Market Research New Markets Product Transform 
Martech
MARCH 22, 2024
At the same time, we’re seeing new marketing tools emerge that focus more on AI to more deeply understand what people like, how they behave and how they interact with content. Tools for content marketing research and insights: Consensus AI, billed as “ChatGPT for Research.” Get MarTech! In your inbox.
Sprout Social
JANUARY 9, 2024
When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data. These insights help cross-functional teams, such as marketing and sales, product research, human resources and PR, perform their jobs more effectively and efficiently.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Sprout Social
FEBRUARY 1, 2024
Coffee brand Dutch Bros, for example, employed a clever way to ask customers what their favorite product was. The brand can use the responses to highlight popular products in their promotions or develop new variations to meet emerging tastes. This insight can steer future product development or marketing strategies.
SmartBrief - Marketing
MARCH 17, 2024
With a major election afoot and fast-changing consumer behaviors, influencer marketing will continue to evolve in new ways. By getting in front of these three influencer trends, marketers can better position themselves and their organization for success.
Hubspot Marketing
NOVEMBER 15, 2023
In today's data-driven world, the ability to transform data into actionable insights has never been more critical for success. According to HubSpot’s research, 36% of marketers say data helps them reach their target audience more effectively. Increased team productivity. Analyze your data.
Businesses Grow
SEPTEMBER 25, 2023
Oreo transformed an unexpected power outage into a moment of branding genius. And it started something new. A new marketing day was born The “Dunk in the Dark” commercial catalyzed change in the marketing industry. It wasn’t just an ad; it was a shared moment of delight. Speed was everything.
Hubspot Marketing
OCTOBER 24, 2022
To effectively lead a marketing team, it's imperative you know your top goal. Whether your goal is to increase revenue or improve your customer's understanding of your products, starting with a clear objective will help you map out a strong strategy for 2023 and beyond. Improving sales and marketing alignment.
Expert insights. Personalized for you.
113 
Let's personalize your content