Hubspot Marketing

JUNE 18, 2025

That’s reflected in the long list of growth marketing tactics you can deploy, from retargeting and cross-targeting to email marketing and direct mail. For instance, research from Capital One shows that retailers using three or more channels increased consumer engagement 250% over single-channel retailers.

User-Generated

DirectMail2.0

FEBRUARY 12, 2025

This engaging webinar explores how cutting-edge technology is transforming the world of direct mail. Beyond the Envelope dives deep into the latest advancements and feature enhancements that are making direct mail campaigns more dynamic, measurable, and impactful than ever before.

Direct Mail

DirectMail2.0

JUNE 18, 2024

Are you looking to maximize the impact of your direct mail campaigns? This insightful webinar explores the powerful synergy between competitive intelligence and omnichannel marketing to enhance your direct mail results. Paul Bobnak, Direct Mail Evangelist & Content Creator at Who’s Mailing What!

Direct Mail

Martech

OCTOBER 19, 2022

As users, we’ve grown too accustomed to sharing very personal data in this loosely regulated digital age through every topic searched, email sent and double-tap on a friend’s post. With little overall regulation, all types of data are at our fingertips to build cross-channel campaigns that can feel tailor-made for the user.

Customer

Hubspot Marketing

AUGUST 10, 2022

Another option is direct mail. Today, direct marketers now have access to a wealth of data that can be used to measure the success of their campaigns. You'll want to focus on how many users converted as well as where they dropped off in the conversion path. Direct Marketing Examples.

Direct Marketing

Neil Patel

MARCH 18, 2021

If you’ve never tried marketing for Generation X, you could be missing out on a valuable group of consumers. Why should you customize ads for a Generation X target market? What makes Generation X so valuable? How Old is Generation X? 1965 to 1980 are typically known as the Generation X years.

Millennials

Adobe Experience Cloud Blog

APRIL 14, 2016

This is problematic because, according to a study by eMarketer, more than 85% of internet users specifically expect and accept personalization as a part of their online retail experience. User behavior is not being used to target the audience. This brings me to my next point. This is easier than you think.

Direct Mail

Neil Patel

NOVEMBER 26, 2020

Full-page ads in premium magazines or weighty direct mail pieces are a luxury marketer’s bread and butter. Apps offer brands a way to speak to users directly through their smartphones. This is a strategy my team at NP Digital adopted for a prominent jewelry retailer that wanted to increase online sales.

Marketing Strategy

Neil Patel

AUGUST 16, 2021

Lead generation is the process of creating consumer interest in your products or services. With lead generation, you can attract leads (your potential customer) into a marketing software system with the hope of nurturing them through the buying process. Here are my top lead generation tips. What Is Lead Generation?

Outbound Marketing

Martech

FEBRUARY 25, 2022

B2B and B2C upper mid-market and enterprise marketing teams, supporting retailers, banks, insurance, e-commerce, education, travel, hospitality, media, manufacturing and entertainment. Offers a highly configurable platform that sets users up for success and adapts as their business needs evolve. Target customers. ActiveCampaign.

Marketing Automation Platform

Hubspot Marketing

JANUARY 4, 2021

There's video content they watch on-demand, there's a live stream playing on-site and there's a community of users and fans who create a unique and engaging place to be. Prospects learn about your solutions and then, after watching videos and chatting with others, they get directed immediately to your product team.

Market Trends

Adobe Experience Cloud Blog

DECEMBER 10, 2015

Author: Ellen Gomes This year, more than 151 million people in the United States shopped either in stores and/or online over the weekend following Thanksgiving, according to a National Retail Federation (NRF) survey of more than 4,000 shoppers. REI’s “Opt Outside” closed stores on Black Friday and paid its employees to go outside.

Shoppers

InTouch Marketing

JANUARY 31, 2024

Impact: Higher search engine rankings increase visibility and attract users actively searching for related products or information. Impact: Enhances brand visibility, fosters direct communication with customers, and encourages user-generated content.

Affiliate Marketing

Digital Marketer

DECEMBER 19, 2022

In retail, entertainment, and many other industries, ecommerce and digital services have long surpassed their high-street counterparts. Moving Retail Online. When we think of ecommerce, the first thing that comes to mind is online retail. This could include online retailers or subscription services like Netflix.

Transform

Neil Patel

APRIL 20, 2021

Email marketing is the most effective lead generation tactic , followed by websites/landing pages and then content marketing. Whether you’re selling via email, direct mail, or social selling, highlight the benefits as well as the features of your product. That’s not always true for other retailers. But guess what?

Millennials

Neil Patel

JANUARY 31, 2022

Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. Targeting varies by platform but can include demographics, location, and user behavior. Start by performing keyword research to understand what terms users type into search engines when looking for the products you sell.

Affiliate Marketing

Customers.ai

JANUARY 3, 2024

Multi-Channel Engagement : Reaching out to contacts through their preferred communication channels, which may include email, social media, direct mail, and more. Example : A retail company might notice a customer frequently browsing eco-friendly products. How does contact-based marketing drive lead generation?

CRM

DIY Marketers

JANUARY 17, 2022

In fact, if you want to generate leads, customers and sales as fast as possible, your fastest path to cash is to create a simple landing page, with an offer and ability to take orders. Press releases, especially for small businesses, are often forgotten as a lead generation tool. Best Landing Page Builders. Press Releases.

Promotion

CXL

JUNE 2, 2022

For a reasonable return on investment, target higher-value accounts than you would with more conventional demand generation plays. LiveRamp identified the attributes that their high-value accounts have in common: 5000+ employees for enterprise companies; $50M+ in annual revenue; Located in retail, CPG, insurance, and automotive industries.

eBook

Customers.ai

OCTOBER 15, 2024

At its core, visitor tracking can be defined as the process of identifying and monitoring the actions of users on a website, capturing details such as page views, session duration, and interactions. Collecting data directly from your own website and customers is now the most reliable method for tracking user behavior.

Shipping

Customers.ai

OCTOBER 15, 2024

At its core, visitor tracking can be defined as the process of identifying and monitoring the actions of users on a website, capturing details such as page views, session duration, and interactions. Collecting data directly from your own website and customers is now the most reliable method for tracking user behavior.

Shipping

Litmus

JANUARY 22, 2021

How to stay top of mind in retail auto (16:25). Shazad is the senior manager of customer marketing at AutoNation, which is a pretty big auto retailer across America. Shazad Beharry: So AutoNation is one of America’s largest automotive retailers. So we run customer marketing program in terms of email, direct mail and SMS.

Direct Mail

Adobe Experience Cloud Blog

DECEMBER 1, 2017

In fact, 91% of marketing automation users agree it is very important to the overall success of their online marketing activities. However, dramatic strides in digital advancement have shifted the world of retail banking like never before. Scenario #3: Tyler is growing up and going through many stages of life.

Transform

Kevin Indig

AUGUST 7, 2023

Brands live in many places: Company website Social platforms Video platforms SEO Influencers Partnerships Email Affiliates Publishers Advertising Events PR Direct mail Podcasts Word of Mouth Retail stores With the exception of retail and partnerships, all of these channels are typically governed by marketers.

Advertisers

Exposure Ninja

OCTOBER 2, 2023

Direct Mail Examples Although direct mail can be frowned upon, if it offers value , it’s likely to be seen in a better light by the recipient than a basic letter. Occasionally, users upload videos as posts but Reels are more commonly used for videos. The example below from Neopost is a creative example.

PR

Hubspot Marketing

JULY 22, 2022

To help you determine where to meet audiences where they are, we surveyed thousands of US consumers of all generations across to learn about their shopping habits, media consumption, and the latest trends they're following. Retail discovery is still relevant, but less frequent than digital channels. Shopping Habits Overview.

Gen Z