Exposure Ninja

MAY 16, 2025

With zero-click searches rising and AI-generated answers dominating search results , shouldn’t content marketing be dead by now? When everyone’s fighting for shrinking digital real estate, quality content is becoming the ultimate differentiator. Quite the opposite. The wrong one can be an expensive lesson.

Content Marketing 52

Content Marketing Real Estate Transform Marketing 52

Search Engine Roundtable

JUNE 6, 2025

Google AI Mode Adds Charting & Data Visualizations (Plus PR Stuff) When Google announced at Google I/O the launch of AI Mode, Google also announced a number of new features including the ability for Google to take your query and analyze complex datasets and create graphics based on that.

Finance 59

Finance PR SEO Fashion 59

Neil Patel

SEPTEMBER 21, 2020

Research from Demand Metric shows content marketing costs 62 percent less but produces three times as many leads as traditional marketing. Content marketing can generate huge amounts of traffic, leads, and sales for your business. The 8 Best Content Marketing Companies of 2020.

Content Marketing 140

Content Marketing Marketing Marketers Finance 140

Hubspot Marketing

JUNE 7, 2022

Whether it's writing a blog post , designing an infographic, or creating an ebook, starting a new piece of content from scratch can be a challenge, especially if you've never done it before. Luckily, content marketing templates can make things easier. Below is a list of each type of content marketing template represented.

Content Marketing 145

Content Marketing eBook Marketing Marketers 145

Content Marketing Institute

DECEMBER 6, 2018

These are real results from real companies shared in response to our request for examples of awesome content marketing via HARO and other channels. Let’s explore how six companies in six industries find amazing results from their content marketing programs. These aren’t made-up numbers. IEEE GlobalSpec: Engineering360.com

Content Marketing 111

Content Marketing Branding Health User-Generated 111

Hubspot Marketing

OCTOBER 8, 2024

Whether it's writing a blog post , designing an infographic, or creating an ebook, starting a new piece of content from scratch can be a challenge, especially if you've never done it before. Luckily, content marketing templates can make things easier. Below is a list of each type of content marketing template represented.

Content Marketing 114

Content Marketing eBook Marketing Plan Marketing 114

Search Engine Land

OCTOBER 28, 2022

do X, doesn’t mean X will work for Bob’s Hardware or Bob’s Finance Co. ” John McAlpin , Director of SEO Strategy, Cardinal Digital Marketing. As such, it is hard to dominate all skills (Technical, Data, Content, PR, Story Telling, Management and more). Just because eBay, the BBC, Amazon, etc.

SEO 124

SEO PR Finance B2C 124

Backlinko

APRIL 17, 2024

Content Creation Services Content creation services include ideating, strategizing, and creating high-quality website content. They offer the following services: Content production Content strategy Content refreshing We reached out to Mike to better understand what their unique selling proposition is.

SEO 117

SEO eCommerce PR Non-Profit 117

Hubspot Marketing

DECEMBER 20, 2023

AI, Plagiarism, and Spam “The growing popularity of AI-generated content sounds appealing, but it does come at the cost of authority. SEO today genuinely looks at who is writing your content, not just at the content itself.” Crystle Swinford, PR Newswire). This may look like finances (pricing, margins, etc.)

PR 116

PR SEO Finance Price 116

Sprout Social

MARCH 22, 2021

Rather than focus on selling, most B2B companies use social as a top-of-the-funnel marketing channel, specifically for content promotion and awareness. Based on recent research breaking down the most-cited benefits of B2B content marketing , marketers should prioritize the following: Creating brand awareness (86%).

Education 145

Education Promotion Thought Leadership Analytics 145

Sprout Social

SEPTEMBER 12, 2022

On a broader scale, they connect you to an unparalleled level of expertise that can extend beyond social—23% and 13% of agencies in our agency pricing and packaging of social media report offered SEO and PR services, respectively. Industries served: Marketing & Advertising, Nonprofits, Transportation. Drop & Hook.

Management 98

Management Real Estate Branding Food 98

Martech

FEBRUARY 7, 2024

This is especially true in the finance industry, where establishing trust with genuinely helpful content is crucial in today’s competitive market. These owned pieces of useful, consumer-relevant content can then be utilized in channels where you have less control but give higher visibility: Social media, PR, ads and news.

Finance 119

Finance PR Shipping Education 119

Marketing Insider Group

JULY 23, 2015

Confining storytelling just to marketing or PR limits the value and impact that storytelling can make. It’s what David Packard, one of the founders of Hewlett-Pack, understood when he said, “ Marketing is too important to be left to the marketing department.”. How valuable are the brands that make that happen for you?

Finance 96

Finance PR Traditional Marketing Price 96

Orbit Media Studios

MAY 24, 2023

Social Media Management: While day-to-day posting might be handled in-house, strategizing, planning, and creating content for social media can be outsourced to professionals who understand the nuances of different platforms and how best to engage audiences. Or create content marketing assets specifically for them.

Non-Profit 134

Non-Profit Health Finance Social Media Marketing 134

Rock Content

SEPTEMBER 6, 2023

For example, paid advertising on Google or social media is a terrific way to drive traffic and raise awareness, especially when launching a new marketing objective. Meanwhile, hiring experienced freelance writers and content creators can help you get your content marketing goals on track.

Real Estate 98

Real Estate PR Marketing Marketers 98

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketing 134

Rock Content

JULY 16, 2020

I have seen this happening with the clients I consult and work with, mostly large enterprises in the sectors of tech, finance, and energy. While in the past, my strategy workshops were mostly attended by brand and content leaders, now a vastly eclectic crowd of marketers belonging to different domains shows up. .

Energy 72

Energy Finance PR Performance Marketing 72

Exposure Ninja

APRIL 6, 2022

Wise’s Blogging and Content Strategy. Wise covers multiple niches on their blog, including personal finance, living abroad, travel tips and business. Screenshot of the Personal Finance section on the Wise blog. As with the personal finance blogs, these blogs have been written to help a section of their target audience.

Marketing Strategy 59

Marketing Strategy Finance PR Marketing 59

Moz

MAY 3, 2020

Posted by KristinTynski For the last decade, I’ve touted the enormous long-term value of a dualistic approach to content marketing for SEO. In rare cases, we create content that generates results so far beyond what was anticipated that a single project can greatly move the needle. Content marketing + digital PR case study: ADT.

Finance 65

Finance PR User-Generated Promotion 65

Exposure Ninja

SEPTEMBER 18, 2023

This could be within an ad, on a website or another piece of content. Then I found Exposure Ninja, which is where I’ve learnt everything else (PR, more SEO, strategy, analysing data, etc.). Hannah Whitehouse, Senior Content Marketer at Exposure Ninja [I learnt marketing] by recruiting brilliant marketers!

PR 52

PR Copywriting Marketing Marketers 52

Backlinko

FEBRUARY 20, 2024

Marketers can leverage Semrush’s wide range of toolkits to help them with their: SEO PPC advertising Social Media Management Keyword research Competitive analysis PR Content marketing and campaign management Trusted by over 10 million users globally, Semrush is a no-brainer for marketers.

Affiliate Marketing 114

Affiliate Marketing CRM Price User-Generated 114

Exposure Ninja

FEBRUARY 6, 2023

Our Suggested Action: If you chose us as your digital marketing agency, we would propose crafting a PR article. By generating newsworthy content that’s relevant to your offering, we can pitch this to trusted and popular sites to post. In budgeting season, you’ll also need to work closely with your finance team.

Customer Journey 64

Customer Journey Digital Marketing Marketing Marketers 64

Duct Tape Marketing

DECEMBER 7, 2022

In this episode, Melanie Deziel shares how to leverage content marketing to earn the trust of your customers today. Questions I ask Melanie Deziel: [2:25] How does trust fit into marketing? [3:37] 3:37] Is there a price range where trust becomes the most important element? That's true in like the B2B space.

Marketing 93

Marketing Marketers Education Price 93

Moz

MARCH 3, 2020

You double and triple checked the content for all the crucial elements: it’s newsworthy, data-driven, emotional, and even a bit controversial , but it failed to “go viral”. Your digital PR team set out to pitch it, but writers didn’t bite. Finance can seem dry at first glance, but mentions of money can evoke strong emotions. “For

Content Marketing 62

Content Marketing Finance Millennials PR 62

Marketing Insider Group

JUNE 4, 2010

In his purely interactive session, Frank received this question: Do you see social media creating a convergence of marketing, PR, and customer service? She even references Frank and @ComcastCares as an example of Customer Service folks doing some PR. Frank answered that he did not believe these areas would “converge”.

PR 81

PR Telemarketing Marketing Mix Inbound Marketing 81

Duct Tape Marketing

JUNE 25, 2019

All the important SEO tools that you need for pay traffic, social media, PR and of course, SEO. John Jantsch: Hello, and welcome to another episode of the Duct Tape Marketing Podcast. And that I tell the story in the book, but it almost destroyed my marriage, it almost destroyed my businesses, it almost destroyed my finances.

Branding 70

Branding Shipping Whitepaper Finance 70

Exposure Ninja

MAY 27, 2025

Content marketers in 2025 are ramping up the interactivity of their content. It’s not because interactive content is fun or looks flashy; they’re doing it because it delivers results. This type of content gets more clicks, earns trust faster, and converts curious visitors into qualified leads.

Whitepaper 52

Whitepaper Law User-Generated Transform 52