Remove 2013 Remove Copywriting Remove Management
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What Are Brand Identity Elements?

Hubspot Marketing

Daniel Ocock , the managing director of Vie Design , says that he thinks of shapes as “the secret language of design; they say a lot without saying anything at all.” For instance, back in 2013, when Apple released iOS 7, it redesigned its app iconography from a skeuomorphic design to the flat, two-dimensional design it still uses today.

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What Is Trendjacking & How to Do it for Your Brand

Neil Patel

Trendjacking really gained traction during the heyday of Twitter (now X), when brands like Oreo seized viral moments (the “You can still dunk in the dark” tweet during the 2013 Super Bowl blackout) and earned massive engagement for real-time creativity. Empower social managers with decision-making autonomy.

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Mobile Copywriting Tips and Four Apps to Assist

Duct Tape Marketing

With 79 percent of Americans working remotely at least part of the time, it seems the days of copywriters chained to cubicles are far behind us. Read on to discover tips for copywriting in a mobile work environment, and 4 helpful apps to assist you in doing so. Mobile copywriters need to research, send email, and log stories on the go.

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How to Run LinkedIn Ad Campaigns: A Beginner's Guide

Hubspot Marketing

From there, you'll be prompted to create a LinkedIn Campaign Manager account (if you haven’t yet). On your dashboard — or "Campaign Manager," as it's formally called — you'll see a call-to-action (CTA) to “Create campaign.” For more help on implementing and managing your LinkedIn Conversions, visit their help page here.

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How to Lift Your Website Conversions

Duct Tape Marketing

Unfortunately, it can feel daunting to compete against larger businesses that have large budgets to perform SEO, hire copywriters, and support dedicated design and development departments. Is the copywriting effectively communicating your value proposition? In short: you need more than just traffic; you need conversions!

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15 reflections on martech and more from 15 years of writing chiefmartec.com

Chief Martec

My parents had run a small ad agency, with my dad as an exacting copywriter. Hacking Marketing , my own book, was about the cross-pollinating ideas from managing software development to managing marketing. A copywriter weaves words, but a coder can weave worlds. ”) 2. Heed the 10/90 Rule of technology and people.

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Creators Unlocked: Jayde Powell on Showing Up Authentically As A Creator

Buffer Marketing

I started my career in social media in 2013, around the time when social media marketers were just becoming a thing. And content creation was always part of the work – copywriting, photography, throwing images and text together to make it look good. I use Notion for project management and Grammarly for writing content.