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Affiliate marketing vs. influencer marketing in 2025

Sprout Social

Where you land in the affiliate marketing vs. influencer marketing debate will depend on your goals and desired outcomes. Both are powerful digital marketing strategies—but failing to grasp their unique strengths, how best to combine them or how each delivers real ROI can lead to missed opportunities and wasted budget.

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Guide to affiliate influencer marketing: Boost your brand and bottom line

Sprout Social

What happens when you combine the trust-building power of influencer marketing with the performance-driven results of affiliate marketing? You get affiliate influencer marketing: a high-impact strategy for boosting brand awareness and sales. What is affiliate influencer marketing?

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Top Strategies to Monetize Your Content Effectively

Vertical Response

This guide covers actionable strategies like ads, subscriptions, and affiliate marketing. Key Takeaways Content monetization is essential for creators to generate income and sustain high-quality production, leveraging methods like ads, subscriptions, and affiliate marketing. What is Content Monetization?

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7 UK influencer marketing examples to inspire your next campaign

Sprout Social

We’ve distilled insights from seven UK influencer marketing examples to help you prepare your influencer marketing strategy: How brands work with influencers in the UK Influencer marketing campaigns, including the influencer marketing examples we’ve detailed below, come in many different forms.

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How to Make Money on TikTok: 10 Ways to Earn in 2025 (With or Without a Huge Following)

Buffer Marketing

Tap into affiliate marketing Affiliate marketing is a powerful strategy to monetize your TikTok account by promoting products or services and earning a commission on sales generated through your unique affiliate links. Transparency is crucial in affiliate marketing.

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25 Best Blog Niche Ideas (Data Study)

Backlinko

This includes display ads, affiliate marketing, and speaking engagements. Theyre also in various affiliate marketing programs. Pet Health Pet parents take the health of their fur babies seriously, which is evident by the 72% growth of this niche over the past decade. As for monetization?

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How to Conduct Affiliate Marketing Keyword Research

Jeff Bullas

You can’t attract the right audience or traffic and sell products or services on your affiliate site with the wrong keywords. That’s why in this guide, you’ll learn about the importance of keyword research in affiliate marketing, different types of keywords, and how to target them in your content. Image Source.