Gen Z Health Target Market 
SmartBrief - Marketing
DECEMBER 18, 2024
Our analysis of additional syndicated data reveals that young Hispanics comprised of Generation Z and younger millennials are fully embracing social media for news and information. Social media influencers are essential to the Hispanic market and should be included in any marketing strategy.
Sprout Social
JUNE 11, 2025
Much of this is proven by today’s influencer marketing statistics ; according to Q2 2025 Sprout Pulse Survey, 32% of Gen Z now choose to use certain social media platforms because they follow creators or influencers who are active on them. Plus, 32% of Gen Z expect brands to be interacting with influencers on their socials.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Power Digital Marketing
FEBRUARY 18, 2019
Although the oldest Gen Zs are just now graduating college or entering the workforce, the newest generation is already having a major impact on all industries. Born between 1995 and 2009, Generation Z has developed distinct qualities that are making marketers rethink their strategies for the near future.
Sprout Social
MARCH 21, 2024
Most of these purchasers are Gen Z, likely to identify as female and spend around 41% of their total beauty spend on the platform. So, how do you turn these insights into strategies for influencer marketing success ? If you’re a brand looking to reach Gen Z or Gen Alpha consumers, you’ll likely be a hit on UK TikTok.
Hootsuite
DECEMBER 13, 2022
In sickness and in health. First, you should know the basics about your target market : Where do they live? Are we leaning into millennial cringe or Gen Z chaos? There’s dust in my eye. Bride/Groom POV. Tag a bride/groom. How to drop a hint. Taking matters into our own hands. Cue the sparkle. Who’s cutting onions?
Sprout Social
NOVEMBER 21, 2019
From customer personas to trends within your industry, market research identifies key information for you to better understand your audience’s desires from your products and services. Taking time out of your schedule to conduct research might seem like a drag but doing so is crucial for your brand health. Social media.
Hootsuite
MAY 8, 2023
If you offer health insurance, offer tips for healthy living. Then compare it to this review compilation by the Gen-Z-centric insurance brand Lemonade: View this post on Instagram A post shared by Lemonade Insurance (@lemonade_inc) To-do list: Think about the best ways to gather customer feedback.
Expert insights. Personalized for you.
100 
Let's personalize your content