Marketers Claim a Broader Role and Increased Influence Amid Pressures
The CMO Survey
APRIL 1, 2025
AI Transforms Marketing Operations with Measurable Returns Marketings AI revolution continues, with artificial intelligence now powering 17.2% in Spring 2024) 8.5% previously) Marketings Strategic Influence Expands Digital transformation and AI capabilities have elevated marketings organizational stature. in 2024, respectively.
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