Sprout Social

FEBRUARY 17, 2022

Network with influencers and potential partners. But there’s one method that’s stood the test of time: Email. And while it’s an effective tool for marketers to engage their subscribers—most will agree it’s a time-consuming task. It can take hours or even days to create compelling copy. So the real question is, why not?

Email Marketing 130

Email Marketing Marketing Marketers Direct Mail 130

Base.ai

JUNE 21, 2023

But as much as the bestowing of awards from a panel of judges may seem or feel like an art, there’s a science to it, as well. Because I’ve worked in technology marketing and communications roles for decades, the opportunity to write a blog for the Base community felt like a natural fit.

Communications 52

Communications Thought Leadership B2C Customer Marketing 52

Digital Marketer

APRIL 19, 2023

Perfecting the art of an effective marketing proposal is the key to winning lucrative clients and boosting your business sales. Convincing new clients to sign up for your marketing services can be a challenge in a sea of other competitive offers. To do this, you need a solid marketing proposal. What Is a Marketing Proposal?

Price 69

Price Marketing Marketers Marketing Strategy 69

Buffer Marketing

JULY 31, 2023

One Buffer community member said, “I’ve been apprehensive about AI because it isn’t necessarily original because of what it’s referencing (at least with art). ” Anyone creating content must consider where and how AI will influence their processes. creating content’s easier than ever.

User-Generated 77

User-Generated Thought Leadership Communications SEO 77

Sprout Social

SEPTEMBER 30, 2022

Along with David Sullivan , a Strategic Business Development Representative for Sprout Social, we reached out to our friends at Chili Piper to help us break down the art of social selling from the brand account. With this strategy, salespeople use social listening to learn what their target audience is talking about online.

Education 131

Education Real Estate User-Generated Place 131

Content Marketing Institute

JUNE 29, 2018

With more traditionally text-focused people entering the world of visuals, it’s time for a brief refresher on the essential principles of design. These three design tips will keep your blog, social media, and other visuals on the right track. HANDPICKED RELATED CONTENT: 27+ Handy Tools for Better Visual Content Marketing .

Communications 111

Communications Content Marketing Place Marketing 111

Neil Patel

DECEMBER 27, 2022

Are you an e-commerce business owner looking for ways to enhance your sales? I’m sure you know the importance of ranking high in the SERPs. After all, the more visibility you have, the more likely shoppers will discover your site and maybe make a purchase. For search engines, category pages provide a way to index and rank content. Why is this?

SEO 91

SEO Shoppers Customer loyalty Product 91

Hubspot Marketing

JANUARY 7, 2024

Marketing is also incredibly dynamic and diverse. It offers positions for people of all strengths. Whether you’re equipped with creative ability or analytical prowess, marketing’s got a spot for you. In this article, we’ll break down what marketers do. We'll show you how you can get into marketing and the different marketing jobs that are out there.

Copywriting 98

Copywriting CMO PR Social Media Marketing 98

Content Marketing Institute

MAY 21, 2018

Wherever marketers create e-books, run webinars, promote blogs, and craft events, artisans are hammering, hacking, and whittling the words. Novelists – This category encapsulates people who write as an art and merely freelance to fund their passion. These writers make content marketing run. Alas, much of what they produce is junk.

Copywriting 107

Copywriting Analytics Content Marketing Management 107

Duct Tape Marketing

DECEMBER 29, 2021

I don’t claim to have special knowledge about the future, I view things through a lens informed by the thousands of conversations I have with business owners and influencers alike. Marketing Podcast with John Jantsch. In this episode of the Duct Tape Marketing Podcast , I’m going to do a solo show to start the year off.

Marketing 82

Marketing Marketers Market Trends Transform 82

Exposure Ninja

JULY 21, 2022

Search Engine Optimisation , or SEO , is the art of improving your website’s performance so that you can gain better search engine results page rankings and, in turn, more organic traffic. Does getting to the top of Google and gaining more organic traffic from search engines feel like a dim and distant dream? So what are you waiting for?

Health 98

Health SEO Advertising Advertisers 98

Scoop.it!

NOVEMBER 23, 2023

Content curation is the art of discovering, selecting, and sharing valuable and relevant content from the web to engage and inform your audience, enhancing your own brand’s credibility and authority in the process. Follow industry influencers on platforms like Twitter or LinkedIn. This is where content curation comes in.

Content Marketing 76

Content Marketing Marketing Marketers Entertainment 76

Avinash Kaushik

AUGUST 22, 2022

Your analysis provides clear data that the campaign was a (glorious) failure. It could not be clearer. The KPI you chose for your brand campaign was Trust, it had a pre-set target of +5. The post-campaign analysis that compares performance across Test & Control cells shows that Trust did not move at all. Close accountability escape hatches. ].

Transform 75

Transform Non-Profit Analytics Key Performance Indicator 75

Marketing Insider Group

NOVEMBER 13, 2023

It’s a brief response to a user’s query. Have you ever typed a question into Google and received a direct answer right at the top of the results? That’s a featured snippet. At Marketing Insider Group, we’ve watched as these snippets have transformed the way users interact with search engines. share of all clicks.

Transform 94

Transform User-Generated SEO Content Marketing 94

Neil Patel

JANUARY 18, 2023

Companies that ignore marketing trends may leave thousands (or millions) of dollars on the table. But for some marketing pros and SEOs, that’s what happens. A certain algorithm update doesn’t seem like a big deal. There’s not enough budget to invest in video. Maybe someone in the C-suite has never heard of the sunk cost fallacy. It happens.

SEO 113

SEO Gen Z User-Generated Advertising 113

Sprout Social

MAY 26, 2020

And don’t forget to upload channel art that aligns with your brand’s visual identity. With 2 billion unique users watching 1 billion hours of video every day, YouTube offers an excellent platform to market your business. Add that to the compelling nature of video in marketing and you have a winning combination. Understand your audience.

Marketing 131

Marketing Marketers Promotion SEO 131

Content Marketing Institute

MAY 11, 2018

Industry influencers are lining up, knocking on your door for an opportunity to collaborate. Even successful, established brands must start at the ground floor to build a B2B influencer marketing program – the same as an agile, scrappy startup. Choose the right influencers to meet that goal. Set a clear goal.

Influencer Marketing 102

Influencer Marketing Branding Whitepaper Thought Leadership 102

Neil Patel

MARCH 15, 2021

Send Free Samples to Influencers. Sending a free sample of your product to influencers within your industry or related to it in some way gives you an opportunity to let them know you appreciate their work with a small gift. Start Blogging. Use your blog to answer these questions as individual articles.

PR 145

PR Affiliate Marketing eCommerce Shipping 145

Sprout Social

AUGUST 1, 2019

In a given day, I’m often switching between communicating with customers in the Sprout Inbox, meeting with our product team to share feedback, writing a brief to kick off a creative project or compiling a social listening analysis to share with leadership. Level up your social media skills with the right social tools. Communication.

Management 111

Management Copywriting Communications Social Media Marketing 111

Hubspot Marketing

AUGUST 9, 2018

Marketing is a seemingly simple concept on the surface, but it becomes more complex as you break it down. What do marketers do every day? How has technology expanded the marketing field? How do you land a marketing role, and how do you excel within one? Can you switch between marketing fields? Let me be the first to tell you that marketing is fun.

PR 122

PR Marketing Marketers Non-Profit 122

Duct Tape Marketing

JANUARY 7, 2020

Transcript of Building a Fanocracy Around Your Business written by John Jantsch read more at Duct Tape Marketing. Back to Podcast. Transcript. John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by Zephyr CMS. It’s a modern cloud based CMS system that’s licensed only to agencies. So, David, welcome back.

Communications 49

Communications Product PR eBook 49

Content Marketing Institute

DECEMBER 25, 2018

Have you budgeted for a new blockchain-based loyalty program or a celebrity-hosted influencer network promising fame and fortune to your audience in exchange for their ongoing engagement? Are you fighting FOMO with a killer virtual reality app that turns your shopping experience into a garden of unearthly delights for consumers to explore?

Content Marketing 109

Content Marketing Marketing Marketers Energy 109

Hootsuite

MAY 29, 2023

OwlyWriter AI also lets you repurpose top-performing posts, generate captions from blog posts and other content sources, and create captions for specific holidays. You can also see who the influencers are in any conversation, and how to tailor your content for maximum engagement. See how it works in the video below.

User-Generated 72

User-Generated Copywriting Non-Profit Social Media Marketing 72

Backlinko

JUNE 26, 2023

Then this is the blog you’ve been waiting for. SEO is the art and science of optimizing your website to rank highly in search engine results. A Very Brief History of SEO To some of us, it might feel like SEO has been around FOREVER. If you want to: Learn why SEO is important and how it works. What Is SEO?

SEO 73

SEO User-Generated Social Media Marketing Fashion 73

Hootsuite

JUNE 1, 2022

If you’re an influencer, there are a lot of different ways you can use your influence. If you’re new to the influencer game, you might be wondering: “How exactly do you get those brand partnerships ?” The real key to landing the collab of your dreams is to perfect the art of the brand pitch. Let’s back up, though.

Branding 145

Branding Food Analytics Influencer Marketing 145