SocialPilot

FEBRUARY 12, 2025

That’s where engaging and encouraging social media copywriting comes into play. By mastering this art, you can transform your brand into a genuine hero for your customers, addressing their needs and building lasting relationships. Here’s how we will turn you into a social media copywriting pro. Let’s dive in!

Copywriting 51

Copywriting Transform User-Generated Gen Z 51

Hootsuite

MARCH 23, 2023

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. But like most tools, AI copywriters are only as powerful as the person using them. Besides knowing how to use it, you need to know when to use AI copywriting and when it’s best to use your team’s real human brains.

Copywriting 144

Copywriting User-Generated Price eCommerce 144

Martech

APRIL 1, 2025

Its the foundation of brand credibility, lead generation and customer engagement. Unlike social media, which has algorithms dictating visibility, your website is a platform you own, so you have complete control over messaging, user experience and conversion pathways. Crafting a compelling brand story.

Transform 131

Transform SEO User-Generated Copywriting 131

Vertical Response

JULY 7, 2024

Wondering which social media platforms to use to elevate your brand in 2024? Instagram excels in visual content and influencer marketing, providing numerous creative formats and strong e-commerce features, making it essential for brands targeting younger demographics. This makes it a vital tool for brand engagement and growth.

Gen Z 101

Gen Z Branding User-Generated Influencer Marketing 101

SocialPilot

DECEMBER 23, 2024

But, did you know: In Hubspot’s 2023 survey on The State of AI in Marketing, it was revealed that 33% of marketers use AI for idea generation, 28% for copywriting, 26% for creating marketing images, and 25% for summarizing texts. Generate creative ideas for celebrating [specific holiday or season] on my social media channels.

User-Generated 124

User-Generated Social Media Marketing Promotion Transform 124

Martech

NOVEMBER 22, 2024

.” The deployment of genAI in the customer journey means that recommendations or additional items for a shopping list can be generated without feeding the shopping list into a third-party LLM like ChatGPT (Lerallut’s example was AI suggesting a good Burgundy to accompany a boeuf Bourguignon ). Bringing consumers on board.

User-Generated 115

User-Generated Copywriting Retail Customer Journey 115

Martech

JANUARY 13, 2025

I am the first generative AI chatbot for marketing technology professionals. Brand introduction: They provide an opportunity to introduce your brand, its values, and what subscribers can expect from your communications. Dig deeper: Are these email subject lines deceptive, clever copywriting or bad data at work?

Customer loyalty 113

Customer loyalty Copywriting Communications User-Generated 113

Neil Patel

MARCH 30, 2021

The principal way to accomplish this is SEO copywriting. Your content needs to accomplish two goals: solve a particular problem appeal to the end-user (customers, clients, prospects, readers, etc.), That’s what SEO copywriting is all about. Don’t worry if you can’t afford an expensive SEO copywriter.

Copywriting 145

Copywriting SEO User-Generated Branding 145

Search Engine Land

SEPTEMBER 27, 2024

While this division makes sense internally, it doesn’t align with how customers experience a brand online. Customers don’t think in silos – they interact with a brand’s digital presence holistically. This makes copywriting a valuable skill to share and train other teams on.

Digital Marketing 105

Digital Marketing SEO PR Copywriting 105

Hubspot Marketing

JULY 16, 2024

Everyone knows that ChatGPT can generate content on nearly any topic you can imagine (some information might be made up, but that’s a story for a different article). I downloaded the keywords from the brand’s Google Search Console and asked ChatGPT the following prompt: “Classify the SEO keywords in the Excel spreadsheet by intent.

SEO 140

SEO User-Generated Transform eCommerce 140

Backlinko

JULY 22, 2024

This turns your site from an afterthought into an asset that generates leads and sales. Now it generates over 680K monthly sessions, with 74% coming from organic searches. Now it generates over 680K monthly sessions, with 74% coming from organic searches. And make your site more user-friendly.

SEO 121

SEO Law User-Generated Analytics 121

Backlinko

DECEMBER 27, 2024

Generative AI refers to technology that uses machine learning models to create content. For example, different generative AI models can understand coding, visual, scientific, and human languages. How Generative AI Works Gen AI uses libraries of existing material to produce original content. Heres how the process works.

Transform 117

Transform User-Generated Manufacturing eCommerce 117

Jeff Bullas

FEBRUARY 23, 2023

Whether you’re a writer looking for established outlets to spread your word or you’re a guest blogger looking to promote your brand and get traffic , you can get paid to write articles. Tip: Jeff uses BuzzSumo to generate content ideas, create high-performing content, monitor its performance, and identify influencers.

Copywriting 360

Copywriting Finance Health User-Generated 360

Hubspot Marketing

DECEMBER 10, 2024

SEO should get you to the top of Google for your most desired keywords, including money-generating keywords. Source SEO increases your brand visibility. If you do your research and strategically create content for SEO, you will undoubtedly increase brand visibility. The primary purpose of marketing is sales.

SEO 136

SEO Gen Z Finance User-Generated 136

Sprout Social

JANUARY 22, 2025

B2B brands cant afford to put off their LinkedIn content marketing strategy. Having a LinkedIn presence is an expectation for B2B brands. Reaching a targeted audience LinkedIn lets brands get seriously granular and niche down when it comes to audience targeting. Why do content marketing on LinkedIn? You totally can!

Marketing Strategy 127

Marketing Strategy Content Marketing Thought Leadership Marketers 127

Scoop.it!

NOVEMBER 7, 2024

That the role of artificial intelligence (AI) in email marketing is expanding beyond simple copywriting to tackle some of the more intricate tasks is no fresh update. As Jaina Mistry , Director of Content and Email Marketing, Litmus notes- “While generative AI is making waves, that’s not the only AI out there. Take Stripo, for example.

Fashion 105

Fashion Transform User-Generated Email Marketing 105

Marketing Insider Group

JANUARY 29, 2024

Today, we’re sharing our top tips on ChatGPT copywriting prompts to get those precise, useful responses. Keyword Research and Idea Generation As marketers, we know the power of the right keywords. .” Tip: Use the AI-generated draft as a foundation. Tip: Use the AI-generated outline as a skeleton.

Copywriting 121

Copywriting User-Generated SEO Market Trends 121

Martech

JUNE 9, 2025

Personalization engines AI can create highly personalized customer experiences by analyzing user behavior and preferences. Sentiment analysis AI tools can analyze customer feedback and social media interactions to gauge sentiment towards brands or products.

Copywriting 84

Copywriting Price User-Generated Marketers 84

Martech

DECEMBER 6, 2024

The relationship between marketers and generative AI has been complicated from the start. Many marketers have approached AI-generated content with understandable skepticism, questioning its ability to capture the nuanced voice and creativity that great marketing demands. They have good general knowledge. Brand guidelines.

Transform 131

Transform Analytics User-Generated Education 131

Hubspot Marketing

NOVEMBER 5, 2024

Instead, it’s the first impression of what your brand offers. For example, influencer partnerships are a fantastic idea for promoting your brand, but they work best for B2C brands, as they can be more persuasive to the individual. Content marketing works for B2C brands, and 86% of B2C marketers include it in their strategy.

B2C 132

B2C Millennials Customer Journey User-Generated 132

Backlinko

SEPTEMBER 6, 2024

AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. You can use it to create: Snappy taglines Persuasive product descriptions Attention-grabbing social media posts There are lots of AI copywriting tools out there. But AI isn’t there to replace copywriters.

Copywriting 102

Copywriting User-Generated Price Promotion 102

Sprout Social

NOVEMBER 4, 2024

However, it’s an effort brands need to take if they want to remain relevant with consumers. According to Sprout Social’s 2024 Social Media Content Strategy Report , social media users connect and consume content differently across social platforms. When you repurpose content for social media, you double down on key brand messaging.

Whitepaper 118

Whitepaper User-Generated Thought Leadership Copywriting 118

Hubspot Marketing

MAY 20, 2025

One of the biggest reasons Im a late(r) convert to AI is that AI-generated content usually has some tells. And while Im a little closer to it than most, when I spot social media content thats a direct copy-paste from GPT, it feels canned and inauthentic, and I lose trust in the person or brand. Some of them?

Thought Leadership 126

Thought Leadership Energy User-Generated Copywriting 126

Hubspot Marketing

JANUARY 22, 2025

Landing page split testing helps you conduct an effective page rewrite by showing your pages performance among your audience to improve conversions and user experience. And, to help us do so, I chatted with Rachael Pilcher , B2B SaaS conversion copywriter at Mighty Fine Copy. Understand user behavior. Improve conversion rates.

Place 126

Place User-Generated eBook Marketers 126

Neil Patel

JUNE 25, 2025

If you can make paid media work, you’ll generate a supply of customers that isn’t dependent on the whims of Google, the shifting priorities of social media algorithms, or unpredictable referrals. That said, banner ads are good at raising brand awareness. Social media ads aren’t just for B2C brands, either.

User-Generated 97

User-Generated Advertisers Advertising Direct Mail 97

Buffer Marketing

JULY 22, 2024

In social media advertising, you create and run ads from your brand account.    You might use influencer-generated or user-generated content within your ads, but the ads are displayed from your own account (except in influencer whitelisting, where you run ads using a creator’s account).

Advertisers 103

Advertisers Advertising Gen Z Social Media Marketing 103

Scoop.it!

DECEMBER 26, 2023

Much of the returns that brands are able to drive through their email marketing campaigns ultimately boils down to the merit of their copy. Naturally, thus, businesses are continuously looking for ways to enhance their email copywriting heft in a bid to position themselves heads and shoulders above their competitors comfortably.

Copywriting 105

Copywriting User-Generated Communications Email Marketing 105

Rock Content

SEPTEMBER 5, 2023

With social media becoming an increasingly important part of people’s lives and purchasing decisions, consumers expect more than great services and products from the brands they trust. They also want ongoing relationships with those brands and to feel like they’re part of what those brands are putting out there.

User-Generated 97

User-Generated SEO Shoppers Copywriting 97

Unbounce

JANUARY 6, 2025

The primary use cases for landing page funnels are: Lead generation : Capturing email addresses and contact information. Sales conversion : Turning leads, trial users, or freemium users into paying customers. Stage 1: Top-of-funnel (TOFU) In the top-of-funnel (TOFU) stage, potential customers first become aware of your brand.

User-Generated 111

User-Generated Price Copywriting Analytics 111

Orbit Media Studios

APRIL 30, 2025

Stage Zero: The AI User It started with a poem. In that moment, you became an AI user. You were an ad hoc AI user. Each one is really a Generate training data button for your helpful AI analyst. Highly skilled AI users rarely chat back-and-forth to edit their AI responses. That first prompt was your first step.

Transform 103

Transform User-Generated CMO Copywriting 103

Backlinko

NOVEMBER 22, 2024

You can use it to improve the content or share it with your copywriting team to make changes. For example, you can test whether adding a brand name in the meta description increases your click-through rate (CTR). Brands like Meta, Rackspace, and Adobe use BrightEdge to support their marketing teams in scaling content creation.

SEO 97

SEO Price User-Generated Analytics 97

Hubspot Marketing

MAY 13, 2025

Ill take you through mistakes to avoid while advertising on Reddit so you can show up authentically and make the most of your brand presence on Reddit. In our 2025 research , 28.78% of marketers reported creating content that reflects brand values as a top strategy in 2024, and that number is holding strong in 2025.

Copywriting 80

Copywriting Marketers Marketing User-Generated 80

Buffer Marketing

JANUARY 30, 2025

Whether you’re aiming for more consistency, kickstarting your creator journey , or landing your first brand deal, this guide will help you build a strategy that sticks. Refresh your bio Your profile picture should be high-quality, on-brand, and consistent across platforms. This checklist is your blueprint for momentum in 2025.

User-Generated 106

User-Generated Education Analytics Thought Leadership 106

Hootsuite

OCTOBER 2, 2024

Brands are focusing their social budget on the platforms where they see the best ROI, and you should too. Contests and giveaways Social media contests and giveaways can be an effective way to build brand awareness, increase engagement, and grow your following. They can also help you bring in a library of user-generated content.

B2C 113

B2C CMO Copywriting Analytics 113

Hootsuite

APRIL 22, 2025

Key takeaways Facebook marketing involves promoting your company on Facebook to build awareness for your products, grow an audience, and generate leads and sales. With over three billion active monthly users , Facebook is still the worlds most-used social platform. in the public eye) or a well-known brand. Capture B2B leads?

Gen Z 99

Gen Z User-Generated Marketers Marketing 99

Hubspot Marketing

NOVEMBER 6, 2024

Coming up with effective lead generation ideas is tough — and I’m the world’s worst at putting off this aspect of my marketing strategy. Sending cold emails and scraping together lists for lead generation can be difficult because — let‘s face it — often, people don’t want to take the time out of their schedules to talk.

User-Generated 84

User-Generated Marketers Marketing Advertising 84

Hubspot Marketing

APRIL 29, 2025

Most people hear AI and think of a generative AI tool like ChatGPT or DALL-E. The data reflects this challenge: McKinsey found that, while 55% of organization s use generative AI in some capacity, over 80% havent seen measurable impacts on enterprise-level earnings. This could be A/B testing or copywriting for emails.

Price 126

Price CMO Marketers Marketing 126