Copywriting Gen Z Market Research 
Hubspot Marketing
APRIL 8, 2025
Reddit ) Reddit users skew younger, with Millennials and Gen Z making up the majority, at 43.3% Conversely, if they are recommending a brand and didnt disclose that theyre a rep, it would definitely reduce my trust, shares Grace Fortune , a copywriter who primarily uses Reddit for personal interests and voice of customer research.
Hubspot Marketing
APRIL 8, 2025
Reddit ) Reddit users skew younger, with Millennials and Gen Z making up the majority, at 43.3% Conversely, if they are recommending a brand and didnt disclose that theyre a rep, it would definitely reduce my trust, shares Grace Fortune , a copywriter who primarily uses Reddit for personal interests and voice of customer research.
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Martech
JUNE 14, 2024
The creatives included campaign management, graphics and copywriting, with a focus on content creation, campaign ideation, branding and storytelling. Analysts were after-the-fact people, reporting on performance, pulling together market research and collecting data. By that time, the holiday season was halfway over.
Buffer Marketing
JULY 28, 2024
In TikTok’s own words : “ Our research shows that over 63% of all videos with the highest click-through rate (CTR) highlight their key message or product within the first 3 seconds. ” There are a variety of copywriting formulas you can use to wrap up your story in a way that resonates with your audience.
Vertical Response
JUNE 23, 2024
Crafting personalized marketing messages and utilizing various channels, such as social media, email, and SEO, are key for engaging and building relationships with target audiences, informed by insights from market research, social media analytics, and continuous feedback.
Marketing Insider Group
FEBRUARY 5, 2024
(Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy.
Pam Didner
OCTOBER 22, 2022
Marketers, copywriters, designers, and even media planners need to have a solid handle on the purpose of what they’re building and, thus, must possess a strong understanding of the target customers it will attract and serve. I’ve discovered that a persona is also essential for content planning, especially global content planning.
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