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Fashion Forward: Recession-proof CX to drive customer loyalty

Use Insider

Let’s walk through the key strategies and takeaways from the webinar to help you improve your customer loyalty and build a compelling customer journey that keeps them returning to your brand. And personalized user experiences are proving to be the most powerful tool yet in sales figures. How do you build customer loyalty?

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8 proven retention marketing strategies to boost customer loyalty

Use Insider

While acquisition marketing uses advertising, social media campaigns, and other promotions to attract new customers, retention marketing will rely on tactics like personalized marketing , loyalty programs, and top-notch customer service to keep existing customers on the hook.

Insiders

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Personalized marketing: What it is, benefits & real-life examples

Use Insider

What is personalized marketing ? Personalized marketing (sometimes called one-to-one marketing or individual marketing) is a strategy designed to tailor the entire brand experience of visitors and customers to their needs, interests, and preferences. Survey answers, CRM IDs, and much more.

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Best of the Bot: Identifying the latest trends in digital marketing

Martech

Brands should use SEO insights to find trending topics and keywords and create outstanding content that aligns with customer needs. Native advertising growth: Native advertising, which focuses on creating ad copy that is relevant and natural for customers, is expected to increase exponentially.

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What Types Of Marketing Are There?

InTouch Marketing

Social Media Marketing: Objective: Utilize social media platforms to promote products or services, connect with the audience, and build brand awareness. Key Tactics: Social media posts, paid advertising, influencer collaborations and community engagement. The synergy of these types of digital marketing components is a powerful force.

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The ethics of AI-powered marketing technology

Martech

The AI arms race in marketing technology Martech vendors across all platforms, including data analytics, customer relationship management (CRM) systems, email marketing platforms, social media advertising and more, are racing to incorporate AI features into their products.

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Email marketing is dying: 3 actions to help it survive (and thrive)

Martech

New Gartner research shows it as the most effective channel across multiple stages of the buying journey, from demand generation to driving conversions and customer loyalty. And yet, this critical channel is too often left unloved, with more focus going to the fast-changing advertising or social media landscapes.