Trade Press Services Newsletter

JULY 6, 2023

Whether you are looking for a new job, seeking professional speaking opportunities or applying for industry awards, a resume is a critical element of a personal branding strategy. Here are three tips for letting your personal brand shine on your resume. Create a vibrant personal brand statement.

Whitepaper 130

Whitepaper Branding Thought Leadership Transform 130

Buffer Marketing

APRIL 22, 2024

Don’t force it : Creating content via mediums you truly don’t enjoy is not a sustainable strategy! Common examples include life coaches, writers, visual creators, and consultants. Unlike traditional startup founders who seek to grow headcount and scale a product, solopreneurs often are the product. Enter social media.

Thought Leadership 92

Thought Leadership Real Estate User-Generated Food 92

AWeber

APRIL 11, 2024

But in a world where nearly 5 billion people upload 2 billion photographs and videos to social media daily, finding a way to stand out can be challenging. But in a world where nearly 5 billion people upload 2 billion photographs and videos to social media daily, finding a way to stand out can be challenging.

Non-Profit 82

Non-Profit Branding Entertainment PR 82

Digital Marketer

FEBRUARY 16, 2024

Owing to the large number of video content available on the platform, you want to ensure that yours stands out. To make it happen, you need to master effective content creation tips , use fantastic lighting, and invest in powerful video editing software. Here are the prices for various plans it offers: Free Video Editor : $49.95/year

Transform 91

Transform Price Video Marketing Branding 91

Search Engine Land

MARCH 6, 2024

As we navigate an AI-driven world, we must adapt our strategies to create impactful ads that resonate with their target audience. This article explores top practices and insightful tips for creating successful paid search ads in 2024, leveraging historical data, incorporating engaging visuals and aligning messaging across multiple channels.

User-Generated 121

User-Generated Transform Advertising Advertisers 121

Marketing Insider Group

APRIL 15, 2024

The demand for B2B creators is growing because they create content engaging, informative content that meets the specific needs of businesses, changing the way businesses share information. These are people who specialize in creating content that resonates with B2B businesses and professionals. Image Source: Inc.

Transform 93

Transform Market Segmentation Manufacturing Thought Leadership 93

Hubspot Marketing

DECEMBER 26, 2023

They’re ranked by effectiveness for 2023 based on statistics from our most recent survey of over 1,200 marketing professionals. They’re ranked by effectiveness for 2023 based on statistics from our most recent survey of over 1,200 marketing professionals. It’s also easier to create content on the go to capture interesting events.

Gen Z 103

Gen Z Direct Mail User-Generated Millennials 103

Buffer Marketing

APRIL 23, 2024

Landing paid partnerships as a creator doesn’t necessarily require a huge following — but it does require a professional influencer media kit.  I spoke to content creators and influencer marketing team leaders to get their best advice for creating media kits that stand out.  Enter: a media kit.

Influencer Marketing 92

Influencer Marketing Social Media Marketing Price Fashion 92

Hubspot Marketing

MAY 16, 2023

Professional Uses If you’re a small business, like a restaurant, a platform like Facebook could be a great place to start your social strategy. For companies looking to offer a professional service, B2B or publishing companies, LinkedIn is another great way to grow your following. LinkedIn emphasizes career-related networking.

Gen Z 145

Gen Z User-Generated Social Media Marketing Promotion 145

Hubspot Marketing

JUNE 28, 2023

Here are some tips for showcasing your hard skills on your resume. Good thing this article breaks down the best hard skills for resumes, explains why they matter, and tells you how to showcase them best. What are hard skills? How to Showcase Hard Skills on Your Resume Hard Skills to Show on Your Resume What are hard skills?

CRM 85

CRM Digital Marketing Management User-Generated 85

Hubspot Marketing

MARCH 21, 2024

Create a helpful website that communicates your value. One example is Brett Landscaping , which sold almost its stock of higher-priced porcelain paving products. Fast forward to 2024, people are at work. The economic outlook is grim, and interest rates and inflation are high. Turner Construction also has superb site health. Build trust.

Marketing 95

Marketing Marketers User-Generated Promotion 95

Marketing Insider Group

JUNE 23, 2021

However, more and more often, internet users are turning to video for entertainment, new information, and engagement with brands. That is why having a successful video production strategy is so important in your brand storytelling. Videos can be more engaging and informative than other text formats. . Quick Takeaways.

Product 132

Product Branding Entertainment Promotion 132

Hubspot Marketing

MAY 26, 2023

Before you create your helpful content offer, consider if there's any partnerships that you can leverage. Pro Tip: Don't forget to mention that you'll be promoting the offer to your network. However, if your ebook isn't getting too many downloads or leads, your marketing might be the problem. Consider a co-marketing campaign.

eBook 140

eBook Promotion User-Generated Inbound Marketing 140

Buffer Marketing

MARCH 21, 2024

If you’re publishing quality blog content, you’re also creating ideal content for LinkedIn — you just need to learn how to repurpose it. Cost and time saving: Creating new blog content requires significant upfront investment.   I also contribute to popular SaaS blogs (like Ahrefs, MOZ, and now Buffer!)

Thought Leadership 104

Thought Leadership Inbound Marketing Promotion User-Generated 104

Hubspot Marketing

FEBRUARY 6, 2024

2024 is here, and I want to look back on some of the previous year‘s short-form videos with the creatives behind The Hustle’s YouTube team. Short-form videos will remain key to many marketing campaigns this year. So, without further ado, here’s The Hustle‘s YouTube team’s favorite short-form videos and what we can learn from them.

Gen Z 94

Gen Z Entertainment Education Social Media Marketing 94

Search Engine Land

MARCH 18, 2024

This article will show you how to create a simple SEO plan. An SEO plan covers how to research, document, create, optimize and promote content to improve your website’s visibility on search engines. The plan you will create here is a highly simplified approach that anyone can follow and will help you get started with SEO.

SEO 108

SEO User-Generated Promotion Product 108

Buffer Marketing

SEPTEMBER 11, 2023

I’ve never created LinkedIn content with the “goal” of lead generation or immediate-term sales. Here are some top tips for creating a great LinkedIn profile. What we’re witnessing in today’s tough economy is the inevitable rise of social selling. What’s the true ROI?

Thought Leadership 127

Thought Leadership Transform Communications Branding 127

Hubspot Marketing

DECEMBER 15, 2023

Both a portfolio and resume display a person‘s professional skills and experiences, but what are the differences and unique opportunities that each presents? A portfolio, on the other hand, is a collection of a person's professional skills and abilities available online 24/7. This has fueled the need for professional portfolios.

Management 89

Management Communications SEO Personalized Marketing 89

Hubspot Marketing

NOVEMBER 29, 2023

Understand the steps of building an education marketing strategy, as well as get actionable tips. Building an Education Marketing Strategy 4 Tips for Education Marketing What is education marketing? Building an Education Marketing Strategy 4 Tips for Education Marketing What is education marketing? billion by 2026.

Education 87

Education Gen Z eBook Marketing 87

AWeber

MARCH 11, 2024

Servings: 1 Successful Food Blog Preparation Time: Varies Cook Time: A lifetime of passion and dedication Ingredients for a successful food blog To create a delicious food blog, begin with a clear niche, catchy name, and user-friendly blogging platform. You have a passion for food and want to share it with the world.

Food 94

Food Affiliate Marketing Promotion SEO 94

Digital Marketer

OCTOBER 17, 2023

In 2022, 27% of video marketers invested more in YouTube than any other platform. This post explores the rudiments of creating great YouTube videos for small businesses. Knowing Your Audience To make a high-performing YouTube video, know your target audience and what they care about. Start by going to www.YouTube.com.

Energy 96

Energy Analytics Marketing Marketers 96

AWeber

FEBRUARY 20, 2024

We show you how to do it, plus give you some tips for gaining favor with its algorithms, in the guide below. Instagram SEO tips, instructions, and best practices What is Instagram SEO? In the video below, Mosseri explains how content is ranked in different places on Instagram. Are hashtags enough for Instagram SEO?

SEO 84

SEO Food Email Marketing User-Generated 84

Martech

OCTOBER 30, 2023

I am the first generative AI chatbot for marketing technology professionals. Here are some tips to help you get started: Embrace the informal and fun tone: TikTok is all about authenticity and entertainment. Instead, focus on creating content that is engaging, relatable, and entertaining. I am trained with MarTech content.

Entertainment 90

Entertainment Social Media Marketing Fashion User-Generated 90

Hootsuite

MAY 18, 2023

Looking to make a splash with short-form video content? Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. But, with so many people jumping on the short-form video ship, standing out is more important than ever. What is short-form video?

User-Generated 112

User-Generated Video Marketing Shipping Product 112

Hubspot Marketing

APRIL 2, 2024

Hot tip: Interested in learning more about marketing terms such as "above the fold" and "call-to-action"? Hot tip: Interested in learning more about marketing terms such as "above the fold" and "call-to-action"? For the professional package, however, the story is different. What does a great pricing page look like?

Price 94

Price User-Generated Shipping CRM 94

SocialPilot

FEBRUARY 9, 2024

There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Michael posts great videos on skill-building. We have divided these experts based on the niche they talk about the most.

Digital Marketing 93

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 93

Hubspot Marketing

MARCH 14, 2023

According to HubSpot research , 77% of social media marketers say their marketing specialty has been somewhat to very effective for their company this year. billion worldwide users , social media is a force to be reckoned with. That’s why businesses need to tune into social media for lead generation.

Gen Z 106

Gen Z User-Generated Social Media Marketing Millennials 106

SocialPilot

JANUARY 9, 2024

But that is just the tip of the iceberg. Image and Video creation The generative AI wizardry isn’t limited to creating captions. With the growing ability of AI, its usability is also rising, and the domain of social media marketing is not untouched by it. Let’s get started! What is AI in social media? Sign up to Claim Offer 2.

Transform 90

Transform Social Media Marketing User-Generated Advertising 90

Lynton Web

FEBRUARY 21, 2024

To do this, create a content calendar that includes your most important messages for the week or month. Running your brand’s social media accounts can be a busy job, so it’s understandable if you have the urge to hit “copy and paste” across all your channels. But why would they take the drastic step of unfollowing you in response?

Social Media Marketing 102

Social Media Marketing Marketing Marketers User-Generated 102

Buffer Marketing

MARCH 9, 2023

However, LinkedIn’s focus has always been connecting professionals and the platform has managed to stay the course. The marriage of personal branding and LinkedIn means that even a complete newbie can start creating on LinkedIn today and find success on the platform.

Branding 113

Branding Real Estate Thought Leadership Place 113

AWeber

FEBRUARY 13, 2024

We’ve included microblogging tips and advice from experts across several industries, and plenty of examples, to help you brainstorm ideas for getting started. We’ve included microblogging tips and advice from experts across several industries, and plenty of examples, to help you brainstorm ideas for getting started.

Non-Profit 94

Non-Profit User-Generated Entertainment Promotion 94

Search Engine Land

MAY 30, 2023

Sadly, for many businesses, YouTube is just a place to host their videos. And it’s a huge missed opportunity in terms of video ROI, brand awareness, traffic and audience growth. A lack of effort in marketing and optimizing videos is one reason the C-suite is often reluctant to invest in future video projects.

Branding 98

Branding Gen Z Transform Education 98

Hootsuite

OCTOBER 25, 2023

Are you trying to reel in engagements, paid sponsorships, or click-throughs with your Instagram video content? We’ve put together this list of the best apps to help you create high-quality Reels, including the best free apps to make Reels. This makes it incredibly efficient to create videos and jump on trends as they happen.

Price 87

Price Social Media Marketing Target Market Management 87

SocialPilot

FEBRUARY 26, 2024

With a massive user base of 1 billion , LinkedIn continues to be a powerhouse for personal and professional growth. The ultimate transition of this job-seeking platform into your professional portfolio can be seen with the evolution of LinkedIn algorithm over time. It’s your digital reputation. ” So, let’s dive in.

User-Generated 82

User-Generated Promotion Education Analytics 82

Sprout Social

JUNE 28, 2023

With Insights, you can measure the success of your content, including grid posts, Stories, Reels and Live videos. Create a professional account To set up your Instagram for Business account, tap Account type and tools under the For professionals section of the Instagram Settings page. What is Instagram Insights?

Analytics 102

Analytics Branding Marketing Strategy Management 102

AWeber

OCTOBER 31, 2023

A response to the video frenzy intensified by TikTok, Reels gave Instagram creators and businesses another way to express themselves in the app, another way to engage, entertain, and retain your audience. Creating Reels can be daunting–it’s certainly more stressful and farther outside of my comfort zone (why?

Social Media Marketing 83

Social Media Marketing Entertainment SEO Place 83

Sachs Marketing Group

MARCH 4, 2023

We will also provide practical tips and examples to help addiction treatment marketing campaigns utilize social media effectively to reach their target audience and help more people overcome addiction. YouTube – With over 2 billion monthly active users, YouTube is the most popular social media platform for video content.

Social Media Marketing 91

Social Media Marketing Health User-Generated Marketing 91