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Want to gain subscribers, win leads, and drive sales? A YouTube giveaway can help with all of those goals (and more). Marketing on YouTube is all about building community, and YouTube contests are a great way to do that. Not only do they help viewers interact and feel connected to your brand. They also encourage likes, comments, and shares—all of which influence your rankings in YouTube search.
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As a content marketer you want people to click on your headlines. So they’ll read your posts. And buy your stuff. I get it. Wouldn’t want it any other way. That’s what I, you, and your boss expect. But resorting to clickbait to get those clicks? Not an option. Why? I’ll explain shortly, but first… Bonus: Download a free guide that reveals how to increase social media engagement with better audience research, sharper customer targeting, and Hootsuite’s easy-to-use social media software.
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Speaker: Hanan Polinovski, Events Manager and David Brown, Sr. Marketing & Events Lead
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