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Content Diversification Leads to Greater Revenue Gains

Adobe Experience Cloud Blog

The overall way that people want to consume content has changed significantly,” says Jeff Wedren , associate vice president of global marketing at PowerObjects. Bonus: It saves you and your sales team time and energy, as you won’t have to spend so much time aggressively selling. People are busy.

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Investment Opportunities in Africa: How to Invest For Profit and Purpose

Jeff Bullas

Or Sierra-Leone- born entrepreneur Mariama Kamara whose company, Smiling Through Light focuses on clean energy access – working with women to provide clean, reliable and sustainable energy in Sierra Leone and throughout Africa through the distribution and sale of solar products. This is the lowest-hanging fruit of the African market.

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Marketing Change Catalysis | These Mini Case Studies Address Common Challenges

Adobe Experience Cloud Blog

Aligning these other areas of change to the active implementation energy can multiply the positive impacts of change within your organization. Sally knows collaboration is critical but doesn’t get enough energy from the team to foster a collaborative environment.”.

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Global Expansion Into New Markets | How to Grow Your Business

Adobe Experience Cloud Blog

Expanding into global markets presents different challenges and approaches that work for one company may not work for another. Considering localization as a key factor for global growth is essential and businesses looking to grow need to dedicate time, energy and capital to truly knowing the areas they are hoping to expand into.

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6 Questions for Inspirational Women in Marketing Series | Part 13

Set Up

Featured Leaders: Paige Farrow | Former Senior Director of Brand, Creative, & Social Strategy at NAPA Auto Parts Tiffany Grinstead | Vice President-Personal Lines Marketing at Nationwide Mary Beth Sharp | Vice President Marketing at Pratt Industries, Inc. Teri Otte | Vice President of Global Marketing at Neogen Corporation 1.

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Understanding the power of generative AI for customer experience building

Use Insider

What may have taken a team of five marketers a week to complete before, can essentially be done in half the time by two marketers with generative AI for marketing. This doesn’t mean the role of larger marketing teams is eradicated—certainly not!—just

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An Inside Look at Google’s Future Plans

Neil Patel

Instead, I want you to focus your energy on how you can leverage these changes before your competition. Less than 5% of the world lives in the United States… the money is in the global markets. Android’s market share is roughly 87% because of its affordable hardware and partnerships. Let’s get started….

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