Remove Customer loyalty Remove Millennials Remove Product Remove Shoppers
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How to Use Dynamic Email Content to Increase Engagement

Litmus

For example, if someone has browsed a certain item in your online store, you can make the most of your shopper data by using dynamic content to display the item in an email. Customers are 80% are more likely to make a purchase from brands that provide personalized experiences. And make sure to get creative with it, too.

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How to Translate Foot Traffic Into Digital Sales

Neil Patel

Shoppers coming into your store know you, trust you, and are more likely to purchase from you. Fewer shoppers are out about when the weather’s bad or the heat’s too intense. According to the stats : Sixty-nine percent of millennials have FOMO. Highlight Exclusive Online-Only Products. Advertise Online-Only Sales.

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How to Use Dynamic Email Content to Increase Engagement

Litmus

You can have the best ideas for your email strategy, from personalization to product recommendations, but none of this matters without data. You need to ensure that you collect customer data like you’re mining for gold, as that’s what it is—a marketers’ gold! Web-based product content. Product recommendation-based content.

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Singles Day Marketing: Double Down for the Big Double Eleven

Use Insider

One of the most interesting things about Singles Day marketing is that nearly 90% of the sales came from mobile shoppers. This presents marketers with a never-seen-before opportunity to implement mobile-first strategies that are complemented by smart cross-channel customer journeys. Most Singles Day shoppers are one-time buyers.

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Digital Marketing Trends for 2023

Spiralytics

Social media influencers and celebrity endorsers are similar in that both help brands promote their products and services. The only difference is that influencers are more regarded as regular consumers, making them reliable sources for product recommendations and advice. They want to be heard and understood.

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The marketer’s guide to customer journey orchestration

Use Insider

Complex omnichannel customer journeys ‘Customer journey’ refers to the path that takes a shopper from: Not knowing a product > Purchasing > Becoming a loyal customer It lays out all touchpoints that your customer may have with your brand before, during, and after the experience of that product.

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3 Ways to Use Digital Marketing for Brick and Mortar Locations

SMA Marketing

Businesses that learn to use digital marketing for their physical locations will see an increase in sales and customer loyalty. Regardless of the preference for digital shopping, in 2020, 55 percent of shoppers online were advocates of classic stores for the purpose of checking out a product in person before purchasing.