Lynton Web

JANUARY 26, 2024

Successful marketing requires more than just catching your audience's eye — you need to keep them engaged and guide them through your company's sales funnel! But how do you ensure that your leads don't just recognize your brand but also grow to trust it and choose it over the competition? Typically, it involves email marketing.

Customer 105

Customer Education Analytics Communications 105

Customers.ai

JANUARY 3, 2024

Key Components of Contact-Based Marketing The Advantages of Contact-Based Marketing How to Implement a Contact-Based Marketing Strategy How Customers.ai Key Components of Contact-Based Marketing The Advantages of Contact-Based Marketing How to Implement a Contact-Based Marketing Strategy How Customers.ai Let’s dive in.

CRM 107

CRM Direct Mail Customer Journey Marketing 107

Hubspot Marketing

FEBRUARY 5, 2024

Below are three steps Wise took to build a product that won users. NPS is a metric that measures customer satisfaction and loyalty based on how likely customers would recommend a company's products or services. FLAMING HOT TAKE ALERT: Marketing can drive business goals, but it can’t save a bad product. That’s what Wise did.

Marketing 110

Marketing Marketers User-Generated Influencer Marketing 110

AWeber

NOVEMBER 22, 2023

Pro marketers struggle with the same thing, but successful ones have learned a few secrets along the way and know how to market efficiently. In this guide, we share pro marketing secrets and tips that will help you build a successful coaching practice on a budget in a very small amount of time each day. How do coaches find clients?

eBook 89

eBook Marketing Plan Influencer Marketing Marketing 89

Customers.ai

DECEMBER 4, 2023

Identify who is visiting your site with name, email and more. Outbound methods involve pushing messages out to get prospects’ attention—so you can get them into your sales funnel and guide them toward a conversion. Digital alternatives like sending cold emails and SMS messages can be just as (or much more) effective.

Outbound Marketing 106

Outbound Marketing Direct Mail Inbound Marketing Marketing 106

Hubspot Marketing

DECEMBER 13, 2023

The hospitality industry faces a number of obstacles and opportunities in regard to marketing, with one of the greatest puzzles being email marketing. From budget accommodations offering a port in a storm to luxury hotels offering bucket-list experiences, hotels have a lot to gain by leveraging email marketing successfully.

Email Marketing 97

Email Marketing Marketing Marketers Customer Acquisition 97

Vertical Response

FEBRUARY 21, 2024

Navigating TCPA Compliance: Email Marketing as a Safe Harbor Shifts in regulatory frameworks often become a pivotal moment for marketing professionals, forcing a recalibration of strategy and approach. However, among the waves of change, email marketing stands as a steadfast and compliant beacon.

Email Marketing 75

Email Marketing Law Communications Marketing 75

Customers.ai

JUNE 8, 2022

Today I’m going to show you how to build a digital marketing funnel so you can attract your ideal prospects, nurture qualified leads, and automate sales outreach. Without a process for attracting and nurturing leads, you’re stuck trying to convert anyone and everyone—creating a donkey situation for your sales team.

Digital Marketing 126

Digital Marketing Whitepaper Customer Journey Marketing 126

Hubspot Marketing

DECEMBER 18, 2023

Increased open rates, click-throughs, and sales: If you want these results, running an email marketing audit can help you get there. That’s why I've teamed up with six email marketing experts to help you create an audit of your own. Together, we cover: What is an email marketing audit?

Email Marketing 125

Email Marketing Health Marketing Marketers 125

Search Engine Land

SEPTEMBER 6, 2023

Approaching link building with this perspective can lead one to focus too much on nurturing skills for bulk outreach or email automation. This guide is for the second path. Image created by author in Midjourney, August 2023 What is link building today? To earn links, create content that creators want for their audience.

PR 133

PR SEO Health Influencer Marketing 133

Calvyn Lee Blog

JANUARY 18, 2022

By reading their study guide, it is very comprehensive, with a lot of easy understanding graph and infographics. Here are some benefits of our certification: This certification will help you understand how to improve your marketing skills and knowledge. Digital Marketing Professional Certificate Study Guide. Non of the above.

Digital Marketing 130

Digital Marketing Customer Acquisition Inbound Marketing Marketing 130

Customers.ai

NOVEMBER 21, 2023

To help, we’ve crafted this comprehensive guide specifically tailored to identifying your website visitors and converting them into sales using the data and tools at your disposal. Between cookie updates from Apple or email changes from Google and Yahoo, a focus on consumer privacy is adding a new layer of complexity.

Transform 117

Transform Customer Journey Marketing Marketers 117

Martech

DECEMBER 1, 2023

Generative AI is revolutionizing digital marketing by altering how we create, analyze and optimize marketing strategies. Your AI system should do the same, ensuring quick and efficient access for creating outputs. “Generate” doesn’t only refer to creating new content but encompasses various capabilities.

User-Generated 138

User-Generated CMO Marketing Marketers 138

Hubspot Marketing

JULY 4, 2022

In this article, we’ll cover all things trigger marketing, including its benefits, example, and the steps to leverage it. How to Use Trigger Marketing. What you can control, however, is how you react to your prospect's behaviors. This is where automation and trigger marketing becomes powerful. Trigger Marketing Examples.

eBook 145

eBook CRM Marketing Marketers 145

Hubspot Marketing

DECEMBER 22, 2023

They’re using it to streamline operations, predict market trends, and create more engaging customer experiences. They’re using it to streamline operations, predict market trends, and create more engaging customer experiences. This guide will explore 11 examples of real brands using AI in 2023 and beyond. Let's find out.

Branding 114

Branding Transform User-Generated SEO 114

AWeber

FEBRUARY 7, 2024

Sending emails can feel intimidating at first. It may even cause some “ email anxiety ” (yeah that’s a thing). But sending emails doesn’t have to be complicated or scary if you follow some basic email marketing best practices. You can only answer these with email testing (which by the way IS a best practice).

Email Marketing 96

Email Marketing Marketing Marketers Energy 96

Neil Patel

DECEMBER 11, 2022

When sending out automated emails to your list, how personalized are they? According to the latest Blueshift Report , trigger-based marketing emails outperform batch and blast emails by 497%. According to the latest Blueshift Report , trigger-based marketing emails outperform batch and blast emails by 497%.

Email Marketing 131

Email Marketing Whitepaper Shipping Marketing 131

Marketing Insider Group

JUNE 22, 2023

Automated marketing has been exploding across industries in recent years. Still, there’s a lot of talk about automated tools failing to create authentic experiences. Is diving into marketing automation worth the investment? Discover everything you need to know about getting started with automated marketing.

Real Estate 94

Real Estate CRM Inbound Marketing Marketing 94

Hubspot Marketing

JULY 26, 2022

Maybe it was a funny YouTube video or a super informative blog post — both of which are content marketing examples. Spotify Wrapped is one of the music streaming app's most successful content marketing campaigns. Spotify Wrapped is one of the music streaming app's most successful content marketing campaigns. Image Source.

Content Marketing 145

Content Marketing Marketing Marketers User-Generated 145

SocialPilot

JANUARY 26, 2024

Ever wondered how writing a clear and guided AI prompt can set the stage for the content you want to produce? As a content strategist and having to work with AI on a regular basis, I’ve seen firsthand how the right prompts can significantly impact the desired outcomes. But how did I create this guide?

Transform 78

Transform User-Generated Marketing Marketers 78

Rock Content

MARCH 19, 2024

It takes finesse, know-how, and a thorough understanding of the target audience. Naturally, leads can come from dedicated lead gen strategies , but they can also trickle in via social media, guest blogs, or even word of mouth. Here’s a closer look at everything you need to know to get it right.

Whitepaper 82

Whitepaper Marketing Marketers eBook 82

OnPassive Marketing

NOVEMBER 24, 2023

The power of AI in personalization, automation, data analysis, and customer insights is too valuable to ignore. The power of AI in personalization, automation, data analysis, and customer insights is too valuable to ignore. AI tools and technologies are reshaping the way marketing professionals approach their strategies.

User-Generated 97

User-Generated CRM Analytics Marketing 97

Rock Content

FEBRUARY 15, 2024

Do you want to learn everything about email marketing for beginners? Continue reading to understand everything about email marketing and put this strategy into practice in your business. Download this post by entering your email below Do not worry, we do not spam. What is email marketing?

Email Marketing 83

Email Marketing Marketing Marketers User-Generated 83

Campaign Monitor

MARCH 21, 2024

Engaging your audience with new email marketing strategies can be exciting, but knowing where to start can be daunting. The welcome email is an opportunity for you to not only meet your customer’s expectations — but to also exceed them with engaging content that keeps them wanting to see more of your content and products.

Customer loyalty 78

Customer loyalty Promotion Fashion Email Marketing 78

Hubspot Marketing

MAY 23, 2024

I know how overwhelming it can be to choose the right tools, so I’ve compiled a list of 20 free and paid tools for small businesses. Types of Tools for Small Business How I Curated the Best Free Tools for Small Businesses 20 Free Tools to Help You Run Your Business Why Do You Need Small Business Tools? Small businesses need tools.

CRM 101

CRM User-Generated Transform Digital Marketing 101

Customers.ai

JANUARY 17, 2024

At the heart of it, we are seeing 10 key trends in 2024: Loss of Cookies Privacy & Data Changes Email Constraints Purpose-Driven Marketing Generative AI & Content Creation Video Content is Still Here AI-Based Personalization Advanced Data Analytics Agile Marketing Partnership Marketing Let’s dive a bit deeper into each of these trends.

User-Generated 102

User-Generated Marketing Marketers Analytics 102

AWeber

SEPTEMBER 19, 2022

Today his business offers a mix of products and services — including photography print sales, a portrait business, conducting workshops, creating online content, and authoring three books. And a big part of his online marketing strategy is to create personal relationships through email. Step 1: Drive traffic to a website.

eBook 83

eBook SEO Promotion Place 83

Unbounce

MAY 13, 2024

How to prioritize A/B testing ideas Building a culture of marketing experimentation SHARE Josh Gallant Josh is the founder of Backstage SEO , an organic growth firm that helps SaaS companies capture demand. More blog posts by Josh Gallant Oli Gardner Unbounce co-founder Oli Gardner has seen more landing pages than anyone on the planet.

Price 105

Price eCommerce User-Generated Copywriting 105

AWeber

MARCH 28, 2023

Imagine this: Your best email content is delivered automatically to your audience at the perfect time. You optimize your automation. That’s the power of email automation. However, there’s one hurdle which often prevents people from using automation –– the fear that it’ll be too difficult to get started.

Shipping 87

Shipping Place eBook Email Marketing 87

Vertical Response

JANUARY 2, 2023

A good email newsletter can be the lifeblood of your business. Many successful businesses prioritize email marketing, and for good reason: Email yields an astounding $43 ROI on every $1 spent. The best email newsletters aren’t sales. Ideas include: How-to articles. In-depth guides. Create excitement.

Health 98

Health Email Marketing Promotion Place 98

Calvyn Lee Blog

DECEMBER 3, 2023

So how do you get your offering in front of the right people and educate them on why you’re the best solution? How We Helped a B2B Company Grow from Startup to Successful Exit in 5 Years Well, in this client’s case, we helped them work through that challenge. In their case, that meant HR leaders.

Content Marketing 130

Content Marketing Thought Leadership Marketing Marketers 130

Exposure Ninja

JUNE 23, 2022

But, what’s great about this is that you have the chance to reach a wider audience and connect with them in places they’re spending their time, whether that’s via their emails , the questions they type into Google search , or when they’re spending time on social media. It was updated by Jess Percival on 23rd June 2022.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Hubspot Marketing

DECEMBER 29, 2023

And most importantly, how do you tackle programmatic SEO if you’ve never done it before? Plus, I’ll even share a step-by-step process of how to begin with programmatic SEO. Plus, I’ll even share a step-by-step process of how to begin with programmatic SEO. Table of Contents What is programmatic SEO?

SEO 125

SEO User-Generated CRM Manufacturing 125

Lynton Web

MARCH 7, 2024

Whether it's tracking a marketing campaign's performance or monitoring sales activities, real-time data ensures that you are always up to date. You can create custom reports that pull data from various sources, including third-party integrations. Automated Reporting HubSpot allows for automated report generation and distribution.

Customer Acquisition 104

Customer Acquisition User-Generated Analytics Customer Journey 104

Litmus

AUGUST 19, 2021

Spelling error in a blog post? Mistake in an email? When it comes to email, most mistakes are permanent. And since email has the highest ROI among digital channels, these mistakes can be very costly. To avoid errors, every email—even pre-tested templates—should be tested before every send. Get your email delivered.

Email Marketing 117

Email Marketing Branding Marketing Marketers 117

AWeber

MARCH 9, 2023

And the more recently someone has thought about you, the more likely they are to open future emails and even buy something or recommend you to a friend. I’ve got the step-by-step essentials down — and you can use them to start your newsletter in an hour or less. And that can ultimately lead to more revenue. It’s a reminder.

Email Marketing 93

Email Marketing Promotion Food Management 93

Customers.ai

FEBRUARY 8, 2024

The campaigns still convert at a high rate but at a much lower volume. The campaigns still convert at a high rate but at a much lower volume. In this blog post, I’ll dig into: What is Cart Abandonment Recovery? Best Cart Abandonment Recovery Strategies How does Cart Abandonment Recovery work? That’s not good news!

Shoppers 110

Shoppers eCommerce Outbound Marketing Shipping 110