AWeber

AUGUST 1, 2025

The Z-Pattern Layout: This layout mimics natural reading flow, alternating text and images in a zigzag pattern. The F-Pattern: Readers scan left to right at the top, then down the left side—place key CTAs at these intersection points. This design technique helps readers move through content systematically while maintaining engagement.

Product

Marketing Insider Group

AUGUST 26, 2024

Collaborate with IT teams to ensure compatibility and seamless data flow between systems. Ensure employees can access resources and assistance as they adapt to AI-driven processes. Integrating AI with Existing Systems Integrating AI tools with your current marketing systems is crucial for data consistency and smooth operations.

CRM

AWeber

SEPTEMBER 3, 2024

While one person might do well with a structured brainstorming process, another might thrive with a loose, free-flowing idea session. Next, let’s start looking at a few specific brainstorming techniques you can try in order to get the ideas flowing. Instead, let the ideas flow and see what interesting concepts naturally arise.

Copywriting

Buffer Marketing

SEPTEMBER 5, 2024

Following this pattern in the outline stage can be time-consuming but helps me complete 30 percent of my article and figure out a cohesive flow before I dive into writing.  This makes sure I’m improving the article’s ranking potential but also provides valuable additional resources to the reader.

Thought Leadership

Martech

JANUARY 21, 2025

Creating standout content takes significant time, effort and resources. Increasing content output without additional resources: Breaking down a single asset creates multiple deliverables, reducing the time and effort needed to maintain a steady content flow. Yet much of that content doesnt reach its full potential.

Whitepaper

Martech

MARCH 12, 2025

With this clarity, you can allocate resources more effectively when every dollar counts. By modernizing your payment systems through platforms like Dwolla, you can improve cash flow and payment predictability, helping to offset rising operational costs. The financial benefits of digital transformation are significant.

Transform

Martech

AUGUST 26, 2024

is an amazing resource for anyone looking to create amazing videos fast and simply.” AI videos often don’t have the same emotional connection or creative flow as those made by humans.” “The “I was really pleased with the range of layouts and how simple it was to customize it. InVideo.io

Transform

Martech

DECEMBER 9, 2024

This can enhance the overall flow and professionalism of your video. Industry blogs and websites: Websites like No Film School and Videomaker offer articles, tutorials, and resources for aspiring videographers. Make eye contact with the camera to create a connection with your viewers.

User-Generated

Hootsuite

OCTOBER 16, 2024

Personalized recommendations It’s one thing to access real-time analytics — it’s another to get a steady flow of tips and tricks relevant to your social media success. Coolest feature: See how much traffic and leads flow to your website from your social media channels.

Analytics

Martech

OCTOBER 23, 2024

Mountains of data that will require more resources to organize than you could possibly hope to recoup from utilizing that data to its fullest potential. Unless your tools are intelligently weaved together, the data flow will become isolated and unreliable. This fragmentation usually results in work about work.

Shipping

Martech

JULY 25, 2025

Campaign timelines stall waiting on creative Your Marketing Ops team has the automation flows ready to go, but launches get delayed because key visuals aren’t delivered on time. Without structured project management, requests pile up and resources get misallocated.

Marketers

Buffer Marketing

JANUARY 7, 2025

It helps make every campaign and automated flow more effective for your brand. It optimizes your cancel flow and sends win-back campaigns at just the right time to re-engage lapsed subscribers. You can attach resources to each project, so you don't need to re-explain anything when you start a new chat. Pricing: Not listed.

Price

Buffer Marketing

MARCH 26, 2025

I led and participated, sharing resources and prompts. In January 2025, we held our fourth (!) edition of Creator Camp — a free 30-day challenge to help participants build consistent social media habits. Each participant selected a platform, format, and posting cadence. I went for videos on LinkedIn five to seven days per week.

Transform

Marketing Insider Group

FEBRUARY 3, 2025

For instance, if the focus is lead generation, your blog should provide helpful resources that encourage sign-ups. Ensure content flows smoothly, incorporates internal links, and offers value. Without defined objectives, tracking progress becomes difficult. SEO goes beyond keywords.

Thought Leadership

Hootsuite

OCTOBER 7, 2024

This is incredibly valuable when annual budget time rolls around, or when you want to request new resources. If you’re a social marketer who wants to drive traffic to your website, it’s an invaluable resource. That’s the theory. But what does all this mean for a real social media team? Here’s an example.

Analytics

Martech

FEBRUARY 6, 2025

This helps businesses understand its full impact on organizational goals and allocate resources to multidisciplinary teams (i.e., Map how customer data moves through the martech stack Take a systemic view of how customer data flows through the martech stack to identify where issues exist.

Marketers

Customers.ai

DECEMBER 18, 2024

Set up a follow-up flow with a direct CTA like Ready to get started? Send them follow-ups showcasing how your product solves the problem discussed in the resource. Offer Value-Based Content : Direct them to gated resources like whitepapers, free trials, or detailed guides. Book a demo today. Remember, keep your funnels simple.

Whitepaper

Martech

APRIL 9, 2025

Its the ability to handle complex, repetitive tasks at scale with fewer resources or tackle functions that once required specialized skills, like video or audio content generation. To get started, take advantage of free AI upskilling resources like Salesforces Agentic AI for GTM course.

Transform

Unbounce

JANUARY 6, 2025

Recommended resource : Whats the difference between a landing page, a homepage, and a website? Content downloads : Offering ebooks, whitepapers, and other resources. If your funnel is an account creation flow, the CTA buttons would be focused onto no surprisecreating an account.

User-Generated

Buffer Marketing

APRIL 16, 2025

Be more efficient and save time  I’ve touched on this above, but time is your most valuable resource.   When you schedule your posts ahead of time, you can batch your work, reducing the mental load of having to post on the fly and breaking your flow. ’ 3.

User-Generated

Customers.ai

DECEMBER 23, 2024

What They Want : High-value actions, like checking out your pricing page, signing up for a demo, or downloading a resource, scream intent. Enrich Visitor Profiles with External Tools Combine behavioral data with third-party resources to fill in the blanks. Binging your blog? Their activity tells you whats catching their eye.

Price

Buffer Marketing

AUGUST 12, 2024

Even if YouTube did nothing else for my business, it’s motivating to know I’m creating a useful resource, so this approach to planning keeps me pushing forward.  I don’t have to research or script anything, I can just sit down and let the words flow from my brain.  What video do I want to create? 

SEO

Martech

DECEMBER 4, 2024

Follow these steps to avoid wasted resources and make smarter choices that drive real value. Streamline data integration: Ensure seamless data flow across tools for holistic customer insights​. Missed ROI opportunities: Without clear KPIs, it’s impossible to measure whether a tool drives growth, engagement or efficiency.

Transform

Marketing Insider Group

JULY 23, 2024

Keeping up with this demand for constant content can be time-consuming and resource-intensive for brands. A content calendar helps you plan your tweets, ensuring a steady flow of content that aligns with your marketing goals. This rapid turnover necessitates frequent posting to maintain visibility and engagement.

Branding

Martech

JANUARY 27, 2025

Heres a closer look at the benefits of a setup like this: It provides recurring revenue SEO work often revolves around project-based contracts, which can lead to unpredictable cash flow. Many hosting providers, like Kinsta, offer agency-specific resources and training to help you upskill your staff quickly.

Management

Hubspot Marketing

JULY 30, 2024

Time is our most valuable resource, and without it, we don’t have much space to enjoy what our work is meant to give us! Batch-Create Your B-Roll Your plan is in motion, your ideas are flowing, and now you’re ready to hit the record button and capture your content.

Product

Martech

FEBRUARY 26, 2025

This means you could target someone completely different than intended for your ABM flow. Failing to set up website actions Many teams have limited development resources, but LinkedIn makes it easy to trackwebsite actions with the LinkedIn Insight Tag. Dig deeper: 6 B2B paid media platforms where you can advertise effectively 4.

Education

Hubspot Marketing

JULY 12, 2024

Community websites are different from other websites in the sense that the colors and pretty things should come second to an intuitive user flow,” says Sowyrda. “So The ability to host courses, events, and resource libraries make them an excellent choice for education-based, training, or coaching communities. Don’t ignore this one.

Management

AWeber

JUNE 6, 2025

For example, after someone downloads your lead magnet, you could set up a welcome drip campaign — Day 1’s email welcomes them, Day 3’s email shares a tip, Day 5 offers a helpful resource, and so on. Build your email topics and order around this flow. Want to branch your flow based on subscriber interest or engagement?

Education

Backlinko

NOVEMBER 8, 2024

Then they analyze how your window displays or store layout affects customer flow. You were likely spending resources on audiences outside your target market. Even small brick-and-mortar stores can use AI this way. Tools like RetailNext track foot traffic. The problem? AI has changed how we promote.

Price

Martech

OCTOBER 24, 2024

Take advantage of the resources available to you, and don’t be too proud to admit to yourself (or others) that you might not be able to get it all done in a day. Dig deeper: From friction to flow: A marketer’s secret productivity engine Email: Business email address Sign me up! All of this is great, but it still comes down to you.

Management

Litmus

AUGUST 1, 2024

When we asked you what was stopping you from going all-in on email personalization strategies, lack of data (24%), lack of resources (21%), and lack of inspiration (13%) topped the list. But only 3% of marketers use live or real-time dynamic content, which is the key to unlocking the true benefits of email personalization.

Email Marketing

Hubspot Marketing

DECEMBER 16, 2024

But when I find a good resource that speaks to my problem, Ill read til the end, click on related content, and even sign up for that brands newsletter. Careless updates can result in an article that doesnt flow well or seems stuffed with keywords, hurting the quality. In turn, this creates better brand engagement.

SEO

Martech

FEBRUARY 3, 2025

Use consistent navigation patterns to help AI predict and understand site flow. Resources for dev tools startups If youre building developer tools, optimize for AI visibility: Maintain an up-to-date llms.txt file. For more detailed information, check out these resources: LLMs.txt specification. Remember, its a balance.

User-Generated

Scoop.it!

NOVEMBER 7, 2024

It can arrange articles and product features in a logical flow, ensuring that your newsletter is visually appealing and easy to navigate. You can then refine your images using the provided tools, making them a powerful resource for unique, creative visuals in your email campaigns.

Fashion

Hubspot Marketing

JANUARY 22, 2025

In a typical user flow, prospects arrive at landing pages via ads, and the landing page should convince them to take the next best action in the marketing journey. Optimize your marketing resource expenditures. As a part of your marketing mix, landing pages consume marketing resources. Improve conversion rates.

Place

The Marketing Operations Leader

JUNE 24, 2025

The 2025 AI and Marketing Performance Index Marketing teams are under pressure to deliver faster results with fewer resources. 🔍 Audit: Map your existing tools, integrations, and data flows. Marketing Ops AI Agent Launch This Week! Join Us To See What All the Hype Is About! AI is supposed to help.

Transform