Calvyn Lee Blog

AUGUST 3, 2022

I want to share with you some of the best webinar marketing practices and tips I learn from LiveWebinar ‘s use cases. I’m going to guide you through picking the perfect topic to maximize the outcome of your sales and marketing webinars. Webinar Use case. How to choose the best webinar topic? Profession.

Digital Marketing 147

Digital Marketing Education Marketing Strategy Branding 147

Trade Press Services Newsletter

APRIL 4, 2024

Use the content for social media posts, blogs, email newsletters, webinars, slide decks, and how-to guides. Next, consider repurposing your podcast content in your marketing and thought leadership efforts. Feature the episode in your press kit , on your LinkedIn profile, and on your website to drive additional reach.

Thought Leadership 297

Thought Leadership Communications Product Branding 297

Martech

FEBRUARY 20, 2024

Increasingly, B2B customers depend on self-guided research on digital channels to find out more about business products and services and reach buying decisions. B2B content marketers can also product a wide array of how-to guides, industry guides, tutorials and webinars to fit the needs of specific prospects on their buying journey.

Whitepaper 131

Whitepaper Content Marketing Thought Leadership Marketing 131

Hubspot Marketing

FEBRUARY 9, 2018

Is the webinar dead now too? Instead, I’ll make a bold claim: webinars aren’t dead, and neither is the PDF ebook. What has changed, however, is a saturation of mediocre PDF ebooks, webinars, and other forms of gated content available online. Webinars Drive Sales. How to Make a Webinar in 2018.

Logistics 287

Logistics eBook Thought Leadership Acquisition Marketing 287

Search Engine Land

APRIL 19, 2024

Join us on Tuesday, April 23rd for this webinar where our panel will guide you through the proven strategies to build a dynamic and scalable SEO program. Ever wondered how to structure an SEO team for unparalleled success?

SEO 78

SEO Place Whitepaper 78

Search Engine Land

NOVEMBER 9, 2023

Meta has partnered with Ignite Visibility to present a comprehensive webinar on the Meta Conversion API (CAPI) Gateway. Don’t miss out on this opportunity — register now for the webinar on Thursday, November 16th, at 11 a.m. They will discuss the insights CAPI provides and guide you through its setup process.

Transform 99

Transform Advertising Advertisers Product Marketing 99

Martech

NOVEMBER 9, 2023

Meta has partnered with Ignite Visibility to present a comprehensive webinar on the Meta Conversion API (CAPI) Gateway. Don’t miss out on this opportunity — register now for the webinar on Thursday, November 16th, at 11 a.m. They will discuss the insights CAPI provides and guide you through its setup process.

Transform 100

Transform Advertising Advertisers Product Marketing 100

Martech

OCTOBER 30, 2023

Updates include improved report filtering, the ability to write Excel-style formulas in Adobe’s I/O Runtime and expanded features available with Marketo Engage’s Interactive Webinars. As of this October release, Adobe has developed the ability to add external co-hosts who do not need a Marketo Engage user account to co-host webinars.

User-Generated 109

User-Generated Education Marketing Marketers 109

Hubspot Marketing

FEBRUARY 22, 2023

This can include additional resources, such as webinars and newsletters. One of the course options is a webinar aimed at helping people curb their emotional spending. What we like: Using a webinar or video format allows your audience to access the materials at their leisure and doesn't require you to be available to host or teach.

eBook 145

eBook Finance User-Generated Transform 145

Martech

NOVEMBER 1, 2022

Register today for “Your Guide to Creating Consistent Experiences Across Multiple Websites,” presented by Acquia. Click here to view more MarTech webinars. The post Webinar: Deliver consistent customer experiences and deeper engagement appeared first on MarTech.

Customer 117

Customer Management B2C Content Marketing 117

Martech

JUNE 13, 2023

During this webinar, we’ll dive into the art of designing QR codes to ensure maximum scanning efficiency. QR marketing expert, Scott Allan, Chief Marketing and Solutions Officer at URLgenius, will guide you through the potential pitfalls to avoid, ensuring your QR codes lead to tangible results.

Customer 98

Customer Marketing Marketers Advertising 98

Martech

JUNE 22, 2023

MNTN looked at the top 25% of advertisers on its platform and put together a guide—so you don’t have to optimize alone. Click here to view more MarTech webinars. The post Master CTV advertising: A guide to launching your best campaigns appeared first on MarTech.

Advertising 103

Advertising Advertisers Customer 103

Search Engine Land

FEBRUARY 6, 2023

Plus, bloggers continually report that longer content formats such as guides and ebooks are most effective. Build your reputation : Lengthy guides and blog posts demonstrate your expertise on your topic and industry, establishing trust. Should your long-form guide on planning a European vacation be 1,500 words? 3,000 or more?

eBook 97

eBook SEO Branding Education 97

Search Engine Land

JUNE 13, 2023

During this webinar, we’ll dive into the art of designing QR codes to ensure maximum scanning efficiency. QR marketing expert, Scott Allan, Chief Marketing and Solutions Officer at URLgenius, will guide you through the potential pitfalls to avoid, ensuring your QR codes lead to tangible results.

Customer 90

Customer Whitepaper Marketing Marketers 90

Adobe Experience Cloud Blog

SEPTEMBER 20, 2009

More than 4,000 people have downloaded the Definitive Guide to Lead Nurturing , our 40+ page eBook sharing practical tips for getting started with lead nurturing, optimizing your program, and measuring the results. Now you can get it, with no registration required : download The Definitive Guide to Lead Nurturing. No registration.

eBook 75

eBook Management Communications Place 75

Search Engine Land

JUNE 22, 2023

MNTN looked at the top 25% of advertisers on its platform and put together a guide—so you don’t have to optimize alone. Click here to view more Search Engine Land webinars. The post Master CTV advertising: A guide to launching your best campaigns appeared first on Search Engine Land.

Advertising 90

Advertising Advertisers Whitepaper Analytics 90

Trade Press Services Newsletter

JANUARY 4, 2024

These objectives serve as your North Star, guiding every decision and initiative. Whether it’s bylined articles, white papers, how-to guides or videos, new content is the best way to drive new leads and engage with your customers. Define what success looks like for your business in 2024. Go full steam ahead with content creation.

Thought Leadership 130

Thought Leadership Whitepaper Analytics Marketing 130

Neil Patel

NOVEMBER 19, 2021

In a blog post about one-on-one conversations, there’s a thought-provoking CTA that encourages readers to take the desired action i.e., click through to download a guide: Now we’re a little clearer on what makes a good CTA, ask yourself this question: When was the last time you tested the effectiveness of your CTAs? Host a Training Webinar.

B2C 141

B2C User-Generated Energy Promotion 141

Search Engine Land

NOVEMBER 1, 2022

Register today for “Your Guide to Creating Consistent Experiences Across Multiple Websites,” presented by Acquia. Click here to view more Search Engine Land webinars. The post Webinar: Deliver consistent customer experiences and deeper engagement appeared first on Search Engine Land.

Customer 95

Customer Management Whitepaper Analytics 95

Scoop.it!

FEBRUARY 22, 2024

You can also create helpful tutorial videos or host webinars that walk new hires through need-to-know stuff as they get acclimated. We’re talking blogs, eBooks, guides, whitepapers, case studies, webinars – the works. Webinars make learning interactive. Build yourself an extensive content library.

Content Marketing 78

Content Marketing Whitepaper Thought Leadership eBook 78

Vertical Response

JANUARY 8, 2024

This could be a free ebook, a comprehensive guide, or exclusive access to webinars or online courses. Host Webinars or Online Events Webinars and online events are excellent opportunities to grow your email list. Make sure the content you offer is relevant to your audience and aligns with your brand.

eBook 88

eBook SEO Communications Digital Marketing 88

Martech

MAY 9, 2023

The latest MarTech Intelligence Report, Customer Data Platforms: A Marketer’s Guide, found that interest in CDPs increased 32% last year. Click here to view more MarTech webinars. Customer Data Platforms (CDPs) are here to stay and have become a must-have element of the martech stack. So where do we go from here?

Customer 99

Customer Marketing Marketers 99

Customers.ai

NOVEMBER 28, 2023

Let’s explore 12 pre-cart abandonment strategies to address these challenges and guide potential customers back into the sales journey. We need to make the extra effort to minimize abandonment and optimize the overall conversion funnel. Design clear and compelling CTAs that seamlessly direct visitors through the conversion funnel.

Shipping 113

Shipping Outbound Marketing eCommerce Promotion 113

OnPassive Marketing

NOVEMBER 24, 2023

AI-driven analytics tools are capable of processing vast amounts of data, empowering marketing professionals with invaluable insights that guide their decisions. These AI-driven tools provide real-time customer support, answer queries, and guide users through websites and applications.

User-Generated 97

User-Generated CRM Analytics Marketing 97

Sprout Social

JULY 19, 2023

The goal is to continue guiding people along the buyer journey. Make it easy for the viewer while guiding them to where you want them to go. Along with length, experiment with different content types (tutorials, product-focused, educational, customer testimonials, webinars, company culture videos, promos etc.).

Customer Acquisition 89

Customer Acquisition Analytics Education Entertainment 89

Rock Content

FEBRUARY 5, 2024

Highlight upcoming software launches, webinars, or new features with visually appealing posts. The extended 4-hour feature is a tool for webinars, product demos, and Q&A sessions. The post Rocking on Instagram: Your 2024 Guide to the Latest Updates! Leverage Product Tags to provide a seamless browsing experience.

Entertainment 97

Entertainment Industry Insights Retail Promotion 97

Duct Tape Marketing

FEBRUARY 13, 2024

Conclusion Embracing the Mindset Shift for Effective Lead Generation The journey from self-promotion to a customer-centric strategy is like moving from being the hero of your story to becoming the guide in your client’s narrative. Shift from self-promo to being your client’s guide. Trust beats proof in winning leads.

Real Estate 75

Real Estate Whitepaper Transform Communications 75

Martech

NOVEMBER 6, 2023

If your campaign yields $100,000 in sales, and you’ve spent $10,000, the ROI calculation would be: Dig deeper: What is email marketing and why we care: A marketer’s guide How to streamline your results? Moreover, our strategy extends to hosting webinars and podcasts featuring renowned industry experts. Preparation is vital.

Transform 124

Transform CMO Marketing Marketers 124

Hubspot Marketing

APRIL 13, 2021

If you’re looking to attract highly engaged leads, interact with your audience, get real-time feedback, and capitalize on exciting guest speakers, the live webinar format is for you. In a blind test run by the team at Business2Community it was discovered that a live webinar not only got 2.3x The Best Live Webinar Software.

Analytics 105

Analytics Customer Journey Price Customer 105

Search Engine Land

MAY 9, 2023

The latest MarTech Intelligence Report, Customer Data Platforms: A Marketer’s Guide, found that interest in CDPs increased 32% last year. Click here to view more Search Engine Land webinars. Customer Data Platforms (CDPs) are here to stay and have become a must-have element of the martech stack. So where do we go from here?

Whitepaper 88

Whitepaper Customer Marketing Marketers 88

Neil Patel

JANUARY 14, 2020

Before you start creating anything though I want you to read this guide by Kajabi, which specializes in online courses…. Mega-Guide to Creating an Online Course. The presentation should look something like this: Neil Patel's Webinar Slides from Neil Patel. You can easily create these in Kajabi.

CRM 145

CRM eBook eCommerce SEO 145

Martech

JUNE 1, 2022

Webinars, buyer’s guides, and content syndication are among the channels you’ll work in. Schedule and conduct tech checks for webinars. We’re seeking a motivated self-starter to join our growing marketing services team. We’re looking for someone who can work in a fast-paced, team environment.

Succession Management 112

Succession Management Management New Technology Marketing 112

Marketing Insider Group

MAY 3, 2023

In hopes to make the B2B world a better place, Brody Dorland, co-founder of DivvyHQ , and I hosted a webinar to discuss our experiences and cautionary tales of using AI tools in content marketing and SEO. We specifically designed the webinar to be interactive, and encouraged participants to ask questions and share their own experiences.

Content Marketing 106

Content Marketing Transform User-Generated SEO 106

Marketing Insider Group

JANUARY 29, 2024

” This prompt guides ChatGPT to focus on creating a meta description that’s concise, engaging, and action-oriented, specifically tailored for an article on email marketing strategies. “ChatGPT, help me write an engaging email for our upcoming webinar on content marketing trends, targeting mid-level marketing professionals.”

Copywriting 88

Copywriting User-Generated SEO Market Trends 88

Search Engine Land

OCTOBER 31, 2023

From free, visual-driven guides and videos on YouTube and other training-specific platforms like Google Skillshop , all the way down to tried-and-true case studies, trial-and-errors, and walk-throughs of what works in the real world (and what doesn’t), abundant free knowledge shapes our industry.

SEO 115

SEO Transform Digital Marketing Education 115

Hubspot Marketing

SEPTEMBER 29, 2023

However, this technology also gives educational institutions a new way to assist and guide current and prospective students. In this way, your blog operates as a funnel, guiding readers toward newsletters, program info, and virtual campus tours. Image Source 7. Chatbots You might think of chatbots in the context of customer service.

Education 100

Education Market Trends Marketing Marketers 100

Search Engine Land

JANUARY 24, 2023

Additionally, attendees will receive a comprehensive checklist to use as a guide during their agency evaluations. The post Webinar: Your ultimate paid search evaluation checklist appeared first on Search Engine Land. Join us to learn how to effectively evaluate your paid search agency or improve your in-house strategy.

Whitepaper 87

Whitepaper 87