Hubspot Marketing

AUGUST 12, 2022

Offline marketing was once considered "traditional" compared to online or digital marketing. However, with many tactics living in the digital sphere, marketing changes as fast as technology does. Traditional marketing, which ranges from radio ads to billboards and magazine spreads, simply adjusted to the new era.

Digital Marketing 120

Digital Marketing Pharmaceutical Real Estate Transform 120

Martech

JUNE 14, 2024

Understanding the gap Marketers have historically built structures that physically and culturally separate teams. The creatives included campaign management, graphics and copywriting, with a focus on content creation, campaign ideation, branding and storytelling. The data teams had much of the information needed to fix the campaigns.

Gen Z 127

Gen Z Marketing Marketers Copywriting 127

Martech

SEPTEMBER 23, 2021

Watch our panel from MarTech: The next generation of agile marketing (free registration required). Traditionally, marketers are measured by quantity over quality. Did the tactic perform as expected? Be willing to pivot and change work that under-performs. Double down on high-performing marketing.

Transform 136

Transform Traditional Marketing Marketing Marketers 136

Duct Tape Marketing

AUGUST 22, 2024

Hey, digital marketers, this one's for you. So here are a few things that you can do in 30 seconds or less when you manage projects on Wix Studio. Gardner found 74% of high performing marketing teams used data analytics to make informed decisions. Alright, acquisition and retention.

CMO 83

CMO Customer Journey Transform User-Generated 83

Adobe Experience Cloud Blog

APRIL 28, 2010

As I wrote yesterday, in cases where the CSO lacks “bottom-up” visibility into future periods , highly accountable CMOs can fill the void with marketing forecasts. These are not “traditional” marketing forecasts, which take the form of a top-down market size analysis.

CMO 82

CMO Marketing Marketers Traditional Marketing 82

Exposure Ninja

MAY 2, 2025

Marketing That Drives Measurable, Scalable Growth Digital marketing gives you what traditional marketing can’t: data that you can act upon. With digital marketing, you can track every click, every conversion, and every pound spent. How should I manage my pension if I’m self-employed?

Digital Marketing 52

Digital Marketing Finance Gen Z User-Generated 52

Neil Patel

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Our approach is different than traditional marketing agencies.

Digital Marketing 137

Digital Marketing Marketing Marketers SEO 137

verse.ai

OCTOBER 1, 2024

When you look at what emails are performing the best, that can clue you into what customers are most interested in. Your team should be keeping track of customer interactions in your customer relationship management (CRM) software; this can show you who your customers are, and what their pain points might be. Competitor analysis.

B2C 59

B2C Content Marketing CRM Marketing 59

Businesses Grow

JANUARY 19, 2023

I was honored to have my friend Douglas Burdett, host of the glorious Marketing Book Podcast , talk to me about my new book Belonging to the Brand: Why Community is the Last Great Marketing Strategy. Community managers cower in fear over the M word — measurement. But I don’t really think it’s that hard.

Gen Z 75

Gen Z Health Marketing Marketers 75

Rock Content

SEPTEMBER 18, 2017

There are radical changes happening in technology right now that are reshaping how people consume media and how brands do marketing. Research shows that high-performing marketers emphasize people over data, technology and even strategy. Outbound Marketing.

Outbound Marketing 45

Outbound Marketing Inbound Marketing Branding Logistics 45

Hubspot Marketing

AUGUST 21, 2023

Market Opportunity Business Plan Example This example uses critical data to underline the size of the potential market and what part of that market this service hopes to capture. It created a fictional company called Acme Management Technology and wrote an entire business plan for it.

Price 98

Price Finance Marketing Strategy Product 98

Duct Tape Marketing

AUGUST 22, 2024

Hey, digital marketers, this one's for you. So here are a few things that you can do in 30 seconds or less when you manage projects on Wix Studio. Gardner found 74% of high performing marketing teams used data analytics to make informed decisions. Alright, acquisition and retention.

CMO 63

CMO Customer Journey Transform User-Generated 63