Orbit Media Studios

FEBRUARY 14, 2024

We look at the top pages. Then we usually set up a quick exploration to show landing page performance. They did it by turning off ads that send traffic to specific pages that don’t convert for mobile users. They are all using mobile devices and all landing on the same page. But first, what’s a landing page?

Analytics 75

Analytics User-Generated eCommerce Advertising 75

Hubspot Marketing

DECEMBER 29, 2023

Landing pages are one of the most important elements of lead generation. But they’re only effective if you know what to put on a landing page to begin with. To get the most out of your lead generation strategy and increase your conversion rate, here’s what to put on a landing page. What is a landing page?

eBook 112

eBook User-Generated Whitepaper Place 112

Hubspot Marketing

NOVEMBER 17, 2023

Conversion copywriters -- the people who write landing page copy that converts readers and delivers sales -- are wonderful human beings. HighriseHQ’s landing pages are great use cases of these customer testimonials. GetACopywriter.com leads with benefits in their landing page, pictured below.

Copywriting 108

Copywriting Finance Place Product 108

AWeber

DECEMBER 5, 2023

Landing pages are fantastic at driving leads and sales, but they’re often not so good at bringing in organic traffic. Because the very factors that help landing pages convert visitors — minimal content, few links, and highly promotional messaging — are pretty much the opposite of what search engines like Google are looking for.

SEO 96

SEO User-Generated Shoppers Retail 96

Hubspot Marketing

DECEMBER 15, 2023

PPC landing pages are the newest incarnation of an age-old sales problem: How do you keep warm bodies in their seats long enough to hear your message? Stick with us as I explain and explore PPC landing pages and the elements that make them work. Table of Contents What is a PPC landing page?

Price 102

Price Analytics Advertising Advertisers 102

Hubspot Marketing

AUGUST 25, 2023

"I've already got some l anding pages , so why should you make more?" Landing pages are an indispensable part of marketing. Let‘s find out why — at least in the case of landing pages — more is better. And if you’re in a pinch, jump to the information you need: Why do you need more landing pages?

Inbound Marketing 101

Inbound Marketing B2C eBook Promotion 101

AWeber

DECEMBER 13, 2023

Product landing pages are a budget-friendly marketing tool that can help increase product sales and provide valuable data and insights on customer behavior. Landing pages also provide a smooth customer experience that guides people through the most critical part of your marketing funnel: making the sale. Sound familiar?

Product 104

Product Price Copywriting Shipping 104

Unbounce

MARCH 22, 2022

Ever find yourself scrolling through a page, wishing you could get somewhere a little quicker? Sure, headings help when it comes to finding something particular on a page. An anchor link lets a visitor jump between sections of a page. Or save them from having to scroll all the way down to the last section of a page?

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User-Generated Place Customer Product 145

Unbounce

AUGUST 9, 2023

And with all the marketing content out there—some markedly better than others—we need to make sure anyone who arrives on one of our landing pages finds the exact info they need to accept our call to action, whether that’s downloading an ebook or signing up for a webinar. Why use a landing page for PPC ads, anyway?

Copywriting 98

Copywriting User-Generated eBook Customer Journey 98

Search Engine Land

MARCH 7, 2024

A campaign that leads to a customized/optimized landing page can dramatically impact overall campaign economics and customer engagement. How can you create landing pages that deliver seamless, personalized experiences end to end? Click here to view more Search Engine Land webinars.

Analytics 90

Analytics Management Whitepaper Customer 90

Search Engine Land

DECEMBER 14, 2022

There’s a new report in town, and it’ll help you evaluate and optimize the effectiveness of your landing pages Google Analytics 4 (GA4). You can find the Landing page report in the Engagement topic in the left navigation of your dashboard. Use the report to evaluate the effectiveness of your landing pages.

Analytics 114

Analytics Customer 114

Sachs Marketing Group

DECEMBER 11, 2023

Crafting a landing page that drives results is all about clarity and focus. Your landing page should immediately capture attention, communicate the value of your offer, and persuade visitors to take action. In this article, we’re exploring how to design a landing page and sharing a few tips to help you get started.

Transform 77

Transform Health Digital Marketing Copywriting 77

Unbounce

MARCH 1, 2022

Unless you’re looking over your customer’s shoulder, you’re never going to be able to see exactly how they navigate your page. (OK, This information helps you decide which pages they find relevant and others maybe not so much. Heatmaps, such as the one above, are visualizations that track user activity on a page.

Customer 140

Customer Product Branding Marketing 140

Unbounce

NOVEMBER 7, 2023

/ Landing pages / Landing page optimization How to create a WordPress landing page By Karine Bengualid and Banafshe Salehi. 15 min read What is a WordPress landing page, exactly? We share our strategies for creating WordPress landing pages that turn more ad traffic into customers.

Whitepaper 52

Whitepaper User-Generated SEO Promotion 52

Neil Patel

OCTOBER 22, 2020

You might like the ad itself but most times the landing page on the other side is not what you want to see. The connection between your traffic and your landing page is called an accurate message to market fit. After this post, you’ll be able to come up with high-converting landing pages like magic.

Non-Profit 142

Non-Profit CRM Copywriting Shipping 142

Martech

JUNE 7, 2023

Building a landing page is easy. To achieve higher conversion rates, it’s essential to elevate your page beyond aesthetics. So are you ready to learn the secrets of high-converting landing pages? Learn more by registering for and attending “7 Ways to Make Your Landing Pages Work Harder For You!”

Customer 82

Customer 82

Unbounce

JANUARY 16, 2024

/ Landing page examples 14 online course landing page examples that get an A+ By Laura Kerridge. In the midst of all of that change, however, there is one thing that’s here to stay for online educators: the landing page. TABLE OF CONTENTS What is a course landing page?

Transform 52

Transform Education Price User-Generated 52

Unbounce

JANUARY 3, 2024

/ Conversion optimization What is the average conversion rate for a landing page? When it comes to landing pages, the conversion rate is the magic indicator that tells you how many visitors are happy to pick up what you’re puttin’ down. TABLE OF CONTENTS What is a landing page conversion rate? By Paul Park.

eCommerce 52

eCommerce User-Generated Copywriting Digital Marketing 52

Unbounce

JANUARY 3, 2024

/ Conversion optimization What is the average conversion rate for a landing page? When it comes to landing pages, the conversion rate is the magic indicator that tells you how many visitors are happy to pick up what you’re puttin’ down. TABLE OF CONTENTS What is a landing page conversion rate? By Paul Park.

eCommerce 52

eCommerce User-Generated Copywriting Digital Marketing 52

Search Engine Land

JUNE 7, 2023

Building a landing page is easy. To achieve higher conversion rates, it’s essential to elevate your page beyond aesthetics. So are you ready to learn the secrets of high-converting landing pages? Learn more by registering for and attending “7 Ways to Make Your Landing Pages Work Harder For You!”

Whitepaper 97

Whitepaper Analytics 97

Search Engine Land

MARCH 1, 2023

For businesses with physical locations, creating landing pages for your city or town is a great way to boost local visibility. Local landing pages show your potential customers and Google where your physical locations are, the specific areas you serve and the products or services you offer.

Real Estate 102

Real Estate Food Entertainment SEO 102

Hubspot Marketing

JANUARY 6, 2021

A landing page is a standalone website page dedicated to a specific marketing campaign that is meant to convert site visitors into leads. Landing pages typically offer visitors something that they may be interested in, like an Ebook or a free trial, in exchange for contact information.

Customer Acquisition 138

Customer Acquisition eBook User-Generated Marketing Strategy 138

AWeber

JUNE 27, 2023

Landing pages play a pivotal role in driving successful campaigns, they let you simplify your message while keeping your customer focused on a desired action. But there are different types of landing pages for different situations. We’ve highlighted the top 12 most impactful landing pages including when to use them.

eBook 77

eBook eCommerce Promotion User-Generated 77

Social Media Examiner

MARCH 2, 2023

Looking for a process to make a landing page that converts? In this article, you’ll discover how to create sales pages that convert. Want to boost conversions on your website?

Social Media Marketing 94

Social Media Marketing Marketing Marketers 94

Unbounce

SEPTEMBER 29, 2023

/ Conversion optimization How to use analytics to measure and optimize landing page performance (and why you really should) By Melody Sinclair-Brooks. So what happens when your landing page conversions start missing the mark? TABLE OF CONTENTS What is landing page analysis? What is landing page analysis?

Analytics 111

Analytics Transform Digital Marketing Management 111

Search Engine Journal

MAY 30, 2023

Before you invest a lot in creating Location Pages, you need to have a strategy. The post Local Landing Pages: A Strategy For Ranking Local Search Terms appeared first on Search Engine Journal. Determine local intent first with this guide.

SEO 127

SEO 127

Search Engine Land

APRIL 10, 2023

However, your ad campaigns’ landing pages have tremendous advantages and are easy to implement and optimize. The time you spend improving your landing page conversion rates will compound into better sales, higher profitability, and stronger digital marketing campaign results.

Communications 95

Communications Place Target Market Digital Marketing 95

Hubspot Marketing

AUGUST 26, 2022

There are so many elements that a top-notch landing page needs, and making those elements the "best" they can be often depends on what your landing page goals are. If you're looking to up your landing page game , it's helpful to know what goes into a great one. Ebook Landing Page Examples.

eBook 145

eBook User-Generated Transform Health 145

Unbounce

DECEMBER 20, 2023

/ Conversion optimization How to create stellar product landing pages, with 8 examples to follow By Alan O’Sullivan. When you get these kinds of feels about a product online, there’s a good chance you’ve landed on a product landing page at some point in your browsing journey. Even bananas.

Product 52

Product eCommerce User-Generated Price 52

Unbounce

JANUARY 14, 2024

/ Landing page examples What is a PPC landing page? 37 min read Step into the world of PPC landing pages, where clicks become conversions effortlessly. These targeted pages, driven by pay-per-click ads like Google Ads, focus sharply on one goal: the call to action (CTA). What is a PPC landing page?

Real Estate 52

Real Estate Transform User-Generated Advertising 52

Search Engine Roundtable

JULY 8, 2022

Google has created a new landing page in the Google Search Central help documentation section for the latests major algorithm updates. This is only the updates Google deems "relevant to website owners" and most hyperlink to their announcements on their blog about these updates.

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Unbounce

JUNE 21, 2022

In fact, Peter is churning out PPC (pay-per-click) campaigns and landing pages that see an average conversion rate of 35%. Because he’s found a smarter way to build landing pages to turn traffic into conversions. Psst … Wanna go straight to Peter’s landing page strategy? Way more conversions.

Food 140

Food Customer Place Digital Marketing 140

Unbounce

JULY 22, 2020

In this article, we’re going to discuss how dedicated Facebook landing pages help you capture more of these near-miss conversions. Along the way, we’ll highlight ways you can optimize your pages to make ’em more impactful and share some examples of digital brands who’re doing it right.

Food 145

Food User-Generated Advertising Advertisers 145

Search Engine Journal

JUNE 10, 2022

Ensure your landing pages convert by building your site with the right tool. The post The 7 Best Landing Page Builders For 2022 appeared first on Search Engine Journal. Depending on your platform (and budget), here are the top picks.

SEO 129

SEO 129

Hubspot Marketing

JUNE 23, 2022

With that said, one way to attract audiences to your webinar is to have a good webinar landing page. A webinar landing page gives audiences a first impression of the quality of your webinar. Designing a webinar landing page can seem daunting. Webinar Landing Page Examples. Salesforce.

B2C 110

B2C Analytics Communications Product 110

Vertical Response

SEPTEMBER 5, 2022

A landing page is a critical part of any marketing campaign. If you want to create an effective landing page that will help increase your conversions, follow these tips! Less is more: When it comes to landing pages, less is definitely more.

Analytics 67

Analytics Email Marketing Product Customer 67

OnPassive Marketing

NOVEMBER 14, 2022

You need to have an optimized landing page to convert visitors into sales, and that’s where the top 5 landing page builders to maximize conversions in 2023 come in handy. Why Do You Need a Landing Page Builder? To succeed in online marketing, you need to create effective landing pages.

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Place Analytics Promotion Customer 73