Moz

NOVEMBER 9, 2020

Posted by Cyrus-Shepard Seven years ago, we published a post on the Moz Blog titled "How to Rank: 25 Step Master SEO Blueprint.". This time when publishing, we also decided to launch the post as a stand-alone guide — instead of a blog post — which would be easier to maintain as evergreen content. Featured snippets. And highly deserved!

SEO 60

SEO Shipping User-Generated Promotion 60

Neil Patel

APRIL 20, 2021

In the book Influence: The Psychology of Persuasion , author Robert B. If you’re a blogger, you’ve already cleared the first hurdle of building authority and influencing people. Reply to comments, answer questions, and, every so often, visit a reader’s blog and give them some free feedback or tips on how to improve their site.

Millennials 137

Millennials User-Generated Education Advertising 137

Moz

JULY 15, 2020

Brian’s first blog never took off because he spent more time creating content than he did promoting it. Hack the Halonet: click to tweet links @backlinko #mozcon — James Wirth (@jameswirth) July 15, 2020. Joy showed us some of the insights she was able to pull from a large study she did with her team. Expanded social posts 3.

Non-Profit 68

Non-Profit CMO SEO Promotion 68

Moz

JULY 15, 2020

Brian’s first blog never took off because he spent more time creating content than he did promoting it. Hack the Halonet: click to tweet links @backlinko #mozcon — James Wirth (@jameswirth) July 15, 2020. Joy showed us some of the insights she was able to pull from a large study she did with her team. Expanded social posts 3.

Non-Profit 61

Non-Profit CMO SEO Promotion 61

Moz

AUGUST 6, 2019

Orbit Media once shared how they used internal linking to shoot a blog post from position #29 up to #4. And it works for good reason; internal linking helps you: Communicate the relevance and value of your pages to Google (the more links a page gets, the more authority it has in Google’s eyes). A great eye for user experience.

SEO 54

SEO Communications Product Branding 54

Moz

JUNE 23, 2020

This presentation is a data-rich perspective on the oh-so-popular topic of thought leadership, filled with practical takeaways for becoming an authority. And how does it attract links and authority, rankings, and qualified visitors? Brian Dean, Founder, Backlinko. Can it be outsourced? Do you need to publish research?

Thought Leadership 80

Thought Leadership PR CMO SEO 80

Moz

JUNE 23, 2020

This presentation is a data-rich perspective on the oh-so-popular topic of thought leadership, filled with practical takeaways for becoming an authority. And how does it attract links and authority, rankings, and qualified visitors? Brian Dean, Founder, Backlinko. Can it be outsourced? Do you need to publish research?

Thought Leadership 74

Thought Leadership PR CMO SEO 74

Backlinko

JUNE 2, 2023

Some of its most useful templates include video script outlines, blog idea outlines, photo post captions, and social media ad posts. The Teams package is $125 per month and the Business plan has custom pricing. is an AI content generator that’s ideal if you want to create blog posts and social media posts. So, Copy.ai

Price 67

Price User-Generated Copywriting SEO 67

Moz

JULY 15, 2020

Brian’s first blog never took off because he spent more time creating content than he did promoting it. Hack the Halonet: click to tweet links @backlinko #mozcon — James Wirth (@jameswirth) July 15, 2020. Joy showed us some of the insights she was able to pull from a large study she did with her team. Expanded social posts 3.

Non-Profit 46

Non-Profit CMO SEO Promotion 46

CXL

OCTOBER 1, 2022

It’s an inbound model that develops your authority and brand affinity over time—it can be a long game to get results, but it helps you stay in play. The dark funnel refers to the different places where buyers engage and make decisions that marketing teams can’t attribute. His active presence helps keep him and Backlinko front of mind.

SEO 86

SEO User-Generated Branding Copywriting 86

Backlinko

APRIL 17, 2024

Private Blog Networks (PBNs): These are networks of websites created for the sole purpose of generating backlinks.They’re often created from expired domains with pre-existing domain authority or set up as completely new sites that have their authority artificially boosted through links from other sites within the network.

SEO 117

SEO eCommerce PR Non-Profit 117

Exposure Ninja

AUGUST 26, 2022

Note: This article hasn’t yet been approved by our editorial team. If you have 100 blog posts on your website and 10 of them are extremely “unhelpful” then the other 90 pages may have increased difficulty ranking. Get a free review of your marketing and website from our team of digital marketing experts, worth £197.

Copywriting 115

Copywriting SEO User-Generated Education 115

Marketing Insider Group

FEBRUARY 5, 2024

WARC) Blogging Stats The internet hosts over 600 million active blogs. Truelist) Blog posts are the leading content format, utilized by 90% of marketers for achieving content objectives. Statista) Daily, the internet sees the publication of more than 2 million blog posts.

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87

Backlinko

SEPTEMBER 29, 2023

Authoritativeness : the authority and reputation of the content creators or the site itself. Because of this, Google places an emphasis on the authors of YMYL pages having a high level of experience and expertise. In these cases, the author is expected to provide information that is within the current medical or financial consensus.

Finance 115

Finance User-Generated Health SEO 115

Backlinko

MAY 26, 2023

Authority & Toxicity Score : These metrics will show you in an instant if a backlink is likely to be helping or hurting your site. The final thing you’ll want to look at on this page is your Authority Score : As you can see, I have a “Very good and niche-relevant” Authority Score of 60. per month at the lower end.

SEO 73

SEO Analytics Retail Branding 73

Search Engine Land

MARCH 1, 2023

Using ChatGPT for link building: A case study Case study overview The importance of using ChatGPT for link building After using ChatGPT for research and testing it with my team, the business case for ChatGPT is to: Build a deeper understanding of specific tactics and tools. Let’s follow this structure for my article and see how it goes.

SEO 111

SEO PR Content Marketing Product Marketing 111

Marketing Insider Group

FEBRUARY 16, 2021

If you’re like most content marketers, you want to get the maximum value out of every blog post you create. When you make timeless blog posts a priority, you’ll get better returns from your content marketing investment. Image via Backlinko. In other words, evergreen content is timeless. Create Tutorials and How-To Videos.

Manufacturing 116

Manufacturing B2C Transform Shipping 116

Orbit Media Studios

MAY 25, 2023

Given its topics’ relevancy, authors can refine and update it regularly to breathe new life into it and make it work again. In this blog post, you’ll get the answers. Brand authority and trust. Ask your customer support team: What are the most frequent questions they get from clients? Avoid passive voice.

User-Generated 99

User-Generated eBook Education Branding 99

Hubspot Marketing

MARCH 27, 2019

So, to boost your website’s engagement and, in turn, your domain authority, there's really only one way to do it -- you must attract and engage a loyal audience by creating high-quality content. Before we implemented the pillar-cluster model, we spent most of our time writing blog posts designed to rank for specific, long-tail keywords.

SEO 145

SEO User-Generated Energy Management 145

Moz

APRIL 14, 2020

Note: This post was co-authored by Cyrus Shepard and Rida Abidi. Working with the team at SearchPilot , we devised an A/B split test experiment to remove Moz Blog posts from Google featured snippets, and measure the impact on traffic. Posted by Cyrus-Shepard. Everyone wants to win Google featured snippets. The experiment.

SEO 66

SEO Analytics 66

Neil Patel

MARCH 30, 2021

If you want to build your blog audience , you’re going to have to get smarter with your content. Step by step, then, SEO is when: You research keywords … Then select a particular keyword and … Use that keyword to write content … Which other people then read and share on Twitter, Facebook, their own blogs and other social media platforms.

Copywriting 144

Copywriting SEO User-Generated Branding 144

Duct Tape Marketing

NOVEMBER 3, 2016

When it comes to growing an email list, the team at Copyblogger didn’t trust the traditional way of offering an eBook or a newsletter as an opt-in bribe. All you need to do is to repurpose your killer blog posts to create premium content that lies behind the paywall. Example: Copyblogger. And the result was pretty astonishing.

eBook 69

eBook Email Marketing Analytics Place 69

Duct Tape Marketing

NOVEMBER 3, 2016

When it comes to growing an email list, the team at Copyblogger didn’t trust the traditional way of offering an eBook or a newsletter as an opt-in bribe. All you need to do is to repurpose your killer blog posts to create premium content that lies behind the paywall. Example: Copyblogger. And the result was pretty astonishing.

eBook 61

eBook Email Marketing Analytics Place 61

Exposure Ninja

MARCH 14, 2022

Google has said : In order to assess trustworthiness and authority on its subject matter, we look for sites that many users seem to value for similar queries. Don’t worry, creating great content that ranks on Google is one of the many things the team here at Exposure Ninja are excellent at. The Skyscraper Method.

PR 89

PR Product Place Promotion 89

Moz

MAY 21, 2020

Our video bundles are professionally produced and fully shareable with your team, so you can keep the learning going throughout the rest of the year and revisit the talks that mattered most. This presentation is a data-rich perspective on the oh-so-popular topic of thought leadership, filled with practical takeaways for becoming an authority.

Thought Leadership 70

Thought Leadership PR CMO Price 70

Backlinko

FEBRUARY 19, 2024

This guide, rooted in Backlinko’s expert approach to digital marketing strategies, delves into the nuts and bolts of effective competitor analysis. In the fast-paced realm of digital marketing, understanding and outperforming your competitors is not just an advantage, it’s a necessity.

SEO 86

SEO User-Generated Advertising Advertisers 86

Marketing Insider Group

OCTOBER 3, 2023

Image Source: Backlinko Key Takeaways: Regularly written content for humans by humans always does the best in rankings. At MIG, we’re not afraid to step on a few toes in our blog by getting a little snarky and calling out ideas and practices that are wrong or just outright dumb. For example, what if you run a cleaning business?

SEO 113

SEO Real Estate User-Generated Promotion 113

Orbit Media Studios

FEBRUARY 28, 2023

You’re asking yourself the same question that thousands of bloggers are asking themselves, right now, in this very moment: What to blog about? What should I blog about next? Blog topics are everywhere. To show how easy it is to find blog topics for any business, let’s use a random word generator to find a theme.

Thought Leadership 137

Thought Leadership SEO User-Generated Promotion 137

Backlinko

JUNE 11, 2021

In today’s post, I’m going to show you exactly how to promote your blog. In fact: These are the same strategies that I used to grow my blog to 449,058 monthly visitors: Let’s dive right in. Collab With Other Blogs. Turn Blog Content Into YouTube Videos. Write Blog Posts on NEW Topics. Create a Blog Alliance.

Promotion 98

Promotion SEO eBook Email Marketing 98

Rock Content

SEPTEMBER 22, 2020

The search engine team has been clear on its goal to deliver the best content available to its audience. In this sense, Google’s search engine team clarifies that it is committed to making the web experience more enjoyable for the public. Source: Backlinko. How to improve FID?

SEO 122

SEO User-Generated Digital Marketing Price 122

Backlinko

MARCH 30, 2024

How They Make Money Wirecutter is probably one of the best examples of an affiliate marketing team making use of the involved affiliate marketing type. It holds a high authority in the niche of canine nutrition due to its well-researched and comprehensive reviews on dog food, nutrition, and health. How They Make Money Ruled.me

Affiliate Marketing 70

Affiliate Marketing Food User-Generated Marketing 70

Neil Patel

JANUARY 18, 2022

However, blog posts are still the top asset to engage with your audience and generate leads for your business. So what’s the one tool that can allow you to pack more power into each blog post so that generating leads isn’t like climbing a mountain? Audit Your Popular Blog Content. It happens to all of us.

Transform 145

Transform Affiliate Marketing Copywriting Content Marketing 145

Neil Patel

JANUARY 27, 2021

From working out why they are outranking you and developing new blog post ideas to coming up with new product offers and marketing ideas for your social and PPC ads, spying on competitors can lead to some big wins. Coined by Brian Dean of Backlinko, skyscraper content is content that is measurably better than anything else found on the web.

Digital Marketing 129

Digital Marketing Marketing Marketers Affiliate Marketing 129

Content Marketing Institute

AUGUST 6, 2018

2) Its Content Inbox: I can enter the URL of a favorite blog and Buffer instantly creates a huge list of tweets from that blog. (3) From there you can craft ideas on the type of blog posts you should write to generate traffic and leads. Three reasons. (1) 3) The company is transparent. Tweeps Map. Evans, founder, Influencive .

Non-Profit 111

Non-Profit Marketing Marketers User-Generated 111

Backlinko

MARCH 24, 2023

I’m competing against giant authority sites like Moz , Yoast … even Google! Become a Data Source In other words: Publish something that other people can cite in their blog content. While there’s no “perfect” word count for blog posts, content that’s 3k+ words tends to do best when it comes to link building.

SEO 91

SEO Inbound Marketing Analytics User-Generated 91

Content Marketing Institute

OCTOBER 20, 2017

How many times have you pondered over which images to use in a paragraph, blog post, web page, etc.? Those days helped me understand the difference between good and bad design , which has been helpful in creating a blog. Today I present 12 types of visuals you can use in a blog post. I struggle choosing a visual for my content.

Transform 111

Transform Content Marketing SEO B2C 111