Customers.ai

DECEMBER 30, 2024

For instance, first-time visitors might respond to a discount code, while returning users might appreciate free shipping or an exclusive perk. Brands Doing It Right: Bank of America’s Erica: Erica is an intelligent chatbot designed to deliver tailored financial guidance to customers, enhancing user experience and engagement.

Shipping 85

Shipping Outbound Marketing eCommerce Customer Journey 85

Customers.ai

DECEMBER 18, 2024

Trigger a cart abandonment email offering free shipping or a discount code. Send a follow-up campaign focused on brand storytelling to build trust. Brand Example : Allbirds uses cart abandonment recovery emails to target high-intent visitors. Set up a follow-up flow with a direct CTA like Ready to get started? Book a demo today.

Whitepaper 69

Whitepaper Price Shipping Outbound Marketing 69

Customers.ai

JANUARY 8, 2025

And we all know that in 2025, personalized marketing is mandatory. Just check out these stats: 80% of people are more likely to buy from brands that make their experiences feel personal. What does this mean for marketers? Example: Running a free shipping promo for customers in regions where delivery costs are typically high.

eCommerce 84

eCommerce Outbound Marketing Analytics Shoppers 84

Customers.ai

DECEMBER 23, 2024

Example : A visitor who repeatedly views the same product page or spends significant time on your shipping page likely has high purchase intent. These users are ideal for awareness-building campaigns or retargeting ads to keep your brand top of mind. Complete your order now and enjoy free shipping!

Price 82

Price eCommerce Shipping Transform 82

Customers.ai

DECEMBER 17, 2024

The truth is, as marketers, weve made things too complicated. According to Aaron Orendorff at DTC Next , most brands are tripping over their own complexity. Try it Free, No Credit Card Required Start Your Free Trial Important Next Steps See what targeted outbound marketing is all about. See Who Is On Your Site Right Now!

Outbound Marketing 80

Outbound Marketing Law Shipping User-Generated 80

Customers.ai

NOVEMBER 14, 2024

Small businesses benefit from Klaviyo’s plug-and-play templates, straightforward segmentation, and automation workflows, letting them compete with bigger brands on customer experience without a hefty time commitment. It includes every interaction they have with your brand. Klaviyo is designed to be intuitive.

Email Marketing 83

Email Marketing eCommerce Shipping Analytics 83

Customers.ai

OCTOBER 21, 2024

Tailor Welcome Flows for New Customers and Welcome Back Flows for Returning Shoppers New customers should be welcomed with an introduction to your brand, product highlights, and perhaps an exclusive discount to encourage a first purchase. Email 1: Welcome & Thank You Subject : “Welcome to [Brand]!

Shoppers 73

Shoppers Shipping Analytics User-Generated 73

Customers.ai

JANUARY 2, 2025

For ecommerce brands, the possibilities are endless. Some of the most effective email marketing triggers include: Abandoned Cart Emails : Bring back customers who almost made a purchase but left something in their cart. Lets talk about the types of trigger-based emails and the must-haves that should be in every brands toolkit.

Email Marketing 79

Email Marketing eCommerce Shoppers Marketers 79

Hubspot Marketing

AUGUST 7, 2019

By providing audience members with useful content to educate them on your products and services — and show them how those products and services effectively solve their pain points and challenges — you can increase conversions, improve brand awareness, boost revenue, and more. Why is content marketing important? Sound interesting?

Content Marketing 145

Content Marketing Inbound Marketing Shipping Key Performance Indicator 145

Marketing Insider Group

JUNE 15, 2015

To be clear, we’re talking about investments either in specific marketing programs (paid media, email nurturing, inbound) or in new marketing technology, such as a marketing automation platform. But marketers are eager to “hack” the process. Image Credit: Rand Fishkin.

Telemarketing 107

Telemarketing Marketing Automation Platform Outbound Marketing Whitepaper 107

Customers.ai

DECEMBER 23, 2024

Example : A visitor who repeatedly views the same product page or spends significant time on your shipping page likely has high purchase intent. These users are ideal for awareness-building campaigns or retargeting ads to keep your brand top of mind. Complete your order now and enjoy free shipping!

Price 52

Price eCommerce Shipping Transform 52

Customers.ai

NOVEMBER 18, 2024

In this post, we’re spotlighting 25 Shopify marketing apps that every ecommerce brand should know about. Klaviyo for Shopify Marketing App Klaviyo is a powerful email and SMS marketing platform designed specifically for ecommerce brands. That’s what we are here for. Let’s jump in! See Who Is On Your Site Right Now!

eCommerce 73

eCommerce User-Generated Transform Customer loyalty 73

Moz

APRIL 26, 2020

Shipping and delivery. Consumers are interested in having things shipped directly to them, but not everyone has the infrastructure to deal with shipping to begin with, let alone an increased order volume with the (understandable) safety limitations now in place. Transactions and payment.

Shipping 69

Shipping Logistics B2C Outbound Marketing 69

Customers.ai

DECEMBER 6, 2024

How Nick Shackelfords Team Nailed It Product Page Transparency : Updated product pages to show pre-order availabilityclear messaging like Ships in October. They know when theyre being played, and it damages your brand. Instead, look at pre-orders to keep the sales flowing. Erosion of Trust : Consumers are smarter now.

eCommerce 76

eCommerce Outbound Marketing Shipping Customer 76

Customers.ai

DECEMBER 17, 2024

If youre a B2B brand, whitepapers that offer advanced industry insights can work well. Example: a budgeting template for a financial services brand. Limited-Time Discounts : Offer a percentage off (like 10-20%) or free shipping, but tie it to a deadline. What about a software company that helps improve Meta retargeting?

Shipping 84

Shipping Whitepaper eCommerce eBook 84

Marketing Insider Group

SEPTEMBER 14, 2020

Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. Here are 199 Digital Marketing Stats to drive your marketing strategy… Content Marketing Stats.

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Customers.ai

FEBRUARY 7, 2024

Antonis Kocheilas CEO, Ogilvy Advertising Twitter / LinkedIn Expertise: Advertising, Brands, AI Antonis Kocheilas, the man steering the ship at Ogilvy Advertising, is a strategist at heart with a knack for big-picture thinking. Turn anonymous visitors into genuine contacts. Try it Free, No Credit Card Required Get The X-Ray Pixel 1.

Transform 86

Transform eCommerce Non-Profit Advertisers 86

Customers.ai

FEBRUARY 8, 2024

Consider offering free shipping, a discount, or a free gift with their purchase as a way to entice shoppers back to their carts. Remarketing is a subtle yet effective way to keep your brand visible to potential customers, allowing them to familiarize themselves with you gradually. Convert Website Visitors into Real Contacts!

Shoppers 92

Shoppers eCommerce Outbound Marketing Shipping 92

Customers.ai

SEPTEMBER 8, 2024

Shipping, taxes, and other hidden costs are the top drivers for abandoned carts, accounting for around 50% of instances according to the Baymard Institute. Sweeten the Deal with Discounts or Incentives To add a little extra motivation, many brands offer incentives in their recovery efforts, like discounts or free shipping.

Shoppers 54

Shoppers Shipping eCommerce Marketers 54

Customers.ai

OCTOBER 15, 2024

Visitor Tracking Use Case: An ecommerce marketer for a luxury clothing brand sees that an anonymous visitor has browsed 10 different product pages, including several high-ticket items, indicating strong purchase intent. This makes marketing efforts more relevant and engaging.

Shipping 59

Shipping User-Generated Analytics eCommerce 59

Customers.ai

APRIL 11, 2024

Behavioral Segmentation: By analyzing how individuals interact with your website and products, you can segment your audience based on their purchasing behavior, brand interactions, user status (new, returning, active, inactive), and engagement level. Identify who is visiting your site with name, email and more. Get 500 contacts for free !

Outbound Marketing 69

Outbound Marketing Shipping Education Marketing Strategy 69

Customers.ai

OCTOBER 15, 2024

Visitor Tracking Use Case: An ecommerce marketer for a luxury clothing brand sees that an anonymous visitor has browsed 10 different product pages, including several high-ticket items, indicating strong purchase intent. This makes marketing efforts more relevant and engaging.

Shipping 52

Shipping User-Generated Analytics eCommerce 52

Customers.ai

OCTOBER 21, 2024

Tailor Welcome Flows for New Customers and Welcome Back Flows for Returning Shoppers New customers should be welcomed with an introduction to your brand, product highlights, and perhaps an exclusive discount to encourage a first purchase. Email 1: Welcome & Thank You Subject : “Welcome to [Brand]!

Shoppers 68

Shoppers Shipping Analytics User-Generated 68

Customers.ai

DECEMBER 12, 2023

From ecommerce platforms to cart abandonment solutions and brand advocacy platforms, we have named some of the best of the best when it comes to ecommerce. Referral & Influencer Marketing Tools According to Insider Intelligence, brands will spend an estimated $7.14 billion on influencer-related marketing campaigns in 2024.

eCommerce 106

eCommerce PR User-Generated Marketers 106

Customers.ai

APRIL 11, 2024

Behavioral Segmentation: By analyzing how individuals interact with your website and products, you can segment your audience based on their purchasing behavior, brand interactions, user status (new, returning, active, inactive), and engagement level. Identify who is visiting your site with name, email and more. Get 500 contacts for free !

Outbound Marketing 52

Outbound Marketing Shipping Education Marketing Strategy 52

Customers.ai

OCTOBER 1, 2024

When most people think of advertising, they think of massive campaigns by brands like Nike, Microsoft, or Starbucks. Most of all, those brands pull customers in and leave a lasting impression. If that’s your idea of marketing, as a small business, it can be a bit overwhelming.

Marketers 52

Marketers Marketing Advertisers Advertising 52

Exposure Ninja

OCTOBER 16, 2023

The way you market a one-time purchase will be different to a monthly subscription or a product that needs regular upgrades and add-ons. We’ll use the direct-to-consumer brand Estrid as an example. If you’re selling a premium product, your branding and marketing must reflect that. Let’s say you’re selling razors.

Price 52

Price Promotion Marketers Marketing 52

Customers.ai

DECEMBER 6, 2024

As Derric Haynie, ecommerce extraordinaire and Head of Demand Generation at Pipe17 put it, TikTok Shop is the blue ocean opportunity for brands. Why should your brand be on TikTok Shop yesterday? TikTok stores user credit card and shipping info, making checkout faster than your morning coffee run. So, whats the deal?

eCommerce 91

eCommerce Shipping Outbound Marketing User-Generated 91

Customers.ai

NOVEMBER 27, 2024

These aren’t your basic “add free shipping” tips. Think quirky visuals or clever copy that aligns with your brand voice. Real-World Impact A clothing brand revamped its 404 page by turning it into a product recommendation hub with a playful message like, “Lost your way? That’s where we come in. Let us make it up to you.

eCommerce 95

eCommerce Shoppers Shipping Promotion 95

Customers.ai

NOVEMBER 17, 2024

Book a Demo Why Most Meta Ads Fail: You’re Treating Every Lead the Same Most Meta Ads campaigns don’t fail because your product isn’t great or because people hate your brand. What if your ads knew exactly who was most likely to click, buy, and rave about your brand? And the brands that don’t? Now, imagine this.

eCommerce 87

eCommerce Shipping Price Outbound Marketing 87

Customers.ai

DECEMBER 24, 2024

An Open Letter to Meta As I write this in mid-December 2024, we are in the midst of yet another performance outage on your platformthis one occurring right as many DTC brands are scaling up in anticipation of their shipping cutoffs. Its smarter, its more efficient, and its helping brands turn their Facebook Ads performance around.

Shipping 66

Shipping Price Transform Outbound Marketing 66

Customers.ai

NOVEMBER 21, 2024

In this post, we’re spotlighting 25 Shopify marketing apps that every ecommerce brand should know about. Klaviyo for Shopify Marketing App Klaviyo is a powerful email and SMS marketing platform designed specifically for ecommerce brands. That’s what we are here for. Let’s jump in! See Who Is On Your Site Right Now!

eCommerce 52

eCommerce User-Generated Transform Customer loyalty 52

Customers.ai

DECEMBER 3, 2024

For ecommerce brands, it’s revenue left on the table. Example: Skincare Brand A skincare brand used segmentation to target two distinct groups: Subscribers who browsed anti-aging products but hadn’t purchased. Example: Fitness Apparel Brand A fitness apparel brand noticed their global open rates were lagging.

Promotion 76

Promotion eCommerce Retail Customer Journey 76