illumin

MAY 29, 2025

From hyper-personalized Vehicle Identification Number (VIN)-specific advertising to data-driven omnichannel strategies, the modern dealership must adapt to meet the expectations of today’s online car shoppers. Here are some tips and things to consider if you wanna step up your automotive marketing game.

Advertising 59

Advertising Advertisers Shoppers Transform 59

Marketing Insider Group

FEBRUARY 5, 2024

Our spotlight shines on the freshest data from the recent years, peppered with some evergreen insights, ensuring your marketing strategy remains both current and informed. So, let’s jump right in and explore these 300+ digital marketing stats to supercharge your marketing strategy. billion by 2026.

Digital Marketing 120

Digital Marketing Marketing Strategy Shoppers User-Generated 120

Customers.ai

JANUARY 3, 2025

For any marketer, understanding their journey is the key to doing the thing we all want to do – turning browsers into buyers and buyers into loyal fans. 81% of shoppers research online before making a purchase. They optimize all product pages with similar content to keep shoppers engaged. And its a must!

Customer 89

Customer eCommerce Shipping Customer Journey 89

Martech

OCTOBER 11, 2024

Whether it’s a real-time product suggestion in an app or an in-store display reacting to a shopper’s behavior, edge computing allows your brand to act in real time. It can adapt experiences instantly based on what a customer is doing at that exact moment. For CMOs, this isn’t a shiny object.

Customer loyalty 73

Customer loyalty Retail Finance Shoppers 73

Customers.ai

JANUARY 2, 2025

Some of the most effective email marketing triggers include: Abandoned Cart Emails : Bring back customers who almost made a purchase but left something in their cart. Browse Abandonment Emails : Re-engage window shoppers who clicked around but didnt take the plunge. How do post-purchase emails improve customer retention?

Email Marketing 81

Email Marketing eCommerce Shoppers Marketers 81

Power Digital Marketing

JUNE 3, 2025

Customers expect seamless, personalized experiences across multiple touchpoints. Omnichannel marketing is no longer optionalits essential for brands looking to enhance engagement, boost conversions, and build lasting customer loyalty. Best Practices for a Successful Omnichannel Marketing Strategy 1.

Key Performance Indicator 52

Key Performance Indicator Shoppers Customer loyalty Marketers 52

Sprout Social

MARCH 27, 2025

A creator and influencer marketing strategy is no longer a nice to have, its an absolute necessity. As marketers craft their creator marketing strategies, theyre trying to meet their audience where they are, while delivering the content types that resonate most on each distinct platform.

Gen Z 95

Gen Z Affiliate Marketing Influencer Marketing User-Generated 95

Vertical Response

JULY 7, 2024

billion people use Facebook Groups each month, creating a space for personalized interactions and community building Creating private groups enables businesses to cultivate customer loyalty and exclusivity. Customer service is another area where Facebook excels. Instagram is also a powerhouse for shopping and e-commerce.

Gen Z 101

Gen Z Branding User-Generated Influencer Marketing 101

Customers.ai

NOVEMBER 18, 2024

Whether it’s increasing conversions, automating workflows, or building customer loyalty, choosing the right apps can make a big impact. In this post, we’re spotlighting 25 Shopify marketing apps that every ecommerce brand should know about. A boost in repeat purchases and stronger customer loyalty. The result?

eCommerce 75

eCommerce User-Generated Transform Customer loyalty 75

SocialPilot

JULY 11, 2025

A survey reveals that 77% shoppers search websites with reviews. Shoppers gravitate toward companies with strong, responsive reputations. Ignoring feedback means flying blind in the face of all that intel you can use to improve marketing strategies or product features. It’s gotten complicated.

Shoppers 71

Shoppers User-Generated Management SEO 71

Neil Patel

DECEMBER 18, 2020

Due to how it attracted crowds of shoppers, the platform quickly became popular, with Wanelo’s site boasting as many as 11 million active users. With Shopkick, you can be assured of driving customer loyalty. As you probably know, customer loyalty is a major ingredient for growth, particularly in a competitive market.

Shoppers 145

Shoppers Customer loyalty Shipping Analytics 145

Martech

DECEMBER 29, 2023

shoppers broke records during Cyber Week, spending $70.8 Shoppers are trading the long lines of in-person shopping for browsing and buying from the comfort of their couches. The proof: 64% of holiday shoppers plan to buy non-gift items for themselves or the household. This year alone, U.S. Probably not.

Shoppers 107

Shoppers Transform Customer loyalty Customer Journey 107

Marketing Insider Group

JANUARY 31, 2022

Chances are that your small business has explored a variety of marketing strategies over the years. However, business owners can sometimes overlook ways to enhance their marketing that are right in front of them, such as their point of sale system. Build a customer loyalty program. Build a customer loyalty program.

Customer loyalty 109

Customer loyalty Price Marketers Marketing 109

Neil Patel

OCTOBER 19, 2021

Shoppers coming into your store know you, trust you, and are more likely to purchase from you. Fewer shoppers are out about when the weather’s bad or the heat’s too intense. Tracking allows you to spot patterns and refine your marketing strategy. There are other disadvantages too, such as: It’s weather dependent.

Shipping 144

Shipping Shoppers Retail Transform 144

Neil Patel

FEBRUARY 20, 2023

The average customer makes at least two transactions online every day , according to PYMNTS. Their research shows that shoppers’ online shopping behavior was mainly influenced by making retail purchases or ordering food online. While the numbers are similar, we saw that men are more impulsive shoppers than women.

Shoppers 119

Shoppers Retail User-Generated Affiliate Marketing 119

Spiralytics

DECEMBER 4, 2024

Companies that greenwash think that it’s a clever marketing strategy. It’s a way to charge a premium price and gain customer loyalty. European Union ) 58% of shoppers are skeptical of green product claims. Gitnux ) As many as 95% of products on the market claiming to be “green” contain some form of greenwashing.

Fashion 52

Fashion Shoppers Law Customer loyalty 52

Litmus

SEPTEMBER 19, 2022

It’s clear personalization is incredibly effective for increasing customer loyalty and driving repeat engagement over time. Companies interested in supercharging subscriber experiences, increasing conversions, and driving revenue outcomes can benefit from incorporating dynamic content automation into their email marketing campaigns.

Customer 108

Customer Customer loyalty CRM Shoppers 108

Martech

FEBRUARY 8, 2023

The answer largely lies in building a relationship with your customers and earning their loyalty. However, implementing a strong customer loyalty program is a highly effective tool in the loyalty kit. Types of loyalty programs There are several types of loyalty programs out there. Get MarTech!

Customer loyalty 110

Customer loyalty Retail Marketers Marketing 110

Hubspot Marketing

AUGUST 7, 2018

But with all the gimmicks and tricks, it can be difficult to distinguish short-term wins from effective long-term strategies, which is why we’ve created an ultimate guide. Here, we’ll cover everything from marketing strategies to real-world examples, to ensure your business reaches the right people out of that four billion.

Marketers 145

Marketers Marketing SEO CRM 145

SmartBrief - Marketing

JANUARY 23, 2024

In today’s digital landscape, connected TV advertising has emerged as a powerful and effective marketing strategy. This further adds to brand visibility and drives customer loyalty. Insider Intelligence reports that CTV ad spend will grow year-over-year by $5.5 billion in 2024.

Shoppers 105

Shoppers Customer loyalty Advertisers Advertising 105

SMA Marketing

DECEMBER 15, 2022

Businesses that learn to use digital marketing for their physical locations will see an increase in sales and customer loyalty. He asked, "How can I use digital marketing to increase sales in a brick-and-mortar location?” 73% of customers use multiple channels to shop. Your Website Is Your Digital Front Door.

Digital Marketing 98

Digital Marketing Shoppers Millennials Price 98

Hubspot Marketing

AUGUST 26, 2022

Customer loyalty programs. Where the brand really shines is in its ability to combine online and in-store to create a seamless, frictionless experience for shoppers. Once in-store, customers will receive a log-in for the app to create a profile that includes the products they used. Cart abandonment notifications.

Branding 129

Branding Retail Shoppers Customer loyalty 129

Welcome Software

NOVEMBER 12, 2024

Increased conversion rates : Personalization leads to higher click-through rates (CTR, improved purchase completion, and overall better engagement metrics since customers and users are being served content in real-time that is more relevant.

Market Segmentation 52

Market Segmentation Price Whitepaper Customer Journey 52

Hubspot Marketing

APRIL 10, 2023

While consumers suggest that brand loyalty will matter less in a recession, marketing leaders are still confident brand loyalty and trust will play a role in purchases during the recession. This could combine the benefits of cost-effectiveness and customer loyalty. Keep growing your audience.

Marketers 131

Marketers Marketing Shoppers Customer loyalty 131

Use Insider

JANUARY 17, 2024

Let’s dive into three of the most powerful beauty marketing strategies brands can leverage to set their brand apart, drive growth, and engage and convert anonymous browsers into avid buyers. Strategy 1: Increase product discovery Gen-Z are used to TikTok, Reels, and Instagram Stories—and InStory is Insider’s answer to all three.

Shoppers 52

Shoppers Gen Z eBook eCommerce 52

Marketing Insider Group

JULY 15, 2015

68% of businesses plan to increase their spending on customer experience. 44% of consumers consider customer loyalty to be a relic of the past (Source: Avaya and BT Research). Shoppers use an average of 10.4 Referred customers deliver 16% higher lifetime value (Source: Wharton School of Business).

Customer 110

Customer Customer Journey Education Retail 110

Power Digital Marketing

DECEMBER 14, 2022

Whether you’ve tried affiliate marketing or not, now is the ideal time to start perfecting your approach. To help you see what optimized affiliations can bring in 2023 and beyond, we’ve put together this list of six affiliate marketing strategies. At its core, an affiliate marketing strategy is a straightforward partnership.

Affiliate Marketing 52

Affiliate Marketing Marketing Strategy Marketers Marketing 52

Litmus

NOVEMBER 11, 2022

Using HTML tags, email marketers can apply the most up-to-date data to personalize content for each subscriber based on: Past purchase behaviors. Products viewed by similar shoppers. Creating individualized experiences fosters customer loyalty and drives sustainable revenue outcomes. Popular items. Similar content.

CRM 113

CRM Key Performance Indicator Customer loyalty Transform 113

Litmus

MARCH 31, 2022

Businesses that personalize their marketing see more customer recommendations, referrals, and more repeat purchases—and it pays off. McKinsey says companies that use a personalization marketing strategy may see a revenue lift that ranges from 5% to 25%, depending on the industry. Learn more. appeared first on Litmus.

Personalized Marketing 99

Personalized Marketing Marketers Marketing Traditional Marketing 99

Vertical Response

JULY 1, 2024

Key Takeaways Effective marketing promotions are essential to foster brand awareness, stimulate demand, and boost sales by offering limited-time offers, discounts, and innovative strategies like bundling products or free shipping. They are a subset of the overall marketing strategy and are vital in positioning a brand in the market.

Customer loyalty 66

Customer loyalty Shipping Shoppers User-Generated 66

Hootsuite

OCTOBER 18, 2022

So how do you boost sales in an unpredictable market? Joy encourages customer loyalty by implementing an automatic earning and spending point system for customers to gain rewards. So why not simplify your customer journey and sell your products through a subscription too? Use a Shopify integration like Joy.

eCommerce 128

eCommerce Price Shoppers Shipping 128

Marketing Insider Group

OCTOBER 3, 2019

With more and more competitors entering the fray, the essential strategy lies in capturing consumers’ attention. The same is true for competition in any industry or market. After all, there’s no sense in trying to build customer loyalty — or even attempting a sale — if no one is looking. The Attention Economy.

Millennials 102

Millennials Shoppers Customer loyalty Advertisers 102

OnPassive Marketing

AUGUST 25, 2022

This article discusses Product Marketing Management challenges that E-commerce companies face and solutions they have found to overcome them. Why Is Product Marketing Management Important In E-Commerce? Product marketing is critical in E-commerce, as it helps shoppers find the products they are looking for and ultimately buy them.

Product Marketing 90

Product Marketing Product Management Customer Acquisition 90

Digital Marketer

APRIL 26, 2023

By understanding your customers and what they want, you can create an individualized experience that will convert browsers into buyers. You’ll want to create as complete a picture of the shopper as possible. Understanding why someone values your brand can also help you create personalized discounts or special deals that gain shoppers.

Customer loyalty 80

Customer loyalty eCommerce Shipping Shoppers 80

Welcome Software

DECEMBER 12, 2022

So, customer experience mistakes can turn away shoppers and leave your brand in the dust. But first, let’s fully understand what customer experience means and why it’s crucial. Studies show a direct correlation between CX and customer trust, business recommendation and customer loyalty.

Customer 72

Customer Branding Shoppers Customer loyalty 72

Customers.ai

OCTOBER 21, 2024

This allows you to send the right message to the right customer at the right time, whether they’re a first-time buyer or a loyal repeat shopper. and Klaviyo, you’ll capture more return visitors and ensure those high-value customers don’t slip through the cracks—even if Klaviyo’s cookie expires.

Shoppers 69

Shoppers Shipping Analytics User-Generated 69

DIY Marketers

JULY 11, 2023

Businesses should focus on promotional offers while balancing frequency & timing when crafting SMS marketing campaigns. Businesses must manage opt-ins & opt outs, maintain privacy & security and stay up to date with trends to ensure compliance and foster customer loyalty via texting initiatives.

Promotion 89

Promotion Customer Customer loyalty Law 89