Exposure Ninja

APRIL 25, 2025

Today, the best marketers are using AI to enhance their process not replace it. As Abigail Daunton-Johns , Head of Content and Email Marketing at Exposure Ninja , puts it, “People are learning to use generative AI tools better to help them create really quality content.”

Market Trends 80

Market Trends Content Marketing User-Generated Thought Leadership 80

Search Engine Land

NOVEMBER 22, 2023

As a local SEO expert, you want to do everything possible to hit the ground running and get the new location visible immediately. This article covers tips for preparing and executing local SEO strategies when your client opens a new physical location, including: Critical tactics like optimizing online listings, websites and citations.

SEO 111

SEO PR Promotion Customer Journey 111

Hubspot Marketing

JUNE 7, 2022

Below is a list of each type of content marketing template represented. Content Marketing Plan Templates. Email Content Templates. Content Marketing Plan Templates. Content marketing involves delivering valuable information to your target audience. Content Marketing Planning Template.

Content Marketing 145

Content Marketing eBook Marketers Marketing 145

Hubspot Marketing

MARCH 3, 2025

When I worked in-house at a SaaS company, marketing felt like an endless challenge. We covered all the basics: paid campaigns, blog content, and email marketing. Marketing must consistently provide value through both product and communication well beyond the initial sale. But users werent converting, and growth stalled.

Customer Acquisition 60

Customer Acquisition User-Generated Customer loyalty Marketers 60

Hubspot Marketing

JUNE 24, 2022

Inbound Marketing for Nonprofits. Your nonprofit organization likely takes up all of your time, and building a marketing plan might seem like an added responsibility that’s just not worth it. Inbound marketing is all about creating valuable experiences that positively impact people and your business.

Inbound Marketing 145

Inbound Marketing Non-Profit Education Transform 145

Adobe Experience Cloud Blog

DECEMBER 17, 2019

Forward-facing organizations will take advantage of the insights that technologies like AI and marketing automation provide, by viewing their 2020 marketing plans as organic rather than fixed. EMAIL MARKETING. Leave behind: Stuffing Your Content with Keywords for SEO. CONTENT STRATEGY.

Marketing Strategy 174

Marketing Strategy Transform Thought Leadership User-Generated 174

Duct Tape Marketing

AUGUST 22, 2024

Key Takeaways: Strategic Thinking: A fractional CMO must lead with strategy, developing comprehensive marketing plans aligned with business objectives. Leadership: Many businesses lack strategic marketing leadership, especially in the $3 to $30 million range. How can this role significantly impact your agency’s growth strategy?

CMO 83

CMO Customer Journey Transform User-Generated 83

Hubspot Marketing

MAY 13, 2020

To help you get started, marketing software like HubSpot's Marketing Hub can make this a seamless process. Plus, if you implement this strategy, you'll diversify your content marketing plan. Additionally, you can use webinars to gather leads and build your email list. Enhance your SEO strategy.

Gen Z 144

Gen Z User-Generated Inbound Marketing Marketers 144

Calvyn Lee Blog

JANUARY 10, 2024

For example, in digital marketing, core topics might include SEO, content marketing, social media marketing, email marketing, etc. For SEO, sub-topics could include on-page optimization, backlink building, keyword research, etc. For example: yoursite.com/digital-marketing/seo/on-page-optimization 9.

Digital Marketing 130

Digital Marketing Marketers Marketing Social Media Marketing 130

Neil Patel

MAY 30, 2025

9 Marketing Tactics for Manufacturing Companies I’ll break down marketing tactics to try and share examples from the manufacturing industry to spark ideas for your own marketing plan. Content Marketing to Generate Leads Blog posts are a key part of content marketing for manufacturers.

Thought Leadership 52

Thought Leadership Marketers Customer Acquisition Advertisers 52

Rock Content

NOVEMBER 27, 2020

On the other hand, you can look for robust marketing planning software , which offers assistance with automation and integration. Those applications are the most modern and powerful alternatives on the market. This way, you will be able to achieve the best results with your Digital Marketing plan.

Marketing Plan 59

Marketing Plan Marketers Marketing Price 59

Hubspot Marketing

MAY 13, 2022

For example, if your business's goal is to increase online revenue by 20%, your marketing team's goal might be to generate 50% more leads via the website than the previous year to contribute to that success. Use a high-level marketing plan template to outline your annual marketing strategy, identify top priorities, and more.

Marketing Strategy 145

Marketing Strategy eBook Digital Marketing Education 145

AWeber

NOVEMBER 22, 2023

How to create a simple marketing framework How to write a simple marketing strategy How to write a simple marketing plan How to build a simple marketing funnel Using automation and AI in marketing 10 ways to find new clients for your coaching business How do coaches find clients? will you use?

eBook 115

eBook Marketing Plan Influencer Marketing Marketers 115

Hubspot Marketing

OCTOBER 8, 2024

Below is a list of each type of content marketing template represented. Below, you’ll find several helpful templates to jumpstart your content marketing strategy. Content Marketing Planning Template Download the content mapping template here. On-Page SEO Template Download the on-page SEO template here.

Content Marketing 106

Content Marketing eBook Marketing Plan Marketers 106

Marketing Insider Group

JANUARY 26, 2021

Marketing is a balancing act and when you’re trying to increase qualified leads, it should never be a guessing game. To develop a truly successful marketing budget, you first have to look back at marketing plans from years past. Step 2: Determine Your 2021 Marketing Goals. Email Marketing.

Thought Leadership 145

Thought Leadership PR Traditional Marketing B2C 145

Rock Content

DECEMBER 11, 2020

Besides, that’s the guy who’s famous for writing the book “ Epic Content Marketing “, a powerful guide on the subject. You can read articles about SEO , the state of Content Marketing right now, the future of Digital Marketing , marketing measurement, etc. Contently strategist.

Content Marketing 124

Content Marketing Transform Marketers Marketing 124

Neil Patel

SEPTEMBER 24, 2019

When I started doing SEO on NeilPatel.com I used this advanced formula. But as you scroll down, you’ll find more specific questions such as: Why a marketing plan is important? How marketing and sales work together? How many marketing emails should you send? Let’s say I am offering an email marketing tool.

Affiliate Marketing 111

Affiliate Marketing SEO Marketing Plan Email Marketing 111

Hubspot Marketing

OCTOBER 30, 2022

The top trends marketers are currently leveraging are short-form video, mobile-friendly web design, creating content that reflects their brand’s values, and using social media DMs for customer service. Not far behind are SEO, mobile messaging, influencer marketing, and selling products directly in social apps.

Global Marketing 145

Global Marketing Marketing Strategy Gen Z B2C 145

Welcome Software

MAY 2, 2025

The problem with digital overload in marketing Let’s face it: your martech stack is probably taller than your morning coffee order. Between email marketing platforms, CRMs, SEO tools, paid ad dashboards, social schedulers, chatbots, analytics engines, and AI-this-or-that. Let’s unpack how this works.

Marketers 52

Marketers Marketing Analytics Communications 52

Hubspot Marketing

NOVEMBER 11, 2019

Best Social Media Marketing Courses. Fundamentals of Digital Marketing. Price: Free Platform: Google Digital Garage Why it's great: SEO, Digital Certificate. Google's social media certification has over 300,000 students and provides courses in social media, mobile marketing, SEO, and web optimization.

Social Media Marketing 145

Social Media Marketing Price Inbound Marketing eCommerce 145

Trade Press Services Newsletter

MAY 4, 2023

This course teaches marketers how buyers use social platforms to research the products and services they need, and students will also learn how to communicate with buyers on each social channel. In addition to marketing certifications, HubSpot offers certifications in academy sales, service, data privacy, web design, and web development.

Education 130

Education Whitepaper Inbound Marketing Social Media Marketing 130

Neil Patel

JULY 12, 2021

What is Marketing Automation? Marketing automation is the act of using software and technology to create and implement applications to automate repetitive tasks, such as (yes) email marketing, ad campaigns, tracking, and much more. Let Constant Contact Deliver Powerful Emails Simply, and Easily.

CRM 145

CRM Price Marketers Marketing 145

Neil Patel

JANUARY 27, 2021

Digital Marketing Challenge Day 4: Diagnose and Fix SEO Issues. When executing a killer marketing plan, the last thing you want is for rookie SEO mistakes to hold you back. The easiest way to find SEO issues is by using Screaming Frog. Make sure to check out my guide on the most common SEO mistakes , too.

Digital Marketing 131

Digital Marketing Marketers Marketing Affiliate Marketing 131

Marketing Insider Group

FEBRUARY 2, 2021

To help you decide which channels to drop and which to add to your marketing plan this year, we’ve created a guide. Quick Takeaways: Before choosing digital marketing channels for your business, you must understand your primary objectives, audience, competitors, and budget. Email Marketing. Storytelling.

Digital Marketing 111

Digital Marketing Whitepaper User-Generated eBook 111

Hubspot Marketing

OCTOBER 27, 2022

In this post, we'll dive into what content strategy is, why your business needs a content marketing plan, and what steps you need to take to create your strategy. Plus, we'll explore some examples of effective content marketing strategies for inspiration. What's your aim for developing a content marketing plan?

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

Duct Tape Marketing

MAY 26, 2011

Below is a list of the tools many SEO pros turn to when they want to initially size a site up. By familiarizing yourself with and using these tools you can turn yourself into a much more informed consumer of paid SEO services as well as enable yourself to quickly spot competitive opportunities for your business. All rights reserved.

SEO 74

SEO Marketers Marketing Advertisers 74

Scoop.it!

MAY 11, 2023

Source Having this in mind, it’s time to start researching and comparing the most useful content marketing tools out there depending on your needs and marketing goals. Take email marketing as an example.

Content Marketing 105

Content Marketing Marketers Marketing Analytics 105

Sprout Social

JANUARY 30, 2020

For starters, SaaS marketing requires a company to create and promote content at varying levels of awareness. Let’s say you’re marketing an SEO tool. Some of your target audience may not even know what SEO is yet. Email marketing. Email marketing might seem old-school but it’s integral to SaaS.

Marketing Strategy 131

Marketing Strategy Price Marketers Marketing 131

Hubspot Marketing

NOVEMBER 19, 2020

This template will help you plan out the steps necessary to achieve your goals and help you determine whether or not they are realistic for this project. Step 3: Create Your Marketing Plan. An increased market means an increased need for effective marketing. Featured Tool: HubSpot's Marketing Plan Template.

Marketers 145

Marketers Marketing Marketing Plan PR 145

Marketing Insider Group

MAY 26, 2021

We’re here today to help simplify what can be a complex process: building a successful content marketing program. In our step-by-step guide, we’ll walk through what you need to know to develop a sophisticated content marketing plan to hit your goals and win new customers for your business. Social media marketing and ads.

Content Marketing 144

Content Marketing Key Performance Indicator User-Generated Marketers 144

Hubspot Marketing

DECEMBER 26, 2023

Website/Blog/SEO Blogging not only drives more traffic to your website but can also become a major source for lead generation down the road. In 2022, 88% of marketers surveyed said they plan to maintain or increase their investment in blog/SEO the following year. Here are 23 personalized email examples I love.

Gen Z 108

Gen Z Direct Mail User-Generated Millennials 108

Adobe Experience Cloud Blog

JANUARY 29, 2018

What we know for sure is, no new business will get off the ground without a structured and robust marketing plan , and the five tips in this article will help ensure your business starts off on the right foot. Elements such as SEO and branding should remain a focus throughout the design and content creation process.

Marketers 134

Marketers Marketing Thought Leadership Marketing Plan 134

Marketing Insider Group

DECEMBER 13, 2021

It’s simple but comprehensive, and it can be used for all content marketing efforts. Managing social media content is a large and complex undertaking in itself within any content marketing plan. CoSchedule’s content calendar template is useful because it includes sections for general content, social media, and email marketing.

Content Marketing 144

Content Marketing Marketers Marketing Email Marketing 144

Neil Patel

OCTOBER 12, 2020

The Benefits of Using AI Digital Assistants in Marketing. With 75% of marketers planning to implement AI in their businesses within the next three years, the big question is: What’s all the fuss about? Why should you care about using AI in your job as a marketer? Boost Your SEO with Less Time. The result?

Marketers 138

Marketers Marketing User-Generated SEO 138

Duct Tape Marketing

JUNE 14, 2011

So much so that getting proactive in stimulating reviews in all the right places must be on the checklist of marketing action steps. Business owners and marketers don’t necessarily need. The Complete Small Busine. All rights reserved.

SEO 69

SEO Place Marketing Plan Advertisers 69

Neil Patel

OCTOBER 8, 2020

Their responsibilities are often based on their skills, which will determine their tasks in your marketing calendar. Social Media Manager: responds to social media messages, schedules posts, and plans social media marketing campaigns. The specific goal of each calendar is to organize and schedule your marketing initiatives.

Transform 145

Transform Marketers Marketing Millennials 145

Pam Didner

APRIL 2, 2021

What are the Different Types of Content Marketing. What are the Benefits of Content Marketing. What is a Content Marketing Strategy. How to Build a Content Marketing Strategy. How Does Content Marketing Help SEO. How to Measure Content Marketing. How is a Content Marketing Team Structured.

Content Marketing 106

Content Marketing Marketers Marketing Marketing Plan 106