Vertical Response

JANUARY 4, 2025

an artisanal candle maker that used targeted email marketing to achieve a 25% lift in holiday revenue. Learn how they revamped their sign-up process, segmented their audience, and implemented automated email workflows to transform their seasonal marketing results. Want More Email Marketing Tips?

Email Marketing 96

Email Marketing Transform Shipping Promotion 96

Duct Tape Marketing

JULY 19, 2024

Transform Your Leadership: The Power of Thoughtfully Fit written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Darcy Luoma, an expert on leadership and personal development. That's right.

Transform 87

Transform Energy Management Customer 87

Vertical Response

SEPTEMBER 22, 2024

Ever wonder what really makes people click on your emails? Understanding the psychology behind email marketing—specifically, email marketing psychology: what really makes people click—can unlock the secrets to higher engagement. This blog aims to provide actionable tips on improving email marketing.

Email Marketing 108

Email Marketing Marketing Marketers Transform 108

Vertical Response

OCTOBER 6, 2024

Looking to maximize Black Friday sales with black friday email marketing? This guide covers the top strategies to help your emails stand out and drive conversions. Key Takeaways Email marketing is essential for capturing Black Friday sales, with 75% of consumers preferring it for promotions and potential for high engagement.

Email Marketing 105

Email Marketing Marketing Strategy Shoppers Marketing 105

Businesses Grow

DECEMBER 4, 2024

This prompted us to devote his final episode to a discussion of career transformation. Keith always brings a compassionate, human view to the field of marketing and this episode will definitely challenge you to transform your career. Maybe it is time to unlearn what you’ve learned. Bravo for Brevo!

Transform 66

Transform Email Marketing Customer Marketing 66

Businesses Grow

JULY 16, 2025

One of the most underrated yet transformative tools in your business arsenal is the simple AI assistant. Now, any business can build automated customer experiences, email marketing workflows, and landing pages that guide your customers to your main message. This episode is brought to you by Brevo (formerly Sendinblue).

Transform 64

Transform Health Customer Communications 64

Vertical Response

OCTOBER 13, 2024

AI is set to revolutionize email marketing by 2025. The future of email marketing AI will bring advanced personalization, smarter automation, and improved customer engagement. Advanced Segmentation Advanced segmentation is an emerging trend in AI-powered email marketing.

Email Marketing 52

Email Marketing Transform User-Generated Customer loyalty 52

Marketing Insider Group

AUGUST 26, 2024

AI marketing automation is not just a futuristic concept; it’s here today and transforming how businesses engage with customers, streamline campaigns, and boost ROI. Image Source According to estimates by Statista, the market value of AI in marketing will reach nearly $36 billion in 2024 and could eclipse $107 billion by 2028.

CRM 123

CRM Transform Marketing Marketers 123

Martech

NOVEMBER 20, 2024

Many companies divide marketing responsibilities across multiple specialists: graphic designers, social media managers, marketing operations managers, content marketers and email marketers, to name a few. Position-less marketers break down these data silos, gaining a holistic view of the customer journey.

Customer 130

Customer Transform Customer loyalty Marketing 130

Martech

APRIL 24, 2025

Email becomes a conversation, not a task of weeding through multiple tabs and a mountain of emails. That change will require a marketing transformation across all channels. Dig deeper: How generative AI is impacting email marketing software Will people accept it? Is this happening already?

Transform 123

Transform Marketing Marketers Energy 123

Martech

AUGUST 13, 2024

The end of traditional marketing The marketer I once was, steeped in the confidence of proven strategies and systematic planning, is grappling with a new reality. I entered the workforce as the digital age took hold, witnessing the rapid transformation of marketing strategies and careers.

Transform 135

Transform Marketing Marketers Traditional Marketing 135

Martech

OCTOBER 2, 2024

In the era of big data, businesses have recognized the value of collecting vast amounts of information about their customers, operations and market trends. But, many still struggle to transform this data into actionable insights. Dig deeper: What do marketing attribution and predictive analytics tools do?

Analytics 94

Analytics Transform Customer Acquisition Customer loyalty 94

Vertical Response

SEPTEMBER 15, 2024

Are your email marketing efforts getting lost in the inbox? Discover the 5 simple steps to structuring your email for maximum engagement, and transform your email campaigns. Key Takeaways for Email Marketing Craft compelling subject lines and preheaders to boost open rates and create curiosity.

Email Marketing 105

Email Marketing Transform Fashion Communications 105

The Marketing Operations Leader

MARCH 3, 2025

How to Align People, Process, and Technology to Transform Your Email Workflows Struggling with inefficient email workflows? Join us on Thursday, March 6, at 2 PM ET for an exclusive encore webinar featuring Stephen Cave, Product Manager at World Vision Canada, and Rohan Bhatt, Senior Product Marketing Manager at Adobe.

Transform 130

Transform Customer Acquisition Finance Marketing 130

Customers.ai

NOVEMBER 14, 2024

Email marketing isn’t as easy as it used to be. With inboxes crammed full of promotions, newsletters, and offers, getting your emails noticed (and actually read) has become a real challenge. The days of sending a basic email blast and hoping for the best are long gone. Get names, emails, phone numbers & more.

Email Marketing 85

Email Marketing eCommerce Shipping Analytics 85

Martech

FEBRUARY 11, 2025

Not all of them apply to marketing, but several that you might not be as familiar with can be equally powerful in shaping your subscribers’ engagement with your email. In this column, I’ll share several cognitive biases that have worked well in my own email marketing and explain how to use them ethically in your campaigns.

Transform 121

Transform Copywriting Email Marketing Shoppers 121

Martech

OCTOBER 28, 2024

At the time, it was expected by some that voice search would transform how customers research products, with many opting to use specific keywords instead of full questions or conversational phrases. This shift enables dynamic customer segments to adjust in real-time, making marketing efforts far more personalized and responsive.

Market Trends 131

Market Trends Customer loyalty Transform Millennials 131

Scoop.it!

NOVEMBER 7, 2024

That the role of artificial intelligence (AI) in email marketing is expanding beyond simple copywriting to tackle some of the more intricate tasks is no fresh update. As Jaina Mistry , Director of Content and Email Marketing, Litmus notes- “While generative AI is making waves, that’s not the only AI out there.

Fashion 105

Fashion Transform User-Generated Email Marketing 105

Hubspot Marketing

OCTOBER 22, 2024

After years of struggling to prepare reports for my marketing campaigns, I discovered how AI reporting can truly transform the process — and empower creativity with data-backed strategies. Streamlined Data Collection and Processing Ask any marketer what they dislike the most about their role, and they’ll say: collecting data.

Analytics 126

Analytics Transform Marketing Marketers 126

Vertical Response

JULY 21, 2024

Email marketing can transform how nonprofit organizations (NPOs) communicate with supporters, boost donations, and spread their mission. In this article, we’ll share essential NPO tips for email marketing, ranging from building a robust email list to creating personalized content, all aimed at maximizing engagement and impact.

Email Marketing 59

Email Marketing Law Marketing Marketers 59

Search Engine Land

JULY 25, 2024

Transformation The last phase of START planning is transformation. Again, you might have a long history of SEO, Google Ads, social media marketing, email marketing, programmatic and more. In this final phase, you schedule the tactics so they stay subordinate to the overall strategy. I love hearing those stories!

Digital Marketing 110

Digital Marketing Marketing Plan Transform Marketing 110

Buffer Marketing

JANUARY 7, 2025

Artificial intelligence is transforming digital marketing by empowering us to do our best work. The right AI marketing tools will help you automate repetitive tasks, make data-driven decisions, and unblock your creativity. Hubspot: Generate and optimize B2B emails Source: Hubspot Looking to improve your B2B email performance?

Price 122

Price Thought Leadership Transform User-Generated 122

Vertical Response

MARCH 15, 2025

Email marketing is a proven method for engaging customers and increasing sales. In this article, youll learn what email marketing is, why its effective, and how to create successful campaigns in 2025. Email marketing is particularly appealing due to its impressive return on investment.

Email Marketing 52

Email Marketing Customer loyalty Marketing Marketers 52

Hubspot Marketing

JANUARY 17, 2025

Email marketing seemed like a natural starting point for us. Something that had both meaningful influence on top-of-funnel metrics and practical usability across our marketing team. But here's the thing about big results: They dont come from trying everything at once. But what and how?

Transform 128

Transform CMO Influencer Marketing Education 128

Vertical Response

NOVEMBER 29, 2024

Want to leverage AI in your email marketing campaign for better results? Key Takeaways AI transforms email marketing by enhancing personalization, optimizing send times, and automating segmentation for improved engagement and ROI. A wider group of subscribers in email marketing leads to more leads and conversions.

Email Marketing 52

Email Marketing Transform User-Generated Marketing 52

Hubspot Marketing

JULY 11, 2024

A real-world example of this is multi-billion dollar company Mailchimp, which differentiated its email marketing brand so unconventionally that people continuously chose them over the competition — even if the competition was more technically advanced and well-known. Assess the current landscape.

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Transform Outbound Marketing Entertainment Inbound Marketing 121

Set Up

OCTOBER 15, 2024

Consumer Fatigue: The sheer volume of holiday marketing can overwhelm consumers, making it hard to engage meaningfully. 3 Strategies for Marketers to Build Brand Loyalty During the Holidays 1. Use Data to Personalize Experiences Given data has transformed the way Brands interact with consumers, hyper-personalization is expected.

Transform 59

Transform Branding Shipping Customer loyalty 59

Search Engine Land

SEPTEMBER 27, 2024

Transform photos with Magic Edit. Help with email marketing. Canva Canva remains a strong photo and video creation tool, but it has been beefed up with AI capabilities in the last year. You and your team can collaborate together within Canva while using AI tools to: Generate copy with Magic Write. Create on-brand templates.

SEO 119

SEO Transform User-Generated Analytics 119

Hubspot Marketing

JULY 10, 2025

And don’t just take our word for it, companies like Casio UK grew their ecommerce customers by 27% in a year after implementing HubSpot CRM solutions, proving that the right system can transform your business. Benefits of CRM Software for Ecommerce Implementing the right CRM system can transform how your ecommerce business operates and grows.

eCommerce 86

eCommerce CRM Transform Retail 86

Search Engine Land

AUGUST 30, 2024

Efficiency AI automates repetitive tasks such as data analysis, email marketing and social media posting, freeing up valuable time for marketers to focus on strategy and creativity. The AI tools transforming marketing today are still narrow AI. For example, use AI tools to: Personalize email marketing campaigns.

Transform 98

Transform Marketing Marketers Education 98

Vertical Response

JUNE 11, 2025

Dive into how design, content, technology, and user engagement have transformed. We will also discuss the evolution of inboxes and marketing emails from 2005 to today. Key Takeaways Marketing emails in 2005 were text-heavy and simplistic, focusing solely on promotion without personalization or advanced design.

Transform 52

Transform Email Marketing Analytics Marketing 52

Hubspot Marketing

FEBRUARY 17, 2025

Stay tuned later, Ill share some real-life examples of how MMM has transformed a business's approach to marketing. Media Mix Modeling in Marketing Source Media mix modeling is a marketer's best friend though its no small feat to set up. OCallaghan describes MMM as transformational.

Transform 107

Transform Customer Acquisition SEO Retail 107

Backlinko

JANUARY 6, 2025

Even if you’re swamped, you can find 75 minutes for conversations that could transform your business. In addition to product ideas, you can get feedback points and marketing content. Turn Email Into Sustainable Sales The top brands drive 30-50% of their revenue through email marketing. often convert at 1-2%.

eCommerce 109

eCommerce Shipping Logistics Transform 109

Marketing Insider Group

DECEMBER 4, 2024

For example, transform a long-form article into an infographic, video, or podcast episode. Use Content in Email Marketing Campaigns Email marketing can reach a targeted audience directly, offering an effective way to repurpose blog content.

eBook 74

eBook Transform User-Generated SEO 74

Martech

JUNE 2, 2025

Investment in martech to improve personalization is the core of many CX and digital transformation strategies. Gartner’s 2025 CMO Spend Survey found that CMOs prioritizing personalization in marketing initiatives allocate more of their budget to marketing technology25.4%, in contrast to 21.8%

Transform 97

Transform Price CMO eCommerce 97

Search Engine Land

JULY 11, 2024

Share via social media and email marketing. By integrating data into a compelling narrative, you can transform raw numbers into a powerful tool. By incorporating well-designed visuals, you can present your data more effectively, making it more impactful. Don’t forget to promote your research.

Whitepaper 112

Whitepaper SEO Transform Health 112

Hubspot Marketing

DECEMBER 23, 2024

I spoke to several marketing experts to understand how they are integrating AI into their core stack and what areas there are still room for improvement. From an 82% increase in email conversion rates to dramatic improvements in customer engagement, their insights reveal that the right approach to AI can transform your marketing operations.

Transform 119

Transform User-Generated Marketing Marketers 119