Hootsuite

APRIL 22, 2025

Inspire new marketing ideas. However, Facebook Groups require regular moderation and effort to keep users engaged, so weigh the benefits of having one against the time it will take to manage. A Facebook Group can: Foster brand loyalty by offering exclusive discounts or content. Provide valuable customer feedback.

Gen Z 101

Gen Z User-Generated Marketing Marketers 101

Hubspot Marketing

SEPTEMBER 6, 2022

Launched in 2012 as a way to help its customers learn and apply new marketing skills to grow their business, The HubSpot Academy has evolved into the go-to destination for hundreds of thousands of people looking to improve their skills related to inbound marketing, sales, and customer service/support.

Customer 127

Customer Inbound Marketing CRM Communications 127

OnPassive Marketing

APRIL 15, 2022

Management and marketing professionals use this concept to determine when appropriate to increase advertising, lower prices, expand into new markets, or redesign packaging. Understanding the product life cycle is critical to successfully managing and growing your company.

Product Life Cycle 54

Product Life Cycle Product Price User-Generated 54

Duct Tape Marketing

OCTOBER 8, 2023

Their job involves aligning business objectives with current marketing strategies while also staying abreast with changes in the digital marketing landscape. The key to successfully managing this type of schedule? As they are not tied down by set hours like full-timers, they can adapt quickly as needs change.

CMO 91

CMO Price Transform Marketing Strategy 91

Lusha

NOVEMBER 18, 2024

This means everyone, from sales reps to marketers to customer success managers, understands why data is important and uses it to make decisions. Are you looking to: Increase market share? Expand into new markets? Step 4: Build a Data-Driven Culture Having the right technology is only part of the solution.

CRM 40

CRM Marketing Automation Platform Key Performance Indicator Customer Journey 40

Litmus

DECEMBER 18, 2023

Promote “sexier” adjacent activities Email is old enough to face perennial discussions about its demise (see: the Mailchimp and London Design Museum’s tongue-in-cheek exhibit Email is Dead ) and that means that there are plenty of shiny new marketing channels to compete against.

Email Marketing 116

Email Marketing Transform Health Marketing 116

Hootsuite

AUGUST 6, 2021

In fact, 65% of companies have boosted their investments in digital media and search marketing, and social media spending is projected to skyrocket to a whopping 24.5% of the marketing budget by 2026. But bigger budgets come with bigger responsibilities. Request a Demo.

Management 141

Management Marketing Marketers Key Performance Indicator 141