Content Marketing Institute

JUNE 18, 2018

HANDPICKED RELATED CONTENT: 10 Tips (and a Ton of Tricks) to Maximize Your Video Content Investment. Video brings more search traffic. Companies incorporating video content in their marketing strategy see 41% more search traffic than businesses without video, according to an Aberdeen study shared by HubSpot.

Fashion 111

Fashion Millennials Education Video Marketing 111

Marketing Insider Group

OCTOBER 21, 2021

. ~ Content Marketing Institute annual survey on Content Marketing Trends. We will begin to realize the opportunity of an AI-driven content marketing strategy. The second bug trend is AI-generated content. If 60-70% of the content we create goes unused, AI will begin to force us to reconsider what we create and why.

Digital Marketing 145

Digital Marketing Influencer Marketing Marketing Marketers 145

Adobe Experience Cloud Blog

DECEMBER 13, 2016

On a plane home from the MarTech conference in San Francisco back in 2015, Sangram was thinking about the inefficiencies of a traditional leaky B2B lead generation funnel for driving revenue. The Account-Based Marketing Technology Stack. It’s More Than Marketing. He drew the funnel on a napkin and then flipped it on its head.

Thought Leadership 134

Thought Leadership Non-Profit CMO Transform 134

SocialPilot

APRIL 23, 2025

With the extra time on hand, you can devote additional time to the following: Produce more informative and entertaining videos Build a loyal viewership for your YouTube channel Evaluate your YouTube video marketing results to make informed decisions. But since 2015, YouTube has used viewer satisfaction to rank videos.

User-Generated 97

User-Generated Management Law Entertainment 97

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Social Media Marketing + Michael A. Are you ready? Let’s begin! Table of Contents 1.

Digital Marketing 98

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 98

Neil Patel

JANUARY 12, 2021

Boomerang is Instagram’s standalone app, created in 2015. You can use it to create a video loop that plays forward and in reverse, again and again. In this way, the video continuously returns to the start (just like a traditional boomerang returns to the thrower). Video Content Is King. What Is the Boomerang App?

Social Media Marketing 121

Social Media Marketing Marketing Marketers Energy 121

Hubspot Marketing

JULY 10, 2018

Best of all, we'll show you effective strategies and impressive real-world examples for each. Social Media Marketing Strategies. Social media is now a critical component of B2B marketing. Videos: Did you know 72% of prospects prefer to watch a video than read to learn about a product?

Inbound Marketing 145

Inbound Marketing User-Generated Whitepaper Email Marketing 145

Sprout Social

OCTOBER 6, 2022

How many views does a video need to be considered viral? There’s no one number of views that signals a video has become viral. For example, in 2015 one million views was considered viral, according to Animoto. Here are some of our expert tips that you can put towards your own video production and optimization.

Communications 145

Communications Promotion Social Media Marketing Management 145

Duct Tape Marketing

JUNE 19, 2024

As the head of a video marketing agency for Doctors, Atiba de Souza combines his deep understanding of human relationships with cutting-edge marketing strategies. We also discussed the role of AI in enhancing the efficiency of content creation and repurposing, as well as the importance of authenticity in video marketing.

Transform 94

Transform Food Video Marketing Place 94

Duct Tape Marketing

APRIL 20, 2017

Even if you are selling to an older demographic, your potential customers are on social media and failing to connect with them where they spend most of their time is hurting your marketing campaigns. The way customers buy and research products has changed. About the Author.

Social Media Marketing 65

Social Media Marketing Manufacturing Inbound Marketing User-Generated 65

Marketing Insider Group

SEPTEMBER 15, 2015

It’s true that video production is often seen as costly and time-consuming, but we’re sorry: these aren’t justifiable excuses anymore, especially when YouTube videos shot on iPhone and GoPro garner millions of watches and likes – as many likes, in fact, as traditionally produced and edited brand videos. This article by Lauren B.

Content Marketing 111

Content Marketing PR Whitepaper Marketing 111

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels. Choosing Your Social Networks.

Social Media Marketing 112

Social Media Marketing User-Generated Marketing Marketers 112