Rock Content

JANUARY 18, 2021

2020 may be known in the future as the year in which digital experiences were consolidated as the main channel for connections between brands and their audiences. Without face-to-face activations and with limited possibilities for physical interactions, all businesses had to look at their Digital Marketing plans with a new perspective.

Market Trends 135

Market Trends Content Marketing Gen Z User-Generated 135

Marketing Insider Group

NOVEMBER 25, 2019

Google, Pinterest, and several other companies are also investing in visual search technology. Images are already returned for 19% of searches on Google, and 62% of millennials say they are more interest in visual search than any other new technology. Source: [link]. SERP Position Zero & Featured Snippets.

Market Trends 112

Market Trends Transform Marketers Marketing 112

Duct Tape Marketing

AUGUST 31, 2017

The New Copywriter: Meeting Modern Content Writing Demands written by Guest Post read more at Duct Tape Marketing. Millennials will make up roughly 35% of the global workforce in 2020 and right now many are optimistic about their career prospects – two-thirds to be exact.1

Copywriting 61

Copywriting Millennials Inbound Marketing B2C 61

Spiralytics

MARCH 7, 2023

This information can help you target your marketing and sales efforts more accurately. Millennials are the main drivers of ecommerce. The younger generations will always lead the charge when embracing new things, which holds for ecommerce. The drive towards improving delivery capacity is partially to gain a new customer base.

eCommerce 52

eCommerce Shoppers Gen Z Retail 52

Power Digital Marketing

FEBRUARY 18, 2019

Due to their strong relationship with new technology and their mobile devices, Gen Z’s primary means of communication and content is through mobile applications or texting. How Gen Z Differs from Millennials. Additionally, Gen Z witnessed Millennials struggle through massive debt.

Gen Z 40

Gen Z Millennials Entertainment User-Generated 40

Power Digital Marketing

FEBRUARY 20, 2019

Marketing is a broad field with a seemingly never-ending list of must-try strategies that are obsolete once new technology hits the market or channels such as Google or Facebook change algorithms. As marketers, keeping up these trends, fast-paced markets and the needs of your brand can be overwhelming.

Market Trends 40

Market Trends Marketers Marketing Millennials 40

Use Insider

APRIL 12, 2023

About 66% of Gen Z shoppers and 58% of millennials also said they spend more online on beauty products now than they did before the pandemic. “ We achieved 4X ROI with Insider’s cross-channel marketing campaigns. KPIs to track: Banner click-through rate, new mobile users.

Customer Journey 52

Customer Journey Customer Gen Z Shoppers 52

Neil Patel

FEBRUARY 19, 2021

Entrepreneurship is constantly changing gears, and technology is central to much of this accelerated growth. We’re spending more on social media and digital marketing than before. Micro-influencers are helping drive sales, especially in niche markets. For every $1 you spend on email marketing, you could earn $42.

Millennials 144

Millennials Energy Email Marketing Shoppers 144

Econsultancy

DECEMBER 13, 2021

Digital advertising now receives 40.7% of UK marketing budgets, up 18.5 share of marketing budgets is put towards above-the-line actions, while 21.8% Analysis has also found UK digital marketing budgets are higher than the average 35.7% Digital marketing named in highest growth job categories of 2021 by LinkedIn.

Advertising 52

Advertising Advertisers Retail Shoppers 52

Use Insider

NOVEMBER 29, 2024

This is the same Neil Patel, sharing his insights alongside Eric Siu, CEO of marketing agency Single Grain. The Marketing School podcast covers a wide range of topics, including: SEO, social media marketing, influencer marketing, content optimization, industry trends, and new technologies.

Millennials 52

Millennials Marketers Marketing Customer loyalty 52