Martech

MAY 6, 2022

For example, TikTok gains eight new users per second and claims the top spot in the global app download charts. Other emerging platforms — like Twitch and Discord — are becoming increasingly popular, making them ideal tools to include in your marketing strategy. TikTok launched the campaign and let its users do the rest.

Social Media Marketing 117

Social Media Marketing Non-Profit User-Generated Transform 117

Hootsuite

JANUARY 4, 2023

billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? What is social media marketing?

Social Media Marketing 77

Social Media Marketing User-Generated Marketing Marketers 77

Rock Content

MARCH 4, 2024

A great social media marketing strategy is more than simply getting the word out about your brand. Get it right, and watch your brand grow in a big way. But what is social media marketing? Amazing content that gets people’s attention differentiates your brand from everyone else out there.

Social Media Marketing 52

Social Media Marketing Gen Z Marketing Marketers 52

Digital Marketer

NOVEMBER 26, 2022

Social media marketing is one of the most important aspects of any online marketing strategy. With more and more social media platforms popping up regularly, there are many ways that a brand can connect with its audience through social media. But it’s not easy.

Social Media Marketing 83

Social Media Marketing User-Generated Marketing Marketers 83

Hubspot Marketing

FEBRUARY 13, 2023

The ultimate goal of social media marketing is to generate revenue, and a crucial step to generating revenue via social media is creating engagement. And a sure way to boost engagement is by fostering a tight-knit social media community. Are brands investing in social media communities?

Branding 142

Branding Social Media Marketing User-Generated Entertainment 142

illumin

SEPTEMBER 25, 2023

A Computerized Hobbyists Bulletin Board System This ground work is what led to the emergence of more recognizable social platforms in the 1990’s. AOL grew exponentially and by 1995 had an estimated 3 million users worldwide (thanks to an aggressive floppy disk campaign spanning years), interacting through email, forums, and chat rooms.

Social Media Marketing 52

Social Media Marketing User-Generated Advertising Advertisers 52

Hubspot Marketing

MARCH 11, 2019

Their posts are on-brand, creative, and aesthetically pleasing. Frye’s Instagram account is a great example of successful social media marketing — it’s attractive, distinctly Frye, engages their 197K followers, and promotes their products. But why is social media marketing so important?

Social Media Marketing 98

Social Media Marketing Millennials Gen Z User-Generated 98

Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior.

Promotion 142

Promotion Gen Z Social Media Marketing Fashion 142

Sprout Social

MARCH 2, 2021

This way all of your brand’s content will be cohesive and have the same overall vision, strengthening your brand. Knowing you want something to go viral isn’t enough for a solid social media marketing strategy. Are you simply looking for brand awareness? Forget about being promotional.

Social Media Marketing 137

Social Media Marketing Promotion Marketing Marketers 137

Sachs Marketing Group

AUGUST 4, 2023

You can promote your business on Instagram by using a variety of methods such as creating engaging content, using Instagram Ads, partnering with influencers, utilizing Instagram Stories and Shopping, hosting contests, leveraging relevant hashtags, and interacting with your audience. Here’s how to promote your business on Instagram.

Promotion 52

Promotion User-Generated Social Media Marketing Transform 52

Martech

JANUARY 9, 2024

The $100 billion creator economy is changing how brands collaborate with influencers across social media and niche communities. Today’s brands recognize the value of authenticity and targeted reach for online consumers. Plus, they might have pre-determined packages for brand collaborations. Keep things simple.

Branding 136

Branding Logistics Influencer Marketing Affiliate Marketing 136

Hubspot Marketing

APRIL 4, 2024

How much does Instagram influencer marketing cost? How to Find the Right Instagram Influencers to Promote Your Brand How to Work With Instagram Influencers What is Instagram influencer marketing? Why use influencer marketing on Instagram? The power of influencer marketing comes down to one word: trust.

Influencer Marketing 102

Influencer Marketing Branding Gen Z Marketing 102

Neil Patel

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. That’s why I put together this guide to event promotion for online and in-person events.

Promotion 145

Promotion User-Generated Place Entertainment 145

Martech

MARCH 11, 2024

Reddit Pro is a user-friendly interface that houses a range of tools for boosting engagement, such as: AI-powered insights : Businesses can leverage these insights – such as trending topics – to join or start conversations, connect with new and existing audiences and inform the way they interact with the platform. New tools and insights.

Branding 90

Branding User-Generated Analytics Promotion 90

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement?

Branding 125

Branding User-Generated PR Customer loyalty 125

Neil Patel

MARCH 22, 2021

With over 1 billion monthly active users , Instagram is one of the liveliest social media platforms in the world. Huge volumes of traffic can make it harder for brands to stand out and reach consumers in the most effective way possible. Why Your Brand Should Use Instagram Live Rooms. The problem?

Gen Z 133

Gen Z Branding User-Generated Social Media Marketing 133

Hootsuite

JULY 21, 2022

From a marketing perspective, though, ROI means the return on investment from your marketing activities and costs. ROI is a measure of all marketing actions that generate value, divided by your investment to achieve those actions. Your ROI shows you which marketing activities generate the most value.

Promotion 113

Promotion Finance Analytics User-Generated 113

SocialPilot

APRIL 15, 2024

The fundamental aim of any activity performed by a social media marketer on social networks is to gain followers. In fact, it is the first step of any social media marketing campaign. What follows is a powerful strategy involving gentle coaxing and convincing to monetize your social connections.

Customer 93

Customer Social Media Marketing Analytics User-Generated 93

Spiralytics

APRIL 12, 2023

Viral marketing is a strategy that aims to reach thousands of people with your product or brand through social media. Viral marketing is valuable because it gives companies an inexpensive way to reach a wide audience. Popular Social Media Platforms for Viral Marketing Social media is a must-have for any business.

Branding 52

Branding Gen Z User-Generated Influencer Marketing 52

Jeff Bullas

FEBRUARY 12, 2023

Not to mention the time you need to spend on your other social media accounts as well. TLDR: The best Instagram promotion service using the best bots is: Useviral.com Even social media managers are having trouble managing multiple social media accounts to keep each account engaging simultaneously.

Transform 256

Transform User-Generated Promotion Social Media Marketing 256

Adobe Experience Cloud Blog

AUGUST 10, 2016

Author: Elaine Ip As a marketer, are you using social media to reach the 67.4% of internet users who are on it? Marketing #FOMO, anyone? Social media is now status quo in a business’ digital presence. There is so much more that marketers can and should explore. Facebook, LinkedIn, and Twitter).

Social Media Marketing 94

Social Media Marketing Thought Leadership User-Generated Marketing 94

Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Let’s get started!

Social Media Marketing 111

Social Media Marketing Marketing Marketers Non-Profit 111

Hubspot Marketing

NOVEMBER 13, 2023

This way, you can ensure that your ads are shown to people who are most likely to engage with your brand. Pitch to the Press Getting press coverage for product releases and campaign launches is a good way to generate buzz at no cost. User-generated content not only promotes your brand but also builds trust and credibility.

User-Generated 112

User-Generated Energy Promotion Advertising 112

Hubspot Marketing

MARCH 12, 2024

I was scrolling through the “For You” page on TikTok when something caught my eye — a TikTok from the clothing brand Foxblood showcasing a black, flowy mesh cloak. While I didn’t make the purchase, TikTok put this brand (and this cloak) on my radar. 2023, but it holds great potential for brands.

Shipping 82

Shipping Logistics User-Generated Social Media Marketing 82

Hootsuite

MAY 31, 2023

Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable. Here’s how you can get started with ChatGPT for social media marketing. Are you a Hootsuite user? It’s seriously easy.

Whitepaper 140

Whitepaper User-Generated Social Media Marketing Real Estate 140

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? Hashtags may be the answer.

Analytics 99

Analytics User-Generated Social Media Marketing Promotion 99

Sprout Social

SEPTEMBER 7, 2022

TikTok is the fastest-growing social media platform we’ve seen thus far, reaching 1 billion users in September 2021, a record five years since its worldwide launch in 2016. What is TikTok marketing? TikTok marketing is the process of using TikTok and TikTok content to promote your brand and its products or services.

Branding 89

Branding Marketing Marketers Influencer Marketing 89

SocialPilot

JANUARY 21, 2024

Social media has too many things to offer to brands and users. Your marketing strategy should be planned in such a way that it propels maximum people to complete their sales journey and be converted into your customers. Brand awareness is valuable in itself. Let’s explore! CTAs that just click.

User-Generated 117

User-Generated Social Media Marketing Analytics Customer loyalty 117

Neil Patel

AUGUST 12, 2021

Most social media platforms are free, and if you use effective marketing strategies , promotions and advertising can be free (or cheap) as well. This article will help you understand how to use your existing resources and create a strategic restaurant marketing plan to grow your digital reach.

Food 145

Food User-Generated Social Media Marketing Marketing 145

Sprout Social

MARCH 21, 2017

Unfortunately, a significant number of companies still believe that simply having a strong social media presence, posting content on a consistent basis and engaging with fans is going to have a positive impact on the overall ROI (return on investment) of a brand on its own. What Is a Marketing Funnel?

Social Media Marketing 105

Social Media Marketing Marketing Marketers B2C 105

Marketing Insider Group

APRIL 11, 2023

Before you succumb to the hype and hire a social media intern or go all out with paid search ads, you need to consider digital marketing services. Hiring in-house help is an expensive way to boost your social media presence, and paid search ads only generate about 5% of traffic.

Digital Marketing 128

Digital Marketing Whitepaper Copywriting Real Estate 128

Hubspot Marketing

MAY 16, 2023

Marketers commonly use social media to increase brand awareness, generate leads, and improve traffic. If you’re tasked with starting a social media strategy for your company, you might be wondering which type of platforms you should be on. Social Networking Examples of Major Platforms Facebook: 2.9

Gen Z 145

Gen Z User-Generated Social Media Marketing Promotion 145

Hubspot Marketing

SEPTEMBER 11, 2023

But what about businesses — what do they think about social commerce? To help brands navigate social commerce features and determine if they fit into their strategy, I surveyed 512 social media marketers who leverage social commerce tools like active community engagement and user-generated content to learn if they’ve provided ROI.

Gen Z 110

Gen Z Inbound Marketing User-Generated Entertainment 110

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Overview: Social networking sites allow people to connect with each other through a shared online space. Should you focus on photos?

User-Generated 145

User-Generated Social Media Marketing Marketing Marketers 145

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. It boasts 420 million users — 20% higher than the population of the United States — and receives more traffic than Amazon with over 1 billion monthly unique visitors. But Reddit isn’t the best place for every company.

Branding 101

Branding Gen Z Affiliate Marketing User-Generated 101

Sprout Social

APRIL 25, 2024

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. When you’re already spread thin, every minute counts.

Social Media Marketing 106

Social Media Marketing Key Performance Indicator Influencer Marketing Management 106

Sprout Social

JANUARY 24, 2024

How to choose the right metrics for influencer marketing Choosing the right metrics for influencer marketing begins with setting specific, measurable and time-bound goals aligned with your broader social media marketing strategy. Generate 500 leads within the next month through influencer marketing campaigns.

Influencer Marketing 96

Influencer Marketing User-Generated Key Performance Indicator Analytics 96