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How to Optimize Web Copy: 3 Steps for Semantic SEO (plus a helpful AI prompt)

Orbit Media Studios

By Andy Crestodina Once upon a time… SEO was mostly about just using a keyphrase a certain number of times. I did SEO back then. Today… Search engines are much better and SEO has evolved. Through research and experimentation, SEOs learned that it isn’t just about using the target keyphrase. Those were dark days online.

SEO 130
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Content Marketing & Artificial Intelligence: How to use AI beyond copy creation in your SEO strategy

Rock Content

And, without question, one of the areas that experienced the most changes thanks to generative artificial intelligence is digital marketing. From copywriting to image sourcing, everything changed. So, it’s perfectly understandable that many marketers still feel lost and uneasy when producing their content.

SEO 89
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LinkedIn SEO Tips: Optimize Your Profile And Content

Backlinko

We’ll walk you through how to leverage LinkedIn SEO to enhance your visibility and engagement on the world’s biggest business networking platform. What Is LinkedIn SEO? Beyond profile optimization, the impact of SEO extends to your content. It requires more than a compelling bio and a polished profile image.

SEO 98
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AI-Powered Webpage Audit and Optimization: SEO and Conversion in 8 Prompts

Orbit Media Studios

Our new outline could be used by a human conversion copywriter/SEO to write a new page. But you could also adapt this process and use it for writing new service pages or for content marketing articles. So I told the AI to add these to the persona with the following prompt. That’s already useful.

SEO 71
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SEO and website design: How to build search engine-friendly sites

Search Engine Land

Yet, all too often, SEO is not deeply embedded when a new website is being designed (or redesigned), and SEO thinking is often only addressed after a site has launched. When building a new website as a marketing vehicle for your business, SEO considerations should be included in the planning stages before a line of code is written.

SEO 104
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The 10 Most Important SEO Tips You Need to Know

Neil Patel

A lot has changed in the world of search engine optimization – and there’s a lot of SEO tips out there. Beyond getting SEO juice, keywords reveal a lot more about users and what they’re struggling with. Beyond getting SEO juice, keywords reveal a lot more about users and what they’re struggling with.

SEO 145
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Homepage Best Practices: 20 Things to Add to Your Homepage Design (and 5 things to remove)

Orbit Media Studios

Here are the few best practices for logo treatment: Not too big Big logos add visual noise without actually enhancing the brand. One logo is enough Some websites add the logo to the hero area in an image so it appears a second time. Add a few visuals to show that your brand is legitimate. No need to shout. Or in an image.