Adobe Experience Cloud Blog

NOVEMBER 16, 2012

M: What is your focus for the rest of 2012 and what can we expect from Social Fresh in 2013? We’re bringing ebooks, webinars, and long-form online conferences to our customers in a new format. Then I move onto a little social media activity, reading blogs, news, and trying to catch up with the trends in the industry.

Education

AWeber

JUNE 27, 2023

Ebook landing page An ebook landing page is specifically created to promote and offer an electronic book (ebook). It serves as a destination where people can learn about the ebook's content, benefits, and either purchase or download it. Ebooks can also be used as a lead magnet to grow your email list.

eBook

Neil Patel

JANUARY 7, 2021

Note that the utm_camapign value at 13 07 22 represents the date it was sent on (22/07/2013). And, here’s how they perform against other clicks on her eBook. And, she can compare it with her eBook sales through other links. All of the above links share the following UTM parameters: utm_campaign : weekly_wkly_130722.

Real Estate

Duct Tape Marketing

JUNE 3, 2013

How I Write and How I Decide What To Write via @ ducttape ducttapemarketing.com/blog/2013/05/2…. Brian Solis (@briansolis) May 21, 2013. Chris Brogan (@chrisbrogan) April 11, 2013. Organizations love to share free eBooks. Here’s a very high influence link from PRWeb.com to one of my free eBooks.

eBook

Marketing Insider Group

JULY 27, 2015

Content Marketing Manager, Amanda Nelson, explains : “We start with an ebook. We’ll read the eBook aloud and make it an audio book. We’ll interview the customer for a quote in the eBook and then put that up as a video. We’ll create a presentation from the eBook with highlights. Educational content: Zuora’s Academy.

Content Marketing

Marketing Insider Group

FEBRUARY 5, 2013

I’m co-author of the best-selling book on content marketing, Content Rules : How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (Wiley, originally published 2011. Those who kill it with content in 2013 and beyond are those brands that view publishing as a privilege.

Branding

Hubspot Marketing

JULY 29, 2018

Ebook - An ebook is an electronic version of a book. However, most ebooks are not actually available in print (unless you print them). For marketers, ebooks commonly serve as lead generating content -- people must fill out a form to receive their ebook copy. These are typically published in PDF form.

eBook

Hubspot Marketing

APRIL 1, 2018

Back in 2013 , Facebook removed any reference to the 20% rule on text in cover photos. If you want to learn more about how to write effective call-to-action copy for your cover photo description, click here to download our free ebook on creating compelling CTAs. ). The previous rule said that only 20% of your cover photo could be text.

User-Generated

Duct Tape Marketing

JANUARY 3, 2013

My editorial themes for 2013: January – Referral Marketing. eBook – People really seem to love eBooks and they are an essential element in our list building efforts. Most themes lend themselves nicely to an eBook compilation. I’ll use my organization as an example to help illustrate this point. April – Online Integration.

eBook

Rock Content

JULY 25, 2016

This might be a full-size infographic, eBook, whitepaper, webinar, guide, or original research piece. The average human attention span in 2000 was 12 seconds, and by 2013 it was 8 seconds. If your first interaction with a customer is a long eBook, you’re not going to get much traction. Who are you selling to?

eBook

Hubspot Marketing

MAY 3, 2018

And if you're looking for more direction, the following resources are chock-full of valuable writing advice: The Marketer's Pocket Guide to Writing Well [Free Ebook]. Editor's Note: This post was originally published in October 2013 and has been updated for freshness, accuracy, and comprehensiveness.

eBook

Duct Tape Marketing

SEPTEMBER 10, 2013

During our HubSpot’s annual marketing conference INBOUND 2013, we unveiled Signals , a freemium sales product that gives sales reps the tools they need to make their conversations with prospects and leads more relevant and contextual. In the digital age, customers have more choices than ever on how, when, where, and with whom they buy.

Transform

Neil Patel

SEPTEMBER 21, 2020

500 2013 list of fastest-growing media companies in the United States. blog post, whitepaper, ebook, infographic), lead to a conversion? They’re primarily focused on the visual side of content marketing — storytelling, design, data visualization, interactive motion graphics, even exhibition design. They ranked #291 on the Inc.

Content Marketing

Neil Patel

JANUARY 21, 2021

Hummingbird (August 2013): Aimed to understand the context and intent behind a user’s search instead of just looking at the literal words they typed. Then there’s Phantom , which first appeared in May 2013 and is believed to have been updated four times – but has never actually been confirmed by Google.

SEO

OnPassive Marketing

JULY 10, 2022

LinkedIn has been one of the most popular ways for professionals to connect online since Facebook acquired it in 2013. The content can be written in various formats, including blogs, ebooks, videos, articles, white papers, etc. As such, many professionals are using LinkedIn marketing automation software as well.

Whitepaper

Rock Content

JUNE 7, 2016

Oli Gardner , co-founder of Unbounce, emphasizes the importance of getting the most out of your content; “Reuse, reuse, reuse – turn content into an ebook, infographic, webinar, guest blog post on sites with similar followers, Medium, Slideshare, podcast, [or] speaking topic.”

Entertainment

Duct Tape Marketing

MARCH 28, 2016

A 2013 study by Dimensional Research concluded that 90% of customers are influenced by online reviews – that is pretty much all of us. Publish blog content, create an eBook, produce podcasts and show people what you know to build your own creditability. You don’t have any Testimonials or Reviews.

eBook

Hubspot Marketing

JANUARY 17, 2024

The one above, based on the ebook by Seth Godin, keeps it simple without boring its audience. Editor's note: This post was originally published in March 2013 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process.

Non-Profit

Rock Content

JUNE 15, 2016

The average human attention span in 2000 was 12 seconds but by 2013 it had already dropped to 8 seconds. Check out our guide to creating compelling ebooks for the best advice on creating content that gets results. It’s not just visuals that can lead to higher bounce rates – too much text will overwhelm or bore visitors.

User-Generated

Markinblog

SEPTEMBER 6, 2021

Members of JD Plus get to enjoy free shipping (around 60 times annually), special discount offers, free eBooks, and access to iQiYi Premium. United States. South Korea. Wildberries. United States. United Kingdom. Sea Limited. In 2016, the company launched JD Plus, a parallel of Amazon Prime. JD.com is a market leader in high tech delivery.

eCommerce

Rock Content

JUNE 20, 2016

The average human attention span in 2000 was 12 seconds but by 2013 it had already dropped to 8 seconds. Check out our guide to creating compelling ebooks for the best advice on creating content that gets results. It’s not just visuals that can lead to higher bounce rates – too much text will overwhelm or bore visitors.

User-Generated

Rock Content

AUGUST 7, 2020

The company had another standing out initiative in the digital world, in 2013, in Norway. Check out our ebook about Market Intelligence and see how to stand out with data monitoring! Through it, users could give orders in real-time to the character, an obedient chicken. Did you enjoy this post? The post Consumer 4.0:

Customer

Unbounce

JANUARY 11, 2025

In 2013, they changed prices on nearly 80 million products. Treating them well to keep them around is the next necessary for penetration pricing to work. Otherwise, youre just living in a bubble thats bound to pop. Dynamic pricing Amazon is famously known for its dynamic pricing strategy.

Price

Unbounce

JANUARY 11, 2025

In 2013, they changed prices on nearly 80 million products. Treating them well to keep them around is the next necessary for penetration pricing to work. Otherwise, youre just living in a bubble thats bound to pop. Dynamic pricing Amazon is famously known for its dynamic pricing strategy.

Price

Adobe Experience Cloud Blog

OCTOBER 11, 2013

Author: Dayna Rothman Back in May I posted a blog on 5 of the Most Innovative and Unique Marketing Campaigns So Far in 2013. Since then, I have come across many more awesome marketing campaigns in 2013 that I wanted to highlight and give some love to. And then look what I got: an awesome zombie ebook. Yes, please! The verdict?

Food

Adobe Experience Cloud Blog

JANUARY 20, 2014

a 2013 benchmark report from MarketingSherpa found that 64% of companies planned to increase their investment in email marketing. billion smartphone users by the end of 2013, and that number is expected to double in the next three years. Author: Blair Symes Email remains one of the most popular vehicles for outbound marketing.

Whitepaper

Adobe Experience Cloud Blog

APRIL 14, 2014

Author: Dayna Rothman Most marketers incorporate lead generation tactics like Facebook ads, events, ebook creation, email marketing, and more into their overall marketing mix. For instance, at Salesforce’s Dreamforce 2013 conference, a competitor, SugarCRM, created a guerrilla campaign called “Escape Dreamforce”.

eBook

Hubspot Marketing

FEBRUARY 12, 2020

February 9, 2013. The winner will get a free iPad mini, and the best answers will be compiled in their Valentine's Day ebook. 2013, but was updated for comprehensiveness on January 30, 2020. Doo Wop with the one you love this Valentine's Day at @ countbasiethtr. UEXOPf — New Jersey Tourism (@Visit_NewJersey).

Marketing

Martech

APRIL 18, 2024

The market was relatively stable for years, and one of the tools I wrote about in 2013 is still around today. GlossAI.co : This platform helps you craft video shorts, ebooks, blog posts, and carousels from your long-form video content. The tool uses AI to craft chapters, key moments and even a sizzle reel for any long-form video.

Price

Adobe Experience Cloud Blog

JANUARY 8, 2014

Inspired in part by Ann Handley’s New Year’s Eve blog post, The Best Worst Words of 2013 , here are my top seven marketing words, spellings, and phrases that were popular pre-2010, and that you MUST stop using this year. E-Book: Similar to e (hyphen) mail, it’s time to kill to hyphen in ebook. Here we go.

Real Estate

Adobe Experience Cloud Blog

JANUARY 8, 2014

Inspired in part by Ann Handley’s New Year’s Eve blog post, The Best Worst Words of 2013 , here are my top seven marketing words, spellings, and phrases that were popular pre-2010, and that you MUST stop using this year. E-Book: Similar to e (hyphen) mail, it’s time to kill to hyphen in ebook. Here we go.

Real Estate

Duct Tape Marketing

AUGUST 29, 2013

Indeed, 70% of brands and 77% of agencies used content marketing for advertising purposes in the past year ( April 2013 survey by MailOnline ). Digital marketing has enabled brands greater control in sharing information and entertainment with customers, making content marketing an increasingly common marketing vehicle for brands.

Content Marketing

Backlinko

JUNE 11, 2021

In fact, I’ve had that CTA in place since 2013. For example, this video from my channel is a mishmash of content from one of my ebooks, a newsletter, several different blog posts… plus some new stuff. (In fact, I average around 1-2 tweets per week.). And despite that, I have over 117k Twitter followers. My secret? That’s lame.

Promotion

Neil Patel

FEBRUARY 16, 2021

The number of users has been steadily dropping since Google killed Google Reader back in 2013. Here are the pages you don’t want to show up in search: Thank you pages: These are usually pages that someone lands on after signing up for your mailing list or downloading an ebook. How does it impact indexing and crawling?

SEO

Duct Tape Marketing

MAY 12, 2022

Like we, you know, I did conferences, I had a podcast, I did the whole like bunches of courses, ebook, like info product, kind of Emporium there. This is, would've been like 2013. And that's now a community of, well north, almost about 60,000 freelancers and agencies. And it was fun. But I remember I, I got on a call.

Customer

Hubspot Marketing

FEBRUARY 3, 2023

Use it to keep a running list of ideas, take notes, store inspiring articles or ebooks, or plan your editorial and social media publishing calendars. These resources give you access to skilled freelance writers who can write blog posts, ebooks, whitepapers, and other pieces of written content for you. Why was it so hard?

eBook

Hubspot Marketing

DECEMBER 13, 2024

From free eBooks, to templates, to video tutorials, we tried to cover a wide range of Excel-relevant topics. Plus, there's always the option to buy one of his books The VLOOKUP Book or Excel Formula Helper Ebook. Source What I like : I think its great that the site also has a library of helpful Excel books and ebooks.

eBook