Content Marketing Institute
JUNE 2, 2023
New insights from Deloitte’s fascinating 2023 Chief Strategy Officer Survey should have implications for content marketing’s role in businesses.
Buffer Marketing
JUNE 2, 2023
Meet Sophie, a Senior Growth Marketing Manager at Buffer and digital nomad. Her story is a riveting blend of professional growth, remote work challenges, and an infectious zest for life. Strap in as we journey through time zones, and share marketing insights all from Sophie's 'office'—the world. 📱 Check out Sophie’s Instagram and Twitter Could you introduce yourself, share what you do at Buffer, and tell us about your background?
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Search Engine Journal
JUNE 2, 2023
Read this blog for tips and techniques to improve the technical SEO structure of multilingual websites. The post 4 Technical SEO Tips For Multilingual Websites appeared first on Search Engine Journal.
Search Engine Land
JUNE 2, 2023
Did you know that you can create content for every stage of the buyer’s journey? This is how you ensure content creation is never a guessing game. Your content can reach and impact your ideal customer whether they just discovered your brand through your blog or are stuck on your product/service page weighing a purchase – and every stage between those two bookends.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Martech
JUNE 2, 2023
Salesforce’s summer release delivers a series of enhancements to improve the user experience and saving time through efficiency. After all, what good is a tool if it’s challenging to use and takes up a bunch of time that none of us have? Highlights covered in this edition include admin and CRM enhancements, Account Engagement (formerly Pardot), and feature upgrades for Commerce.
Social Media Examiner
JUNE 2, 2023
Do you have a Web3 business idea that relies on community to succeed? Want to find out how a successful NFT project got off the ground and what they learned? In this article, you’ll discover how Cool Cats launched and what you can learn from their breakout success. How the Cool Cats NFT Project Developed […] The post Lessons From Cool Cats: From Creative to Business and Beyond appeared first on Social Media Examiner.
Marketing Pro Pulse brings together the best content for consumer marketers from the widest variety of industry thought leaders.
Search Engine Journal
JUNE 2, 2023
Everything you need to know about Snapchat My AI Snaps: how to send photos to My AI, receive AI-generated images, and explore potential advertising opportunities. The post Snapchat My AI Snaps: Send Photos And Receive AI-Generated Images appeared first on Search Engine Journal.
Search Engine Land
JUNE 2, 2023
Instacart is adding generative AI to its search experience. Called Ask Instacart, the new search feature is designed to help answer shoppers’ grocery-related questions and give a boost to sponsored product campaigns. How it works. Just like with Google and Microsoft Bing, Instacart users will be able to search via natural language queries and get personalized recommendations.
Search Engine Journal
JUNE 2, 2023
In this on-demand webinar, Meza shares what it takes to form an effective content strategy while keeping up with modern times. Watch now. The post Is Content The King In Modern SEO? appeared first on Search Engine Journal.
Search Engine Land
JUNE 2, 2023
If you’ve ever analyzed traffic patterns for a website, you know that organic traffic ebbs and flows over time. Even the most authoritative sites will have older pages that see traffic drops. With the recent run of algorithm updates , you might have a previously stable site that’s seen more turbulence (and even a longer-term flattening or drop) than it had in years past.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
Backlinko
JUNE 2, 2023
The dawn of AI has many content creators fearing the worst—and you may be one of them. Don’t worry. I’m going to show you how AI content generators will actually make your life a lot easier. I’ve thoroughly evaluated 23 leading AI copywriting tools so I can give you insights into their features, advantages, drawbacks, and pricing. My pick of the bunch is Jasper, but which will you choose to 10x your content production?
Search Engine Land
JUNE 2, 2023
Creators earn the most from their brand partnerships on YouTube – more than Instagram and TikTok, according to a new survey. By the numbers. On YouTube, 6% of creators earned more than $10,001 per month – compared to 3% of Instagram creators and 2% of TikTok creators. 50% of YouTube creators earn more than $500 per month vs. Instagram (40%) and TikTok (36%).
Traackr
JUNE 2, 2023
Meet 6 top influencers in travel that might make great partners for your next influencer marketing campaign.
Use Insider
JUNE 2, 2023
Let’s walk through the key strategies and takeaways from the webinar to help you improve your customer loyalty and build a compelling customer journey that keeps them returning to your brand. Personalized experiences massively boost sales My first rule for increasing customer loyalty is simple; brands should always strive to make purchasing as easy as possible for buyers.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Welcome Software
JUNE 2, 2023
Experimentation is not just about running tests; it's about learning from those tests and driving change. By testing new ideas and approaches, organizations can learn what works and what doesn't, and make data-driven decisions to improve processes, products, and services. Building a culture of experimentation brings tremendous value to companies. Harvard Business School did a study where they looked at the value testing provided to startups, especially in the ecommerce industry.
Search Engine Land
JUNE 2, 2023
Microsoft Bing has released a number of improvements to Bing Chat this week, including more chat turns, more visuals and expanding Bing Image Creator. More chat turns. Bing Chat now supports 30 chat turns per conversation, which is up from 20 chat turns per conversation. Plus, you are now allowed 300 total chat turns per day. Bing explained, “This increase also applies to any conversations in your chat history.” So you are allowed to return to conversations where you may have previou
Welcome Software
JUNE 2, 2023
With 64% of enterprises currently using a headless approach and 90% planning to evaluate, the rising popularity of headless architecture is undeniable. Yes, the headless hype is real and comes with clear benefits for the engineering team. However, as with any tech investment, it's crucial to take a step back and truly understand the issues your organization is trying to address and why going headless aligns with those use cases.
Rock Content
JUNE 2, 2023
While investing in fancy tools and following the latest marketing trends can help you get more business, what matters most is the content of your website. High-quality content is key to your digital marketing strategy today, and we’re here to help you streamline your website content creation process. Without high-quality content, you can find it challenging to capture the attention of consumers and turn them into customers.
Speaker: Speakers:
Think creating impactful B2B video is intimidating, boring, or requires a Hollywood-level budget? Think again. Join our "B2B Growth Show" to uncover the secrets of building video strategies that drive ROI, captivate your audience, and leave your competition in the dust. What you’ll learn: Why video is non-negotiable for B2B in 2025 Storytelling tips to engage your target audience and keep them coming back Case studies from printing companies to telecom giants with jaw-dropping results Practical
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