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15 Audience Segmentation Tools You Need to Stop Guessing & Start Engaging

Customers.ai

Ecommerce is too competitive to rely on “spray and pray” marketing tactics that leave your ROI up to chance and broad campaigns and generic messaging aren’t just outdated, they’re wasted money. For ecommerce, this means you’re not just spamming your entire list with a generic email. The truth is, your audience isn’t a monolith.

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Netrush’s Joce Macdonald on the three priorities of successful ecommerce brands

Econsultancy

Joce Macdonald is Head of Growth Marketing at ecommerce accelerator Netrush, a company which provides everything from creative services to third party logistics. I recently sat down with Joce to find out more about her role, her biggest professional achievements, and her predictions for how ecommerce will continue to evolve.

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Product page SEO: A complete guide

Search Engine Land

Optimizing product detail pages (PDPs) is crucial for ecommerce websites. Dig deeper: How to make your ecommerce content more helpful AI and product description generators Using product description generators can be a double-edged sword. Dig deeper: Why ecommerce brands must showcase authentic E-E-A-T 5.

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15 inspiring social media landing page examples

Sprout Social

Through elements of design, copy and CTA placement, brands manage to keep readers glued to the page without losing interest. And although many of these landing pages look totally different, they manage to get the job done in terms of driving clicks. Ecommerce landing pages. Below’s a good example from Zenni.

Shoppers 145
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Everything You Should Know About Facebook’s Commerce Manager

Hootsuite

Head to Commerce Manager and choose the business account you want to use in the left-hand menu. Remember that only Ecommerce products can be added to a shop. How to use Facebook Commerce Manager as a brand. Manage your Facebook and Instagram shops. Scroll down to Catalogs and click +Add catalog. Then, click Next.

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The 10 Best Adwords Companies of 2020

Neil Patel

They’ve worked with more than 550 ecommerce and service brands, managing their AdWords accounts for clients. AdVenture manages more than $50 million in media spend across several industries. They work with small businesses, midmarket brands, and large enterprises. Chassis Man Care LapLink RevoluSun.

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The Best Marketing Conferences of 2020

Marketing Insider Group

The agenda features speakers from some of the world’s most successful brands including Facebook, Zalando, Dropbox, Google, and SEMrush, covering topics such as eCommerce, AI, search personalization, B2B marketing, machine learning, analytics, and more. Brand Manage Camp. SMX West & East. Brighton SEO Marketing Event.