Buffer Marketing

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. But what makes B2B content good ? Tough question.   1. ." 

Copywriting 137

Copywriting PR SEO Content Marketing 137

Emanuel P SEO Blog

JANUARY 29, 2024

I want to ask about finding the right copywriters. Then, of course, try to find the specific, the best possible content creator, article writer, and copywriter in that specific niche. For example, I decided to jump in the PR field because we use PR PR-like link-building strategy. Anatolii: Yeah, yeah.

Digital Marketing 52

Digital Marketing PR User-Generated Marketing 52

Buffer Marketing

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. But what makes B2B content good ? Tough question.   1. ." 

Copywriting 83

Copywriting PR SEO Content Marketing 83

Marketing Insider Group

FEBRUARY 5, 2024

Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. Wallaroo) Social media advertising spending is expected to surpass $300 billion in 2024. million by the end of 2024. Pinpoint Market Research and Anderson Jones PR) 96% of visitors who come to your website aren’t ready to buy.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Litmus

FEBRUARY 22, 2024

The Community Spotlight—a monthly blog series highlighting some of the amazing members of the email community —is back for 2024! My company’s Communications/PR team loved it, and submitted me to speak at Litmus Live later that year with my first solo session, “Getting Started with Interactive Email.”

Food 86

Food Transform PR Place 86

Buffer Marketing

MAY 23, 2024

There’s a lot of talk about “excellent copywriting” on the internet. And it’s versatile, too: Copywriting techniques can be used for multiple formats — from e-commerce websites, landing pages, sales, pages to product descriptions and content marketing. Why do you need copywriting formulas?

Copywriting 122

Copywriting Fashion Product Education 122

Unbounce

JUNE 8, 2024

Updated on June 8, 2024. In 2024, and in a post-COVID world, webinars create an opportunity to connect with your audience in a deeper way, which leads to more engagement and commitment from folks down the line. Webinars packed with valuable insights help you become the go-to expert in your niche and supercharge your digital PR.

Marketing 98

Marketing Marketers Promotion Thought Leadership 98

Unbounce

NOVEMBER 2, 2023

Today’s episode started out with the relatively simple idea of exploring how AI is shaping PR. So we’re going to ask our guests today to not only speak about AI for PR, but also about AI for misinformation and even propaganda. And we’ll talk to an expert about that. See, it’s complicated.

PR 98

PR Marketing Marketers Non-Profit 98

Backlinko

JULY 2, 2024

WTSFest Date: September 19, 2024 Location: Philadelphia, Pennsylvania Price: $399 (in-person attendance), $99 (recording only) The Women in Tech SEO Festival (WTSFest) is a full-day conference. Likely during coffee and lunch breaks. Price State of Search ticket price ranges from $597 to $997 depending on the purchase date.

SEO 105

SEO Gen Z Price Education 105

Search Engine Land

SEPTEMBER 27, 2024

With its broad skill set encompassing research, copywriting, technical insights and digital PR, SEO professionals are uniquely positioned to bridge gaps between different marketing disciplines. This makes copywriting a valuable skill to share and train other teams on.

Digital Marketing 105

Digital Marketing SEO PR Copywriting 105

Martech

OCTOBER 28, 2024

This shows how PR and earned media shape consumer perceptions and drive purchasing decisions beyond the influence these links have on domain authority and rankings. Dig deeper: 2024 elections playbook works for brands too Facebook’s influence, while declining among younger audiences, remains a strong presence among older users.

User-Generated 129

User-Generated Copywriting PR Education 129