strong and effective digital marketing strategy. Content marketing. Influencer marketing. Video marketing. Content marketing. Conclusion.

Digital Marketing

Lusha

JANUARY 26, 2021

It’s 2021 – go with SEO all guns blazing or lose. . Marketers who use automation to nurture leads see a 451% increase in qualified leads. Kick start automation into motion by: Launching digital marketing campaigns. Sending email marketing sequences. 2021 will see a whole lot more podcasts in the B2B world.

eBook

Neil Patel

AUGUST 19, 2021

YouTube Resources: YouTube Marketing: Tips, Strategies, Best Practices for 2021 YouTube SEO: Quickest Way to Rank #1. Other types of lead magnet ideas include: toolkits reports whitepapers ebooks case studies cheat sheets. Marketing for CPAs Frequently Asked Questions. Marketing for CPAs Frequently Asked Questions.

SEO

Hootsuite

JULY 21, 2022

Use these four formula for ROI to analyze and prove the impact of your social media and digital marketing channels. Marketers used to shy away from ROI calculations, but this is changing. That’s a big jump from 68% in 2021. ” or “What’s our average growth rate for website traffic this quarter?”

Promotion

Rock Content

MAY 17, 2023

AI and Automation The year barely started and marketers were going wild about generative artificial intelligence. When we look at the data, 42% of marketers responded that the number of campaigns they worked on increased from 2021 to 2022. There, you’ll find all the trends that matter in the Digital Marketing landscape.

Marketing

Exposure Ninja

MARCH 18, 2022

You might use different CTAs depending on who the content is aimed at – if it’s aimed at top of the funnel traffic , you could include a CTA for your email list or an eBook. Package Up Your Best Content as an eBook. Make your blog content go further by repurposing it as an eBook. Use Automated Chatbots.

Whitepaper

Marketing Insider Group

DECEMBER 3, 2020

With their focus squarely on things like Digital Marketing , Database Management, and Software and Development, clearly B2B retailers are looking towards the future with the customer experience in mind. We’ve finally encountered another audience where eBooks aren’t the predominant content format. What the Buyer Stream Tells Us.

Retail

Unbounce

JUNE 15, 2024

Let’s say there’s a free ebook that you’re offering to the readers on your blog: Image courtesy ContentVerve Data from surveys and customer interviews suggests you have a busy target audience who don’t have a lot of spare time to read ebooks, and the time it takes to read the thing could be a barrier that keeps them from it.

eBook

Marketing Insider Group

NOVEMBER 15, 2021

In 2022, content marketing will continue to influence marketing and business in a bigger, and more impactful way. 2021 saw us become remarkably more sophisticated in the types of content being offered and the level of depth and strategy being used. Your marketing technology matters. Image Source.

Content Marketing

Buffer Marketing

DECEMBER 5, 2023

For example, Katelyn Bourgoin posted a timeless advice on X in 2020 and repeated it in 2021 , also on X. 1: Convert your ebooks & research reports into blogs The first one is the simplest: Repurpose your existing long-form content to another long-form content. The company Influencer Marketing Hub does this regularly.

eBook

Hubspot Marketing

JANUARY 7, 2024

Marketing is also a great career if you’re looking for a remote job. And according to LinkedIn , remote jobs in marketing increased by 177% in 2021. Digital Marketing Digital marketing refers to marketing through digital channels like search engines, websites, email, and mobile apps.

Copywriting

Digital Marketer

JULY 7, 2023

Want to get certified in Content Marketing? Leverage the tools and channels to predictably and profitably drive awareness, leads, sales, and referrals—EVERYTHING you need to know to become a true master of digital marketing.​ ChatGPT prompt: “Generate 10 blog post ideas about digital marketing trends in 2023.”

Marketing Strategy

Martech

APRIL 5, 2022

Marketers and C-level executives are feeling an increased demand to prove the effectiveness of their ad campaigns and marketing initiatives. Marketing attribution has the potential to address this need. Get the daily newsletter digital marketers rely on. Who uses or works with marketing attribution tools?

Customer

SMA Marketing

MARCH 16, 2023

Digital marketing is a necessity for companies. For today's consumer, 67%-80% of the buyer’s journey is digital. A well-rounded content marketing strategy will help you connect with your ideal buyer, move potential customers through a buyer's journey, and delight your clients to improve retention. billion in 2021, a 23.1%

Marketing Strategy

Campaign Monitor

FEBRUARY 25, 2022

For example, check out how Ahrefs , an SEO and digital marketing tool, announced their price increase and provided reasons (plus new benefits) for users. Think Spotify Wrapped, but for email marketing. . Look at YouTube’s infographic style “2021 snapshot” email. Shout it from the rooftops (or just email). Source: Ahrefs.

Whitepaper

Unbounce

MAY 13, 2024

Examples would be an ebook, whitepaper, or webinar registration. For example, I want to: Subscribe to the Newsletter Download the ebook Get Free Shipping Upgrade Now Strong CTAs should reinforce the thinking introduced in your headline, content, and imagery, effectively ending your page’s story with a solid “what to do next.”

Price

Exposure Ninja

JULY 4, 2023

We mean, are you ready to dive headfirst into the world of AI marketing? AI is with marketers, not against us Read our free eBook to learn more about how to harness the power of AI Download this eBook What Is AI Marketing? AI is a useful tool for us marketers — not an enemy. Then let’s get started.

eBook

Unbounce

MARCH 12, 2024

E-learning’s growing popularity The global e-learning market was estimated to be worth $210.1 billion USD in 2021 and is projected to reach $848.12 billion USD by 2030, so the demand for digital educational content isn’t just growing—it’s exploding. In the digital library, every shelf is an opportunity.

Product

Unbounce

OCTOBER 15, 2024

For example, a digital marketing agency might create informative blog posts or videos that answer common questions potential clients have. Develop gated assets : Create valuable downloadable content like eBooks , white papers , templates , and checklists. Landing pages Conversion optimization Digital marketing Lead generation

Marketing

Duct Tape Marketing

DECEMBER 28, 2023

And I built my expertise up in digital market and the time when everyone wanted to know how to do SEO and online marketing, I was there. Okay, so an audio and then in ebook format as well as hardcover and available depend upon when you're listening to this available everywhere that you buy books. Education, excuse.

Education

Buffer Marketing

DECEMBER 5, 2023

For example, Katelyn Bourgoin posted a timeless advice on X in 2020 and repeated it in 2021 , also on X. 1: Convert your ebooks & research reports into blogs The first one is the simplest: Repurpose your existing long-form content to another long-form content. The company Influencer Marketing Hub does this regularly.

eBook

Unbounce

JUNE 5, 2024

Fat Stone Farm Fat Stone Farm is using a simple single-field pop-up to collect emails in exchange for an ebook full of summer recipes. 25 minute read Email marketing How to get more email and newsletter signups with your landing page August 10, 2021. Landing pages Conversion optimization Digital marketing Lead generation

eCommerce

Unbounce

DECEMBER 18, 2024

Here are a few ideas to help you get started: Headlines: Headlines on content (whether an ebook, webinar, or landing page) are often the first thing visitors see. These magnets include everything from ebooks and webinars to free trials and whitepapers. Email campaigns : Email marketing is crucial in the consideration stage.

User-Generated

Exposure Ninja

AUGUST 3, 2022

The number of users who shopped through a Shopify store increased by 52% in 2020, Shopify reported in a 2021 press release. Don't hire a web design agency until you've read this eBook Download this eBook. Get a free review of your marketing and website from our team of digital marketing experts, worth £197.

eCommerce

Unbounce

JANUARY 23, 2025

A/B testing helps you identify which headlines, landing page designs, or lead magnets (like free ebooks or webinars) capture attention and encourage users to learn more. Related articles A/B Testing How a three-word A/B test led to triple-digit conversion growth March 5, 2024. Heres the best way to get results March 18, 2024.

Price

Unbounce

JANUARY 23, 2025

A/B testing helps you identify which headlines, landing page designs, or lead magnets (like free ebooks or webinars) capture attention and encourage users to learn more. Related articles A/B Testing How a three-word A/B test led to triple-digit conversion growth March 5, 2024. Heres the best way to get results March 18, 2024.

Price

Emanuel P SEO Blog

MAY 17, 2023

And I believe back home in Romania, the first big client was an insurance company, insurance brokerage, and actually teaching and training them on how to step up their digital marketing game. I’ve written an ebook about the home recording subject that you could get. I understand you worked in the marketing field.

SEO

Unbounce

APRIL 18, 2024

How to do it right: Entice them to sign up for your emails by offering a lead magnet like an ebook , a discount code, or access to exclusive content. Here’s how we at Unbounce offered a lead magnet—in this case, a free copy of our A/B testing ebook. Digital marketing Campaign strategy Lead generation Conversion optimization

Email Marketing

Unbounce

JANUARY 11, 2025

Here are a few easy ways to get started today: Sign up for a free Unbounce trial so you can build (and test) landing pages Download our (free) ebook that covers all-things A/B testing Watch our (free) webinar on how to become a landing page A/B testing master Who knows, maybe youll be the next A/B testing success story we write about.

Price

Unbounce

JANUARY 11, 2025

Here are a few easy ways to get started today: Sign up for a free Unbounce trial so you can build (and test) landing pages Download our (free) ebook that covers all-things A/B testing Watch our (free) webinar on how to become a landing page A/B testing master Who knows, maybe youll be the next A/B testing success story we write about.

Price

Unbounce

MARCH 23, 2023

Enter: The Internet and the wide, webby world of digital marketing. With the ability to communicate with just about anybody on the planet—all without getting outta your pajamas—digital marketing makes it a snap to raise awareness about your brand. Choose your marketing channels, create some content, and voilà.

Digital Marketing

Econsultancy

MARCH 4, 2022

trillion in 2021 – a growth rate of 55%. Amazon’s UK sales jumped 20% in 2021, up 82% on pre-pandemic levels. billion in 2021, up from £19.6 Overall, Amazon’s net sales for the full year 2021 increased by 22% to $469.8 Irish spending on local websites rose by 41% in 2021: PayPal.

eCommerce

Hubspot Marketing

JANUARY 11, 2023

On our marketing blog, one example of this is, " What is Digital Marketing." Although we've updated the piece to include new digital marketing strategies, the definition of digital marketing won't change at its core. Use data and research to back up the claims you make in your posts.

User-Generated