Content Marketing Institute

MAY 14, 2018

Know the most critical component of video marketing. Too many marketers drive up costs and diminish video’s overall value by falling into the trap of creating multiple one-off videos. Other marketers mistakenly believe if they put big dollars into a video project, it will be a big success. Scheduling.

Video Marketing 111

Video Marketing Marketing Strategy Key Performance Indicator Transform 111

Buffer Marketing

NOVEMBER 14, 2024

Build an Instagram marketing strategy 7. Understand your analytics 10. Use   Buffer’s analytics  to determine the best times to post, the best types of posts, and the best post frequency. Add a few words about your image or video, and these tools will recommend the top hashtags that go well with it.

Social Media Marketing 122

Social Media Marketing Education Analytics Entertainment 122

Digital Marketer

SEPTEMBER 22, 2023

In a world dominated by video marketing, artificial intelligence (AI) plays a role, in transforming the industry. By improving customer experiences increasing engagement and providing content AI is reshaping video marketing strategies both now and, in the future. of marketers are using AI tools for work.

Video Marketing 101

Video Marketing Transform User-Generated Marketers 101

SocialPilot

JANUARY 15, 2024

With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. Here we go!

Video Marketing 105

Video Marketing Gen Z Marketers Marketing 105

Hubspot Marketing

MAY 28, 2025

Ill take you through everything you need to know about why video is important in ecommerce marketing and how you can start implementing it today. Table of Contents What is ecommerce video marketing? Videos help products come alive so consumers have a better idea of what to expect before buying. Source Whats next?

eCommerce 106

eCommerce Shoppers Marketers Marketing 106

Sprout Social

SEPTEMBER 1, 2022

In this article, we’ll help you create a game plan for YouTube community management so you can build and maintain a successful presence for the long haul. Why YouTube channel management matters. Ultimately, effective YouTube channel management increases your visibility. What do YouTube channel managers do? Let’s dive in.

Management 138

Management Branding User-Generated Entertainment 138

Jeff Bullas

FEBRUARY 26, 2023

All packages include: Highest quality followers High-retention followers 30 day-refill Dedicated account manager When you purchase from Useviral you be assured you will get fast and effective results, and you will be supported by a dedicated account manager. It’s a must-have for any serious Instagram marketer.

Marketers 246

Marketers Marketing Analytics User-Generated 246

Search Engine Land

JANUARY 24, 2023

In today’s world, video ads are the most effective way for businesses to reach their target audience and promote their products or services. The rise of vertical video Each year, I try to think of the most valuable impression in our ad space. Let’s revisit some key strategies, questions and thoughts from the presentation.

Market Trends 18

Market Trends Video Marketing User-Generated Marketers 18

Duct Tape Marketing

DECEMBER 20, 2024

AI-Driven Marketing Orchestration AI will become the central nervous system of campaign management. From automation to advanced analytics, AI can optimize processes, from SOPs to campaigns. Im also observing how Google Analytics is leveraging AI for analysis. Video marketing trends evolve quickly.

Market Trends 68

Market Trends CMO Transform Influencer Marketing 68

Buffer Marketing

JANUARY 30, 2025

Anna Burgess Yang, a solopreneur & content marketer, talked about prioritization in terms of managing workload efficiently. Is your goal to drive traffic to your website, grow an email list, or get more leads? She emphasized focusing on what’s sustainable and building systems to support it. " [Link to interview] 3.

User-Generated 106

User-Generated Education Analytics Thought Leadership 106

Martech

JUNE 10, 2025

From a brand-new AI-powered pricing model to smarter workflow tools and advanced video marketing capabilities, this month’s updates are all about helping you move faster, work smarter and get better results across the board. It also means better reporting, smarter automation and fewer CRM gymnastics to manage your team structure.

CRM 56

CRM User-Generated Finance Price 56

Adobe Experience Cloud Blog

NOVEMBER 20, 2014

Author: Colin Osing If you’re a digital marketer who is somewhat new to video marketing, you can take some comfort in the words that follow. While 52 million US adults watch professional video content every month, online video marketing is still largely viewed as the new kid on the digital marketing block.

Marketing Automation Platform 134

Marketing Automation Platform Thought Leadership Video Marketing Digital Marketing 134

Hubspot Marketing

MAY 9, 2019

Google Analytics for Beginners by Google. This course shows new Google Analytics users how to create an account, implement a tracking code, and set up data filters. You'll learn how to navigate the Google Analytics interface and reports, and set up dashboards and shortcuts. Content Marketing Courses.

Inbound Marketing 145

Inbound Marketing Finance eCommerce Non-Profit 145

Sprout Social

JULY 7, 2022

YouTube is not just a platform for sharing videos. It’s also a powerful video marketing tool that lets you tap into real-time data, manage your content, and optimize it for greater visibility and engagement. YouTube Creator Studio (or YouTube Studio) is the video platform’s “command center.”

Analytics 139

Analytics Marketers Marketing Management 139

Digital Marketer

JULY 24, 2023

In this dynamic and ever-evolving landscape, one marketing tool has consistently risen above the rest: video marketing. What is Video Marketing? But what exactly is video marketing? Statistics from Wyzowl reveal that an astounding 91% of businesses will be utilizing video marketing tools in 2023.

Video Marketing 74

Video Marketing Digital Marketing Marketers Marketing 74

Sprout Social

MAY 29, 2025

Visible logos on ads can drive 5x ROI on Facebook Research from Meta and Analytic Partners reveals that making your logo visible, especially within the first two seconds of an ad, can result in 5X higher ROI on Facebook. Only 22% of marketers said long-form video had the highest ROI, and live video lagged further behind at 6%.

Gen Z 84

Gen Z Social Media Marketing Transform Marketers 84

Neil Patel

MAY 21, 2021

While a spreadsheet might not seem like the most intuitive tool for managing your marketing efforts, there are many Excel tricks you can use to quickly streamline your data, track metrics, and improve conversions. Say you’re creating a PPC campaign around video marketing. Excel spreadsheets can do just that.

Real Estate 144

Real Estate Analytics Management CRM 144

Hootsuite

JULY 21, 2020

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Social video metrics for every platform. Facebook video metrics. Tip: To get a deeper dive on this topic, check out our article on Facebook analytics and insights. Instagram video metrics.

Analytics 145

Analytics Promotion Social Media Marketing Management 145

Sprout Social

JANUARY 5, 2022

Sure, Instagram has rolled out a ton of business-friendly features recently (think: IG shopping updates, Reels analytics and fresh video editing options). Instagram editing tools for photos, videos, Stories and Reels. Instagram tools for insights and analytics. In-depth analytics. Strategic scheduling.

Price 145

Price Analytics User-Generated Real Estate 145

Calvyn Lee Blog

JANUARY 10, 2024

Core Topic: Social Media Marketing Sub-Topic: Social Media Strategy Article: “Building a Successful Social Media Marketing Plan” Article: “Choosing the Right Social Media Platforms for Your Business” Sub-Topic: Paid Social Advertising Article: “Maximizing ROI with Paid Social Media Advertising” Article: “A/B (..)

Digital Marketing 130

Digital Marketing Marketers Marketing Social Media Marketing 130

Sprout Social

DECEMBER 20, 2023

The tools that will most benefit marketing teams are those that prioritize innovation by constantly looking for ways to enhance their roadmap and evolve. A robust social media analytics and reporting tool enables social teams to demonstrate and prove ROI, and understand the full impact of their efforts.

Branding 135

Branding Price Influencer Marketing Analytics 135

Marketing Insider Group

MAY 22, 2023

Digital Marketing Analytics 23. What are the best website analytics tools B2B businesses can use? How can we track our company’s analytics on social media? How can we track our company’s analytics on social media? Video Marketing 65. What are the best tools for video marketing management?

Digital Marketing 27

Digital Marketing Promotion Marketers Marketing 27

Hubspot Marketing

DECEMBER 10, 2019

If I asked you what marketers identify as the number one most exciting business opportunity in 2019, I bet most of you would guess "social media", "mobile-first experiences", or even "video marketing". Clearly, marketing plays a critical role in defining, communicating, and managing the customer experience.

Customer 145

Customer Key Performance Indicator Branding Marketing Automation Platform 145

SocialPilot

APRIL 25, 2024

To truly master YouTube, you need a central platform to manage your channel, understand your audience, and keep your viewers coming for more. From there, you can manage everything from uploading and editing videos to understanding your audience and growing your channel. You’re not alone! What can you do in YouTube Studio?

Analytics 111

Analytics Transform Management Video Marketing 111

Martech

JUNE 3, 2022

The Purdue Digital Marketing Training course , powered by Simplilearn, was created by Purdue University in partnership with Facebook/Meta. Tools Covered: Google Analytics, Facebook Ads, Semrush, Moz, Hootsuite, plus 40 more. Tools Covered: Google Tag Manager, Google Data Studio, Constant Contact and many more. Course highlights.

Digital Marketing 116

Digital Marketing Analytics Marketers Marketing 116

Sprout Social

APRIL 5, 2022

Additionally, your Page Insights will give you access to other Facebook video metrics such as Facebook Story metrics and Facebook Live metrics. All of your video ad metrics are accessible from the Facebook Ads Manager. What are good video metrics to track on Facebook? Start tracking and growing with Facebook videos.

Branding 139

Branding Video Marketing Analytics User-Generated 139

SocialPilot

APRIL 23, 2025

How to Schedule YouTube Videos With SocialPilot A scheduling tool becomes more than an option when you have to manage multiple accounts across Youtube and, while we are at it, on other social media platforms as well. Once logged in, youre all set to manage your content easily from within the chat.

User-Generated 97

User-Generated Management Law Entertainment 97

Bannerflow

MARCH 11, 2022

Our 2022 The State of In-Housing Report shares some distinctive trends for marketing, and we’re looking closely at the top seven below. Firstly, here are the top trends we’ll be covering: Video marketing. Influencer marketing. Video marketing. Dominate Digital Marketing in 2022.

Market Trends 111

Market Trends Influencer Marketing Marketers Marketing 111

Neil Patel

OCTOBER 12, 2020

This certification is a great stepping stone for anyone getting started in the marketing world. Google Analytics Individual Qualification. The Google Analytics Individual Qualification is highly specialized. Google Analytics should be in every marketer’s tool belt. Google Ads Marketing Certification.

Social Media Marketing 145

Social Media Marketing Digital Marketing Analytics Marketers 145

Lynton Web

MAY 8, 2025

Review generation and management across Google, Yelp, and Facebook builds credibility, improving search rankings through positive sentiment and engagement. Video Marketing Video content creates powerful emotional connections that static text simply cannot match.

Marketing Strategy 52

Marketing Strategy Transform Energy Direct Mail 52

Hubspot Marketing

JANUARY 5, 2021

Takeaways for Video Marketers. Short-form video requires taking a more authentic, human, and creative approach to marketing. Kelsi Yamada , an associate marketing manager who works on HubSpot’s social media campaigns, says it's a low-commitment and engaging way to connect with your audience. Hippo Video.

Gen Z 145

Gen Z User-Generated Real Estate Education 145

Hootsuite

APRIL 8, 2021

Plus, early findings from LinkedIn’s beta program show that LinkedIn native videos are five times more likely than other content to start a conversation among LinkedIn members. Impressive engagement stats aside, video marketing has been shown to boost revenue across social platforms. How to use LinkedIn native video.

Transform 145

Transform Promotion User-Generated Management 145

SocialPilot

MARCH 9, 2025

Use Video Marketing for Maximum Engagement Video marketing is one of the essential tools in real estate social media marketing. From house videos and client testimonials to valuable shots, videos instantly grab potential buyers attention and keep them engaged. How to Use Video Marketing?

Real Estate 45

Real Estate Social Media Marketing Marketing Strategy Transform 45

Sprout Social

JANUARY 31, 2024

YouTube engagement refers to the level of activity associated with your channel and videos. YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. Where do most of a video’s views come from (ex: YouTube search vs. suggested videos)?

Analytics 133

Analytics SEO Promotion Food 133

Martech

FEBRUARY 23, 2022

For example, marketers can use an online service to create marketing emails, and another service to create YouTube videos. Marketers also use these tools to track whether or not their marketing campaigns are helping the business sell more products. Gloves off for the marketing professional.

Marketing Automation Platform 116

Marketing Automation Platform Finance Marketers Marketing 116

TechWyse

FEBRUARY 15, 2022

Your Google Business Profile can do a lot for your business in terms of engaging with your customers and managing your local ranking. Practical Resource Management Applications: include downloadable content via. Productivity or time management Apps that you can add to your website will help your visitors out and generate more traffic.

Video Marketing 52

Video Marketing SEO User-Generated Marketers 52

Hubspot Marketing

AUGUST 7, 2019

Example of Podcast Content Marketing. Harvard Business Review (HBR) has a weekly podcast called HBR IdeaCast which features industry leaders in both business and management. According to a recent HubSpot research, over 50% of consumers say they want to see videos from the brands they interact with. Google Analytics.

Content Marketing 145

Content Marketing Inbound Marketing Shipping Marketers 145