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5 Website Copywriting Techniques to Convert More in 2023

Rock Content

While both content and website copywriting are essential for your business, there are some differences between the two. Copywriting usually refers to sales copy meant to drive the audience to purchase your product or services, including ads, emails, social media posts, landing pages, and more.

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The L.O.V.E. 4-Step Email Copywriting Framework: Connections, Trust & Conversion

Digital Marketer

The Power of a Copywriting Framework Before we introduce you to one of our favorite frameworks, let’s unpack why you should use a framework to begin with. Copywriting frameworks provide a structure to organize your ideas while ensuring you don’t mistakenly neglect any key points needed to achieve your goals. The L.O.V.E.

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7 Copywriting Formulas and their Powerful Benefits

Sachs Marketing Group

There are many benefits of using copywriting formulas. These formulas save time, boost consistency, and are tried-and-true methods for improving engagement and conversion rates in marketing campaigns. In the dynamic realm of digital marketing , crafting compelling content is a challenging task.

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7 Effective B2B Digital Marketing Strategies

Sachs Marketing Group

Creating effective B2B digital marketing strategies is crucial as it allows businesses to reach their target audience in a competitive digital landscape. A well-executed B2B digital marketing strategy can result in enhanced brand credibility, improved customer relationships, and increased ROI.

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What is AI marketing? Everything digital marketers need to know

Unbounce

Jeff Taylor is the founder of his own digital marketing agency, Taylor Made Marketing. AI content generation AI can help marketers create all sorts of content for social media, email marketing (hello, subject lines), and other communication channels. Of course, the theory is that prices then drop once demand ebbs.

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What a Unique Selling Proposition Really Means & Why Your Business MUST Have One

Neil Patel

They want to be known for having the highest quality products AND the lowest prices. They want to have the best food AND the cheapest prices. Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. The answer is number two.

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ChatGPT turns one: How generative AI is revolutionizing PPC

Search Engine Land

The technology’s ability to quickly generate high-quality text has been a boon for marketers, saving time on ideation and execution of projects. Announcements like this reinforced the question that’s been on digital marketers’ minds for years: what will our roles look like as AI continues to do more of what we used to do manually?

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