This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Whenever I dream up a home improvement project for my place, I work the smartest and fastest when I have the right tools. It’s amazing the difference a good tool can make – and the extra time it takes to get work done without a helpful tool. It starts with having the right tools.
The goal is to drive traffic and revenue through these automatically generated pages. The goal is to drive traffic, build authority, and generate revenue for your business — at a volume you couldn’t replicate manually. Try our free website traffic checker tool. You use automation to spin up hundreds or thousands of variations.
SEO should get you to the top of Google for your most desired keywords, including money-generating keywords. According to keyword research tools, a top spot for this keyword (printed song lyrics) could result in up to 4,600 clicks. For the keyword above (printed song lyrics), the keyword research tool Semrush estimates ad clicks at $0.65/click
Well-structured content with appropriate schema can appear in voice search results, knowledge panels, and even Google’s generative AI tools. Outdated sitemaps or crawl errors: Broken URLs and stale sitemap links make it harder for Google to trust your site.
Technical SEO components , such as structured data and proper use of sitemaps, make a website accessible to search engine crawlers and ensure pages are indexed correctly. XML Sitemaps: A comprehensive sitemap assists search engines in indexing all relevant content.
site speed, mobile-friendliness, structured data, XML sitemaps, robots.txt, etc.). Keyword rankings: Track the positions of your target keywords using tools like Smerush, Ahrefs or Google Search Console. Lead generation: The number of leads generated through content offers (e.g., backlinks , social signals).
Use centralized solutions Many SEO activities, from analytics to tools, could be centralized at a global level or in markets with more resources. Centralized funding and management of SEO diagnostic tools can be more effective than having each market fund various tools independently.
This turns your site from an afterthought into an asset that generates leads and sales. Now it generates over 680K monthly sessions, with 74% coming from organic searches. And recommended tools along the way (some free and some paid). Enter your product or service, and the tool will list question-based keywords.
Automating key SEO tasks like redirects, URL updates, sitemaps, breadcrumbs and page speed optimizations especially during site edits, migrations, or deletions. Dig deeper: Transitioning to a headless CMS : Best of the MarTechBot Personalization Traffic from traditional search engines is declining, especially among younger generations.
Dig deeper: How marketers can succeed with generative engine optimization Optimize for speed Return content as fast as possible, ideally under one second. Provide programmatic access via APIs (with OpenAPI specs) or RSS feeds This allows faster, more structured access for AI tools. Use Firecrawls generator. datacenter IP ranges.
Sitemaps A sitemap is a file listing important pages on a website and guides crawlers to key content. This is a sample of Backlinkos XML sitemap: Including important pages in a sitemap can help search engines index them faster. To learn how to create a sitemap, read our guide to the top sitemapgeneratortools.
Goal: Make sure products appear in organic search Tools to use: Sitebulb, Screaming Frog, Semrush Site Audit, Google Search Console A good ecommerce SEO audit starts by checking whether search engines can actually find, crawl, and index your pages. Use the “ URL Inspection ” tool to learn why a page isn’t indexed yet.
Your sitemap is exactly what it sounds like: a map of your sites pages. A good sitemap organizes all your most important pages logically, and it can help Google crawl and understand your site. Free template: Want to create your own visual sitemap like the example above? Which Type of Sitemap Do You Need? HTTPStatus.io
SEO audit tools reveal hidden issues and opportunities on your site. Backlinko uses these tools for in-depth SEO audits every year. To assist, we’ve reviewed five top SEO audit tools to help you improve your website’s search performance. What Are the Best SEO Audit Tools? And quarterly check-ins.
Give AI your competitors search rankings SEO and keyword competitive analysis For this next method, well use an SEO tool to generate a ranking report, then well give it to AI to make recommendations based on the data. Several SEO tools that have these kinds of competitive analysis reports. How does it look? Is it on brand?
Site structure improvements : Automatically generate XML sitemaps, add breadcrumbs, and optimize navigation. Integration with search engine tools : Connect your site with Google Analytics and Search Console to track performance and gain insight into what needs fixing. XML sitemapgeneration for better site indexing.
Its a relationship-building tool. Weve got a free topical authority analysis tool to help you identify and optimize your keyword clusters. Heres the takeaway: Internal links arent just navigation tools. How Lovevery Uses Sitemaps to Boost SEO Rankings Lovevery takes its website organization one step further using its sitemaps.
Google is now integrating video and image content, primarily from YouTube, websites and third-party sites, into the Top Insights section of product and AI-generated search results pages. Optimize Use high-quality, relevant images with appropriate file formats, image tags, sitemaps and structured data to enhance discovery and visibility.
Effective SEO performance measurement requires tracking key metrics like organic traffic and bounce rate, along with leveraging tools for data-driven decision-making. Understanding and implementing SEO fundamentals allows businesses to leverage this powerful tool to drive traffic and generate quality leads.
Request a Free Review Finding and Fixing Issues Using PageSpeed Insights PageSpeed Insights is a tool from Google that measures more than just the speed of your site. Download my free copy Finding and Fixing Issues Using Google Search Console Google Search Console is another helpful tool from Google that can help you with your SEO audit.
To help, there are two free resources you’ll find in this post: A simple spreadsheet to automatically generate rules for the most common scenarios An.htaccess redirect cheat sheet that explains all symbols and flags used in redirect rules Ill explain when to use these below. But generally its going to be faster.)
Loading the Elevenlabs Text to Speech AudioNative Player… TL;DR Generative Engine Optimisation, or GEO, is about getting your content featured in AI responses, like when someone asks ChatGPT a question. What is Generative Engine Optimisation (GEO)? There’s no centralised tool for this yet. Pretty straightforward.
But the most important success factor, lead generation, is actually simpler than it seems. But first, let’s lay them out visually on an example of a high-converting page with B2B lead generation goals. Understanding the deeper concerns of your potential buyer requires research, interviews, data and possibly an AI-generated persona.
But the most important success factor, lead generation, is actually simpler than it seems. But first, let’s lay them out visually on an example of a high-converting page with B2B lead generation goals. Understanding the deeper concerns of your potential buyer requires research, interviews, data and possibly an AI-generated persona.
This can severely affect business visibility, lead generation and sales. SEO tools You can also use any SEO tools for rank tracking. Goals provide you with a tool for assessing all decisions throughout the project. For instance, we may have one super goal that states the goal of the new website is to generate more leads.
You can use a free tool like PageSpeed Insights to do this. You can access the.htaccess file using your hosting provider’s file manager tool. htaccess Redirects Generator to minimize the risk of errors and simplify the setup process. Or the HTTP Status Code Checker tool. Without the need to edit your.htaccess file.
A sitemap is a list of all the pages on your website. An XML sitemap, which is specifically meant for search engines, helps them discover new and updated content. Sitemaps also categorize your website’s content into posts, pages, or any other type of content you might have on your page. What’s the Best SitemapGeneratorTool?
Sitemaps are one of SEO's oldies but goodies. I will show you what sitemaps are, how to create one, how to submit them to Google, and all the essential best practices. What is a sitemap? To start off with the basics, a sitemap is a file that provides information about the pages, videos, images, and other files on your website.
I want to share with you one of those techniques — creating an XML sitemap. Now before you run away after reading the term “XML sitemap,” let me give you some good news. Even though an XML sitemap is on the “technical” side of SEO , it’s not hard to make one. What, Exactly, is an XML Sitemap? What is an XML sitemap?
Google provides a free tool called Google Search Console that provides a ton of detailed information about your site’s performance, security issues, errors, and more. Google Search Console is a suite of tools from Google that helps you track your site’s performance, find issues, and help your site rank higher in Google.
You could also use keyword tools like Google’s keyword planner. Ubersuggest is a free online tool that can find long-tail and related words to any topic or keyword, or you can opt for the paid version. Answer the Public is a great tool. There are plenty of other tools available too. Breadcrumbs are a navigational tool.
To compress your images effectively, try a tool like Compress JPEG or Squoosh. Add images to an existing sitemap. Google suggests adding images to an existing sitemap — or creating a separate sitemap just for images — to help search engines discover your images.
89% of worldwide marketers rated SEO successful at achieving objectives of improved search rankings, website traffic, and lead generation. Today, SEO is about building a reputation with users and search engines, and that can’t generally be done overnight. If your site runs on WordPress, a great tool for this is the Yoast SEO plugin.
Companies with dedicated video marketing strategies generate more leads , earn more revenue, and enjoy better brand awareness than those engaging in all other forms of marketing. While some users conduct searches using Google’s video search function, many just use the general search tool. Submit a Video Sitemap.
It’s the tool we rely on to track and analyze our traffic. What does exist is Bing Webmaster Tools, a dashboard with a bunch of Google Analytics-like features. So when I say “Bing analytics” in this article, I’m referring to all the stuff within Bing Webmaster Tools. Submit Your Sitemap. Sure, that’s a lot of data.
Thus, a specialist will know that these links generate relevance, which improves your site’s positioning in searches, so they would keep them despite bringing low revenue. create a sitemap with all the old URLs; create a sitemap with all the new URLs; prepare new robots.txt files; check if all pages are available to be tracked.
Then there’s the Wix SEO tool. Although a drag and drop interface makes web design straightforward, it can limit creativity and create a generic look. It does, however, have some tools to assist in overcoming this. In addition, the platform includes an SEO tool, which I describe below. Create a Sitemap.
Doing so helps keep the built-in SEO tools and features you’re using updated. Use a keyword research tool like Ubersuggest to find keywords your target audience uses to search for your product or service. Create a Sitemap. Sitemaps are another easy addition to your Joomla SEO strategy that can help boost your rankings.
As marketers, we understand the importance of SEO in driving traffic and generating leads. You’ll also find out which essential SEO tools you should have in your arsenal to create an effective SEO strategy quickly and efficiently. Generate and validate structured data for your site in a heartbeat. Let’s get started!
Step 2: Decide Where to Put Hreflang Attributes You have three options for adding hreflang attributes: In the HTML head section Within the website sitemap Through HTTP headers Let’s look at each of these more closely. Website Sitemap Alternatively, you can add hreflang annotations in your sitemap. Easier to update and maintain.
In this comprehensive Bing SEO guide, I’ll help you explore why Bing is still relevant for marketers, offer data-driven, expert-approved Bing SEO tips, and give you the tools you’ll need to optimize your online presence for this increasingly popular search engine. Should you optimize for Bing? Prioritize Exact Keyword Matches 2.
One of my favorite tools for resizing images is Bulk Resize Photos. Then, you can use the tool to adjust the dimensions of your images. One of the best free image optimization tools available for image compression is TinyPNG. The tool has a feature that can help you find keywords to use for your alt text.
Thankfully, there are several tools to help. If you’ve been targeting specific keywords in page content, use my tool Ubersuggest to assess your rank. There are dozens of tools that can help you do this. There are a lot of great tools to help piece together this puzzle. This is true even for new sites.
Modern websites utilize many third-party tools , plug-ins, and software to support marketing and sales functions. Create a sitemap. Sitemaps are a great tool for viewing your website’s architecture from a high level. Creating a sitemap when you’re launching a new site serves two important purposes. Image Source.
We organize all of the trending information in your field so you don't have to. Join 143,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content