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Microsoft Advertising launches new tool for enhanced ad revenue analytics

Search Engine Land

Microsoft Advertising launched a new analytics dashboard to help publishers measure their advertising revenue more effectively. Monetize Insights provides performance intelligence and capabilities, such as: Graphs and comparison charts that tell the full story of ad revenue performance. Why we care. Total revenue tab.

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Best Analytics Apps for Instagram

Many Chat

That means it’s time to take a good look at your Instagram analytics. . Instagram analytics will help you understand your audience’s behavior, patterns, and even break down your audience’s demographics. ou’ll need an analytics tool that addresses your needs and, ideally, makes life a little easier for you. Squarelovin.

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The 7 Best Social Media Analytics Tools for Marketers in 2020

Hubspot Marketing

With social media analytics tools. In a nutshell, social media analytics tools are generally part of a larger social media management software platform. To cut the expansive search of social media analytics tools down, (there are a lot) we've made a list of seven top options that we recommend, depending on your business type.

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12 Facebook Ad Metrics Worth Your Attention

Digital Marketer

This metric is especially useful to ecommerce stores because they sell directly and know for which price. For service providers, ROAS is harder to calculate because it is hard to assign a price for someone who, for example, signs up to a newsletter. It makes it easy to compare the price to advertise on different platforms.

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What's a Marketing Audit? [+ How To Do One]

Hubspot Marketing

It puts a magnifying glass on their products, prices, marketing strategies, campaigns, and target audience. For instance, if you're tracking the effectiveness of a specific campaign, HubSpot users can access a wealth of campaign data via the marketing analytics dashboard. Competitive analysis. Market research.

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Barilla’s VP Data & Analytics: ‘at the end of the day, we want to get more people to enjoy our brilliant pasta’

Econsultancy

However, Lyndsay Weir, VP Data and Advanced Analytics at Italian family-owned food company Barilla, says that what your decision-making should really be is people-driven. “There’s so many different ways you can use data and analytics along the consumer journey,” Weir said. ” asked Weir. 3) Technology.

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Top 7 Sprout Social Competitors & Alternatives [Comparison]

Hootsuite

With Hootsuite, you get an easy-to-use social media scheduler that gives you Personalized recommendations for best times to post I ntuitive analytics for all your social accounts (including industry benchmarks and competitor analysis ), O ne, unified inbox for DMs and comments from every network. See full pricing here.

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