Hubspot Marketing

MAY 9, 2019

But if you really think about it, clicks only tell you if people arrive to your content. But how do you know if your content is engaging and emotionally resonant enough to persuade your audience to stay and ultimately buy your product or service? A little intrigue goes a long way in marketing.

Millennials 140

Millennials Acquisition Marketing Advertising Advertisers 140

Hubspot Marketing

JULY 28, 2022

It turns out that the "make a good first impression" principle holds true not only in face-to-face encounters but in email interactions as well. When you send a welcome email to a new blog reader, newsletter subscriber, or customer, you're making a first impression on behalf of your brand. Clear Opt-Out Options. Virgin America.

Customer 145

Customer Non-Profit User-Generated Customer loyalty 145

Adobe Experience Cloud Blog

JANUARY 7, 2016

Author: Chris Gillespie And how does that make you feel?… Our favorite father of modern psychology has been sidelined, with almost all of his theories disproven by science. So what’s the appeal of Freud and why do we still think of him when it comes to psychology? Social Proof. Rule of Reciprocation.

Thought Leadership 92

Thought Leadership Price Whitepaper Retail 92

Neil Patel

FEBRUARY 13, 2023

During a recession, marketing is likely one of the last things on business owners’ minds. But even in an economic downturn, marketing your business should be a priority. Simply put, you may jeopardize long-term growth if you stop marketing to reduce short-term costs. But marketing shouldn’t be totally forgotten.

Marketing 84

Marketing Marketers B2C Price 84

Marketing Insider Group

JANUARY 12, 2023

You need to account for competition with other sellers, but you don’t want to de-value your products in a race-to-the-bottom. Purely competitive pricing can lead to disappointing results: you might not sell enough to compensate for offering the lowest prices. Pricing for e-commerce is a tricky beast.

Price 81

Price Copywriting Place Product 81

Digital Marketer

NOVEMBER 26, 2022

Not only do we have extensive knowledge of marketing but we geek out on the principles of human psychology, and have a flair for the written word in a way that allows us to sell in a cool and sophisticated way…. If you think about it, sometimes the actual role of a copywriter can get a little fuzzy at times.

Copywriting 88

Copywriting SEO Promotion Video Marketing 88

Unbounce

MAY 13, 2024

13 min read So your conversion rate isn’t where you want it to be. The big question is, what can you do to right the ship? Should you just tweak the headline? Maybe you need to change your pricing? Do you need to start from scratch with an entirely new landing page layout? Updated on May 13, 2024.

Price 105

Price eCommerce User-Generated Copywriting 105

Neil Patel

AUGUST 25, 2021

If you want your blog posts to perform well, one simple way is to achieve this is by writing magnetic headlines. By playing around with your title after publishing a post, you may significantly increase the post’s conversion rate. Why Should You Care About Headlines? Why Should You Care About Headlines?

Affiliate Marketing 145

Affiliate Marketing User-Generated Copywriting Health 145

Search Engine Land

JULY 31, 2023

An HVAC company, hardware store, or real estate agent may not have the time, budget or capacity to roll out an exhaustive content marketing program that a B2B SaaS startup would implement to gain market share. To heed the advice of creating content, many local businesses default to blogging. What you do. Why you do it.

Manufacturing 90

Manufacturing Price Real Estate Retail 90

Content Marketing Institute

NOVEMBER 22, 2017

Marketers seeking to learn through recent books suffer from an embarrassment of riches. A search of Amazon.com for “marketing books” returns 324,225 titles. Narrow the search to “content marketing books” and 2,736 options appear. Content marketing success requires making the right decisions over and over.

Product 108

Product Content Marketing Marketing Marketers 108

Neil Patel

NOVEMBER 3, 2020

You already know that WordPress is a popular CMS and that most content marketers love it for their business or personal blog. But there’s a question lingering: How do you choose the right free WordPress theme when there are so many out there? Trust me; it’s not as easy as you think. Can you find one?

Content Marketing 142

Content Marketing Marketing Marketers User-Generated 142

CXL

NOVEMBER 15, 2022

It’s mined, it’s processed, and it’s valuable—when you know what to do with it. Data visualization turns raw data into accessible charts, graphs, and maps to help you share it, learn from it, and make data-driven decisions. The median age of population radial graph 2. The humble line chart 2. Keep visuals simple 4.

Analytics 84

Analytics Marketing Marketers User-Generated 84

Hubspot Marketing

NOVEMBER 25, 2022

Knowing color theory and design can help you make content stand out. I know what you might be thinking: "I don't know how to design awesome visuals. Neither am I, yet I found a strength in data visualization at HubSpot, where I've spent most of my days creating infographics and other visuals for blog posts.

User-Generated 145

User-Generated Energy Health Branding 145

CXL

JUNE 2, 2020

Differentiation is about standing out from the noise and giving people a reason to choose you over others. You’d think companies would be all about that. Let me tell you why that is, and how you can differentiate. You can’t compete on features (for long). Or email marketing tools. The result?

Price 135

Price Manufacturing Email Marketing Branding 135

Neil Patel

OCTOBER 30, 2020

In the not so distant past, I embarked on a journey to grow NeilPatel.com to 100,000 blog readers. That storytelling strategy went on to help my blog reach over 100,000 views a month — in only about eight months. As marketers, we use storytelling to help make our ideas stick. Why does it work?

Communications 145

Communications User-Generated Social Media Marketing Product 145