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Outbound Marketing Unboxed: Strategies, Tips & Real-World Insights

Customers.ai

In the ever-evolving realm of marketing, one strategy continues to stand the test of time — Outbound Marketing. Dating back to the roots of commerce, outbound marketing has played a pivotal role in connecting businesses with their audiences. What is Outbound Marketing? Get 50 contacts for free !

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Maximize Klaviyo Performance with Website Visitor Identification

Customers.ai

These tools save time and generate better results than doing any piece manually. Tools like Klaviyo can only identify a small sliver of your overall users. Set-up targeted flows for product view Abandoned Cart flows are so successful because the users you target have demonstrated a really high level of interest in your product.

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Founder’s Story: The Origins of Customers.ai

Customers.ai

I was inspired to innovate in the field of lead generation. Transform site traffic into actionable leads (email + contact info) while enhancing the user experience. By knowing who your visitors are, you can market to them in an efficient, personalized, and cost-effective way. Thus, Customers.ai What is Customers.ai?

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How to Recover Ad Retargeting Audiences After iOS 17

Customers.ai

iOS 14 allowed users to opt out of tracking and opt-out they did. The latest statistics show that only 34% of iOS users remain opted-in. From Apple’s press release : “Some websites add extra information to their URLs in order to track users across other websites. For example, with the Customers.ai

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Facebook Retargeting Isn’t Dead. It Just Needs a Jump Start

Customers.ai

What’s important about the direct Meta integration is that we not only ID users, encrypt the data, and send it securely to Meta Ad servers, the integration is done via a server-to-server connection, allowing user IDs to remain in place and tracking to remain functional. Convert Website Visitors into Real Contacts!

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7 AI-Powered Email Deliverability Tips to Increase Sales

Customers.ai

But in fact, every one of these AI-powered email deliverability tools and best practices have proven critical to the success of Customers.ai’s targeted outbound marketing strategy that today accounts for over half of the leads our marketing team generates for our sales team. Email Deliverability Tip #4.

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5 Ways to Future-Proof Your B2B Outbound Lead Generation Strategies

Customers.ai

The life of a B2B marketer is never dull, especially when it comes to outbound lead generation. Let’s dig into five practical strategies to help future-proof your B2B outbound lead generation and thrive in this crazy environment. And once a user clicks on an ad and comes to your site, you now have first-party data.