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The Future of Social Media Management in CRM Systems

Marketing Insider Group

Social media management has evolved from a platform-specific activity to a critical part of customer relationship management (CRM). As businesses interact with customers through social platforms more, CRM systems have had to adapt. As CRM systems grow, adapting to changes in platform algorithms and user behavior will be essential.

CRM 106
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How to transform your website into a continuous marketing powerhouse

Martech

Content ecosystems : Develop a comprehensive content ecosystem with SEO-friendly articles, thought leadership pieces and interactive content that positions your brand as an industry authority. Targeted landing pages : Implement targeted landing pages tailored for specific campaigns, maximizing lead capture and conversion rates.

Transform 131
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Your Comprehensive Marketing Ops Career Guide for 2025

The Marketing Operations Leader

Tangible Steps: Enroll in Online Courses: Platforms like Coursera, LinkedIn Learning, HubSpot Academy, marketingops.com, and Maven offer free and paid courses on marketing automation, CRM tools, campaign management, and project management. Understand integration points between CRM, automation, and reporting platforms.

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6 marketing team silos you need to break down, and how to do it

Martech

This lack of diversity in topics and voices can lead to generic, less authoritative content or missed opportunities to improve SEO and distribute thought leadership. MQL, SQL and opportunity) will help you work toward a single source of truth for customer data, often relying on CRM and marketing automation integration.

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5 Tips for Managing Corporate Partnerships in Your CRM

Marketing Insider Group

While its name might stand for “constituent relationship management,” your CRM is actually your donor database for managing relationships with all stakeholders, including corporate partners. In this guide, we’ll explore five tips for how to use your CRM to build long-term, mutually beneficial corporate collaborations.

CRM 52
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4 best CRMs for consulting businesses in 2025

Hubspot Marketing

A specialized CRM system helps consulting firms organize client data, automate follow-ups, track project progress, and deliver personalized experiences that win and retain high-value clients. Consulting firms using CRM software report 45% more qualified leads and significantly improved client retention rates.

CRM 88
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28 AI Marketing Tools to Save Time and Boost Performance

Buffer Marketing

It's particularly valuable if you're growing your personal brand through thought leadership but don't have time to scout for industry news and insights. Plus, it integrates seamlessly with Hubspot's CRM (customer relationship management software) so you can track the entire customer journey.

Price 122