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Braze vs CleverTap: Key features, use cases, and more (2025)

Use Insider

Braze pros: Proven mobile marketing platform for engaging customers with personalized messages Founded in 2011, Braze was originally named Appboy. Its tools for building personalized user journeys across SMS, WhatsApp, and push notifications are highly advanced and scalable. Appboy rebranded to Braze in 2017 and went public in 2021.

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16 marketing automation platforms your organization should consider

Martech

They also integrate seamlessly with many third-party CRM and other point solutions to offer extended capabilities. Budgeting and planning leverage marketing, CRM and finance systems to measure, track and optimize marketing performance. Artificial intelligence is used throughout the Acoustic Marketing Cloud.

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I Tried 10 AI Project Management Tools to See if They’re Worth It (Results & Recommendations)

Hubspot Marketing

per user a month, billed annually Advanced package is $24.99 per user a month, billed annually Best For Traditional project management without customization Small teams and individuals 2. With project management, generative AI can be pretty useful. ClickUp Image Source ClickUp is becoming a firm favorite within my network.

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Ease Email Marketing Headaches

Adobe Experience Cloud Blog

Compatibility with Outlook and Salesforce CRM mean sales people don’t have to learn any new tools while they speed up their response time. 75% of daily social media users said email is the best way for companies to communicate with them compared to 65% of all email users according to a study by MarketingSherpa (2010).

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Braze vs Adobe: Key tools, use cases, limitations & alternative

Use Insider

Braze benefits: Powerful mobile marketing , automation, and targeting capabilities Braze was founded in 2011 under the name Appboy. As a result, Braze is the more marketer-friendly alternative , especially if youre looking to get started and generate results as fast as possible. Ad networks like Google, Facebook, and TikTok.

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9 call analytics platforms for marketing teams to consider

Martech

Atlanta-based CallRail was founded in 2011. Call Tracking is a real-time solution that lets users track and analyze inbound calls to optimize marketing campaigns and maximize lead generation, conversion rates, and each campaign’s ROI. It has 300 employees and has raised more than $132 million in venture funding. CallSource.

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19 Key Market Research Statistics

Backlinko

Global market research industry forecasted to generate $140 billion in revenue in 2024 (up from $130 billion in 2023) – ESOMAR Note: Includes data from multiple sources ( ESOMAR 1 , ESOMAR 2 , ESOMAR 3 , Consultancy.org ) Year Market research industry revenue (worldwide) 2016 $71.5 Market measurement 15% User experience 12.4%